Access added-value.com. Kantar Deutschland

name

value

score

weighting

FCP (First Contentful Paint)

Value3.1 s

46/100

10%

LCP (Largest Contentful Paint)

Value18.9 s

0/100

25%

SI (Speed Index)

Value12.7 s

3/100

10%

TBT (Total Blocking Time)

Value1,570 ms

13/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value14.4 s

9/100

10%

added-value.com

2045 ms

language-selector.css

562 ms

royalslider.css

187 ms

rs-added-value.css

188 ms

app.css

288 ms

Our browser made a total of 57 requests to load all elements on the main page. We found that 93% of them (53 requests) were addressed to the original Added-value.com, 4% (2 requests) were made to Google-analytics.com and 2% (1 request) were made to Ajax.googleapis.com. The less responsive or slowest element that took the longest time to load (2 sec) belongs to the original domain Added-value.com.

Content Size

2.4 MB

After Optimization

1.5 MB

In fact, the total size of Added-value.com main page is 2.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 28.2 kB

Original 34.5 kB
After minification 31.3 kB
After compression 6.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 28.2 kB or 82% of the original size.

Image Optimization

-6%

Potential reduce by 82.9 kB

Original 1.4 MB
After minification 1.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Added Value images are well optimized though.

JavaScript Optimization

-78%

Potential reduce by 450.9 kB

Original 577.7 kB
After minification 419.7 kB
After compression 126.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 450.9 kB or 78% of the original size.

CSS Optimization

-92%

Potential reduce by 336.1 kB

Original 364.8 kB
After minification 204.8 kB
After compression 28.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Added-value.com needs all CSS files to be minified and compressed as it can save up to 336.1 kB or 92% of the original size.

Requests Now

After Optimization

The browser has sent 52 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Added Value. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 15 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Issues

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

High

[role]s are not contained by their required parent element

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Areas of Improvement

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

High

Issues were logged in the Issues panel in Chrome Devtools

Search Engine Optimization Advices

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

High

Document uses legible font sizes

Language and Encoding

Language Detected

DE
Language Claimed

EN
Encoding

UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Added-value.com can be misinterpreted by Google and other search engines. Our service has detected that German is used on the page, and it does not match the claimed English language. Our system also found out that Added-value.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

added-value.com

Open Graph description is not detected on the main page of Added Value. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks:

Report Summary

Performance

Accessibility

Best Practices

SEO

Kantar Deutschland

Page Load Speed

First Response

Resources Loaded

Page Rendered

About Website

Key Findings

Performance Metrics

Measured Metrics

FCP (First Contentful Paint)

LCP (Largest Contentful Paint)

SI (Speed Index)

TBT (Total Blocking Time)

CLS (Cumulative Layout Shift)

TTI (Time to Interactive)

Network Requests Diagram

added-value.com

language-selector.css

royalslider.css

rs-added-value.css

app.css

Page Optimization Overview & Recommendations

Content Size

After Optimization

HTML Optimization

Image Optimization

JavaScript Optimization

CSS Optimization

Requests Breakdown

Requests Now

After Optimization

Network Requests Diagram

added-value.com

language-selector.css

royalslider.css

rs-added-value.css

app.css

custom.modernizr.js

webfont.js

jquery.js

jquery-placeholder.js

foundation.min.js

vertiscroll.min.js

jquery.carouFredSel-6.2.1-packed.js

yepnope.1.5.4-min.js

Utils.js

Cookies.js

layout.js

mobileSelectList.js

jquery.royalslider.min.js

init.js

98273591-a840-46cd-b667-9ad96a7898c7.js

analytics.js

logo.png

arrow02.png

nav-arrow-down.png

mobile_menu.png

ACT-300x300-gray-trans.png

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