Report Summary

  • 27

    Performance

    Renders faster than
    47% of other websites

  • 70

    Accessibility

    Visual factors better than
    that of 36% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 84

    SEO

    Google-friendlier than
    53% of websites

adfocus.ru

ADFOCUS - Профессиональное продвижение в интернете

Page Load Speed

6.7 sec in total

First Response

2.6 sec

Resources Loaded

3.9 sec

Page Rendered

196 ms

adfocus.ru screenshot

About Website

Welcome to adfocus.ru homepage info - get ready to check ADFOCUS best content for Russia right away, or after learning these important things about adfocus.ru

Рекламное агентство, специализирующееся на интернет-рекламе и комплексном продвижении. Мы работаем на разных рынках и всегда находим уникальные решения для достижения целей клиентов.

Visit adfocus.ru

Key Findings

We analyzed Adfocus.ru page load time and found that the first response time was 2.6 sec and then it took 4.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

adfocus.ru performance score

27

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.6 s

31/100

10%

LCP (Largest Contentful Paint)

Value10.7 s

0/100

25%

SI (Speed Index)

Value7.8 s

24/100

10%

TBT (Total Blocking Time)

Value1,120 ms

23/100

30%

CLS (Cumulative Layout Shift)

Value0.099

90/100

15%

TTI (Time to Interactive)

Value12.8 s

13/100

10%

Network Requests Diagram

adfocus.ru

2603 ms

style.css

266 ms

jquery.min.js

32 ms

logo.png

283 ms

radio_orange.png

173 ms

Our browser made a total of 13 requests to load all elements on the main page. We found that 69% of them (9 requests) were addressed to the original Adfocus.ru, 15% (2 requests) were made to Google-analytics.com and 8% (1 request) were made to Ajax.googleapis.com. The less responsive or slowest element that took the longest time to load (2.6 sec) belongs to the original domain Adfocus.ru.

Page Optimization Overview & Recommendations

Page size can be reduced by 43.7 kB (17%)

Content Size

250.8 kB

After Optimization

207.0 kB

In fact, the total size of Adfocus.ru main page is 250.8 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only 10% of websites need less resources to load. Images take 149.9 kB which makes up the majority of the site volume.

HTML Optimization

-65%

Potential reduce by 5.2 kB

  • Original 7.9 kB
  • After minification 7.0 kB
  • After compression 2.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 837 B, which is 11% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 5.2 kB or 65% of the original size.

Image Optimization

-1%

Potential reduce by 1.5 kB

  • Original 149.9 kB
  • After minification 148.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. ADFOCUS images are well optimized though.

JavaScript Optimization

-37%

Potential reduce by 32.0 kB

  • Original 86.3 kB
  • After minification 86.3 kB
  • After compression 54.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 32.0 kB or 37% of the original size.

CSS Optimization

-78%

Potential reduce by 5.1 kB

  • Original 6.6 kB
  • After minification 4.9 kB
  • After compression 1.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Adfocus.ru needs all CSS files to be minified and compressed as it can save up to 5.1 kB or 78% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

11

After Optimization

11

The browser has sent 11 CSS, Javascripts, AJAX and image requests in order to completely render the main page of ADFOCUS. According to our analytics all requests are already optimized.

Accessibility Review

adfocus.ru accessibility score

70

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Best Practices

adfocus.ru best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

adfocus.ru SEO score

84

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    RU

  • Language Claimed

    N/A

  • Encoding

    WINDOWS-1251

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Adfocus.ru can be misinterpreted by Google and other search engines. Our service has detected that Russian is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Adfocus.ru main page’s claimed encoding is windows-1251. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of ADFOCUS. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: