4.3 sec in total
662 ms
3.3 sec
352 ms
Welcome to adidas.se homepage info - get ready to check Adidas best content for Sweden right away, or after learning these important things about adidas.se
Sportbutik för adidas skor och sportkläder: Originals, Löpning, Fotboll och Träning på adidas officiella svenska webbsida. 30 dagars fri retur.
Visit adidas.seWe analyzed Adidas.se page load time and found that the first response time was 662 ms and then it took 3.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.
adidas.se performance score
name
value
score
weighting
Value3.0 s
49/100
10%
Value4.1 s
47/100
25%
Value7.1 s
31/100
10%
Value3,980 ms
1/100
30%
Value0.226
55/100
15%
Value8.2 s
40/100
10%
662 ms
13 ms
614 ms
205 ms
301 ms
Our browser made a total of 104 requests to load all elements on the main page. We found that 11% of them (11 requests) were addressed to the original Adidas.se, 33% (34 requests) were made to Demandware.edgesuite.net and 11% (11 requests) were made to Tags.tiqcdn.com. The less responsive or slowest element that took the longest time to load (1.1 sec) relates to the external source Demandware.edgesuite.net.
Page size can be reduced by 2.2 MB (54%)
4.0 MB
1.8 MB
In fact, the total size of Adidas.se main page is 4.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Javascripts take 1.6 MB which makes up the majority of the site volume.
Potential reduce by 150.3 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 150.3 kB or 84% of the original size.
Potential reduce by 14.0 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Adidas images are well optimized though.
Potential reduce by 1.1 MB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 1.1 MB or 69% of the original size.
Potential reduce by 864.3 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Adidas.se needs all CSS files to be minified and compressed as it can save up to 864.3 kB or 83% of the original size.
Number of requests can be reduced by 60 (63%)
95
35
The browser has sent 95 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Adidas. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 46 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.
www.adidas.se
662 ms
fonts.css
13 ms
adidas-build-COMMON.css
614 ms
local.css
205 ms
require.js
301 ms
jquery-1.8.3.min.js
488 ms
web-event.js
302 ms
dwac-14.8.js
238 ms
utag.sync.js
14 ms
dwanalytics.js
124 ms
gretel.min.js
29 ms
adidas-build-COMMON.js
244 ms
adidas-build-home.js
195 ms
107098409.js
117 ms
geo2.js
60 ms
event
34 ms
adidas_desktop_sprite.png
775 ms
Football_Nav_DropDown_Ozil_172x80.jpg
134 ms
Header_images_running1.jpg
27 ms
Header_images_basketball1.jpg
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Header_images_training1.jpg
215 ms
originals.png
30 ms
H20298_Originals_Seasonal_Shoot_SS16.jpg
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neo.jpeg
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041H_15_neo_SS16_Q2_Cont_Sports_navigation_header_R01.jpg
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stella.png
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Header_images_stella1.jpg
438 ms
porsche.png
198 ms
porsche.jpg
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custom_originals_flyout.jpg
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flyout-miCoach-aware.jpg
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flyout-miCoach-products.jpg
478 ms
adidas-p-football-ss16-clpupdate-jan19-hp-mh-v2_84471.jpg
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adidas-p-running-ss16-pureboostx-hannah-hp-mh_84891.jpg
956 ms
adidas-s-originals-ss16-tubular-mh-hp-22022016_86316.jpg
1006 ms
adidas-p-football-ss16-purecontrol-fc-double-ozil_86479.jpg
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adidas-p-football-ss16-purecontrol-fc-double-ozil_84707.jpg
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adidas-s-originals-ss16-tubular-fc-double-men-22022016_86325.jpg
1002 ms
loading-small.gif
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adihausregular.woff
90 ms
adiNeueBold.woff
90 ms
event
6 ms
icomoon.woff
276 ms
ShowDialog.js
762 ms
owl.carousel.min.js
823 ms
iframe_api
76 ms
aplayer.js
130 ms
www-widgetapi.js
129 ms
__Analytics-Tracking
160 ms
Cart-ProductCount
224 ms
Page-Include
175 ms
gqSEH4E3-UM
83 ms
GeoRedirect-Popup
177 ms
utag.js
11 ms
utag.currency.js
10 ms
www-embed-player-vflZsBgOl.css
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www-embed-player.js
130 ms
base.js
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id
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analytics.js
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adrum.js
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v1.js
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utag.1.js
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utag.4.js
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utag.7.js
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utag.25.js
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utag.180.js
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utag.176.js
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utag.121.js
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utag.198.js
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Resonance.aspx
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fbds.js
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ld.js
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activityi;src=3654590;type=landing;cat=home;u1=HOME;u9=;u11=0;u12=0;u16=;u17=;u18=;u19=;ord=1;num=9657292275223.88
161 ms
8B6QV-K95QC-R3ADH-AYCEU-NULLD
51 ms
id
49 ms
oct.js
157 ms
adihausbold.woff
162 ms
config.js
188 ms
ec.js
94 ms
linkid.js
146 ms
event
138 ms
s84076900798827
125 ms
6BOEML_YqI6cKINK5dmh8ZufcXg7sBa4jeB-I9gQ0xI.js
95 ms
ad_status.js
142 ms
conversion.js
57 ms
event
178 ms
smart.js
208 ms
84 ms
s84703281598631
60 ms
68 ms
adsct
134 ms
adsct
83 ms
collect
50 ms
collect
97 ms
adsct
73 ms
collect
49 ms
adsct
135 ms
67 ms
81 ms
QHD8zigcbDB8aPfIoaupKOvvDin1pK8aKteLpeZ5c0A.ttf
88 ms
RxZJdnzeo3R5zSexge8UUSZ2oysoEQEeKwjgmXLRnTc.ttf
97 ms
Product-GetTiles
170 ms
26 ms
adidas.se accessibility score
ARIA
These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.
[aria-*] attributes do not have valid values
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Buttons do not have an accessible name
Image elements do not have [alt] attributes
Links do not have a discernible name
Navigation
These are opportunities to improve keyboard navigation in your application.
Impact
Issue
Heading elements are not in a sequentially-descending order
adidas.se best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Ensure CSP is effective against XSS attacks
General
Impact
Issue
Detected JavaScript libraries
adidas.se SEO score
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
Links are not crawlable
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Image elements do not have [alt] attributes
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
Tap targets are not sized appropriately
SV
SV
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Adidas.se can be misinterpreted by Google and other search engines. Our service has detected that Swedish is used on the page, and it matches the claimed language. Our system also found out that Adidas.se main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
adidas.se
Open Graph data is detected on the main page of Adidas. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: