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Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

alconemarketing.com

Alcone Marketing Group in Irvine, California

Page Load Speed

3 sec in total

First Response

163 ms

Resources Loaded

2.2 sec

Page Rendered

613 ms

alconemarketing.com screenshot

About Website

Click here to check amazing Alcone Marketing content for United States. Otherwise, check out these important facts you probably never knew about alconemarketing.com

Alcone is a creative commerce agency with over 40 years of experience sparking action in the promotional and shopper marketing space. We offer a full suite of essential marketing and creative services...

Visit alconemarketing.com

Key Findings

We analyzed Alconemarketing.com page load time and found that the first response time was 163 ms and then it took 2.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

alconemarketing.com performance score

0

Network Requests Diagram

alconemarketing.com

163 ms

alcone.com

508 ms

bootstrap.min.css

771 ms

style.css

329 ms

jquery.min.js

964 ms

Our browser made a total of 43 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Alconemarketing.com, 84% (36 requests) were made to Alcone.com and 5% (2 requests) were made to Googleadservices.com. The less responsive or slowest element that took the longest time to load (1.2 sec) relates to the external source Alcone.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 336.3 kB (25%)

Content Size

1.3 MB

After Optimization

992.3 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Alconemarketing.com main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 965.1 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 14.0 kB

  • Original 18.0 kB
  • After minification 16.0 kB
  • After compression 4.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 2.0 kB, which is 11% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 14.0 kB or 78% of the original size.

Image Optimization

-9%

Potential reduce by 83.8 kB

  • Original 965.1 kB
  • After minification 881.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Alcone Marketing images are well optimized though.

JavaScript Optimization

-60%

Potential reduce by 125.7 kB

  • Original 210.1 kB
  • After minification 179.8 kB
  • After compression 84.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 125.7 kB or 60% of the original size.

CSS Optimization

-83%

Potential reduce by 112.9 kB

  • Original 135.5 kB
  • After minification 130.9 kB
  • After compression 22.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Alconemarketing.com needs all CSS files to be minified and compressed as it can save up to 112.9 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 6 (16%)

Requests Now

37

After Optimization

31

  • Images
  • JavaScript
  • CSS

The browser has sent 37 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Alcone Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 7 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

alconemarketing.com

alconemarketing.com

163 ms

alcone.com

alcone.com

508 ms

bootstrap.min.css

bootstrap.min.css

771 ms

style.css

style.css

329 ms

jquery.min.js

jquery.min.js

964 ms

picturefill.min.js

picturefill.min.js

218 ms

touchswipe.min.js

touchswipe.min.js

477 ms

bootstrap.min.js

bootstrap.min.js

548 ms

alcone-logo-no-tagline.png

alcone-logo-no-tagline.png

417 ms

tile.jpg

tile.jpg

635 ms

tile.jpg

tile.jpg

562 ms

tile.jpg

tile.jpg

759 ms

tile.jpg

tile.jpg

925 ms

tile.jpg

tile.jpg

625 ms

tile.jpg

tile.jpg

692 ms

tile.jpg

tile.jpg

886 ms

tile.jpg

tile.jpg

780 ms

tile.jpg

tile.jpg

941 ms

tile.jpg

tile.jpg

893 ms

tile.jpg

tile.jpg

829 ms

tile.jpg

tile.jpg

899 ms

btn-prev.png

btn-prev.png

949 ms

btn-next.png

btn-next.png

980 ms

CatchingUpWith_TealWiliams.jpg

CatchingUpWith_TealWiliams.jpg

981 ms

VRTakeover_Blog.jpg

VRTakeover_Blog.jpg

1051 ms

Persona_UX_Blog.jpg

Persona_UX_Blog.jpg

1095 ms

CES_Blog2_Final.jpg

CES_Blog2_Final.jpg

1219 ms

site.js

site.js

975 ms

conversion.js

conversion.js

32 ms

icon-facebook@3x.png

icon-facebook@3x.png

271 ms

icon-twitter@3x.png

icon-twitter@3x.png

273 ms

icon-linkedin@3x.png

icon-linkedin@3x.png

326 ms

icon-pinterest@3x.png

icon-pinterest@3x.png

326 ms

icon-instagram@3x.png

icon-instagram@3x.png

326 ms

b9ebb19d-88c1-4cbd-9baf-cf51972422ec.woff

b9ebb19d-88c1-4cbd-9baf-cf51972422ec.woff

359 ms

7147ec3a-8ff8-4ec9-8c5c-bd1571dc6ae6.woff

7147ec3a-8ff8-4ec9-8c5c-bd1571dc6ae6.woff

380 ms

ga.js

ga.js

38 ms

27 ms

hero.jpg

hero.jpg

431 ms

hero-people.jpg

hero-people.jpg

554 ms

67 ms

__utm.gif

__utm.gif

18 ms

39 ms

SEO Factors

alconemarketing.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Alconemarketing.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Alconemarketing.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

alconemarketing.com

Open Graph description is not detected on the main page of Alcone Marketing. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: