Tools & Wizards About Us
avalanchesearch.com screenshot

Report Summary

  • 15

    Performance

    Renders faster than
    27% of other websites

  • 78

    Accessibility

    Visual factors better than
    that of 46% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 100

    SEO

    Google-friendlier than
    95% of websites

avalanchesearch.com

Avalanche Search Marketing White Label Search Engine Optimization (SEO) in London Ontario

Page Load Speed

5.2 sec in total

First Response

1.3 sec

Resources Loaded

3.5 sec

Page Rendered

320 ms

avalanchesearch.com screenshot

About Website

Welcome to avalanchesearch.com homepage info - get ready to check Avalanche Search best content right away, or after learning these important things about avalanchesearch.com

Hire Avalanche Search Marketing to perform SEO for your clients. We've been doing SEO since before Google was even thought of! We know what works, what doesn't, and we have the experience to...

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Key Findings

We analyzed Avalanchesearch.com page load time and found that the first response time was 1.3 sec and then it took 3.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

avalanchesearch.com performance score

15

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value7.4 s

1/100

10%

LCP (Largest Contentful Paint)

Value11.5 s

0/100

25%

SI (Speed Index)

Value13.5 s

2/100

10%

TBT (Total Blocking Time)

Value2,420 ms

5/100

30%

CLS (Cumulative Layout Shift)

Value0.132

81/100

15%

TTI (Time to Interactive)

Value12.7 s

13/100

10%

Network Requests Diagram

avalanchesearch.com

1337 ms

wp-emoji-release.min.js

464 ms

styles.css

414 ms

css

25 ms

style.css

1647 ms

Our browser made a total of 26 requests to load all elements on the main page. We found that 65% of them (17 requests) were addressed to the original Avalanchesearch.com, 15% (4 requests) were made to Fonts.gstatic.com and 4% (1 request) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (1.6 sec) belongs to the original domain Avalanchesearch.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 590.7 kB (61%)

Content Size

968.4 kB

After Optimization

377.7 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Avalanchesearch.com main page is 968.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. CSS take 339.5 kB which makes up the majority of the site volume.

HTML Optimization

-71%

Potential reduce by 28.6 kB

  • Original 40.0 kB
  • After minification 36.6 kB
  • After compression 11.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 28.6 kB or 71% of the original size.

Image Optimization

-13%

Potential reduce by 35.6 kB

  • Original 266.1 kB
  • After minification 230.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Avalanche Search needs image optimization as it can save up to 35.6 kB or 13% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-70%

Potential reduce by 226.6 kB

  • Original 322.8 kB
  • After minification 278.3 kB
  • After compression 96.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 226.6 kB or 70% of the original size.

CSS Optimization

-88%

Potential reduce by 299.9 kB

  • Original 339.5 kB
  • After minification 303.4 kB
  • After compression 39.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Avalanchesearch.com needs all CSS files to be minified and compressed as it can save up to 299.9 kB or 88% of the original size.

Requests Breakdown

Number of requests can be reduced by 13 (68%)

Requests Now

19

After Optimization

6

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 19 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Avalanche Search. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

avalanchesearch.com

avalanchesearch.com

1337 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

464 ms

styles.css

styles.css

414 ms

css

css

25 ms

style.css

style.css

1647 ms

shortcodes.css

shortcodes.css

556 ms

shortcodes_responsive.css

shortcodes_responsive.css

423 ms

jquery.js

jquery.js

665 ms

jquery-migrate.min.js

jquery-migrate.min.js

536 ms

jquery.form.min.js

jquery.form.min.js

453 ms

scripts.js

scripts.js

420 ms

jquery.fitvids.js

jquery.fitvids.js

485 ms

waypoints.min.js

waypoints.min.js

497 ms

jquery.magnific-popup.js

jquery.magnific-popup.js

1140 ms

custom.js

custom.js

1476 ms

conversion.js

conversion.js

20 ms

WaterTreatmentChemicalSupplier-Number1-May-21-2015.png

WaterTreatmentChemicalSupplier-Number1-May-21-2015.png

457 ms

Avalanche-Search-Marketing-Logo-300x147.jpg

Avalanche-Search-Marketing-Logo-300x147.jpg

109 ms

HamiltonOntarioLawyer-A-In-Map-May-25-2015.png

HamiltonOntarioLawyer-A-In-Map-May-25-2015.png

592 ms

176 ms

u-WUoqrET9fUeobQW7jkRSZ2oysoEQEeKwjgmXLRnTc.ttf

u-WUoqrET9fUeobQW7jkRSZ2oysoEQEeKwjgmXLRnTc.ttf

6 ms

DXI1ORHCpsQm3Vp6mXoaTY3LH2FgLjViKkqswU-xtII.ttf

DXI1ORHCpsQm3Vp6mXoaTY3LH2FgLjViKkqswU-xtII.ttf

12 ms

k3k702ZOKiLJc3WVjuplzI3LH2FgLjViKkqswU-xtII.ttf

k3k702ZOKiLJc3WVjuplzI3LH2FgLjViKkqswU-xtII.ttf

11 ms

EInbV5DfGHOiMmvb1Xr-ho3LH2FgLjViKkqswU-xtII.ttf

EInbV5DfGHOiMmvb1Xr-ho3LH2FgLjViKkqswU-xtII.ttf

23 ms

ETmodules_v2.ttf

ETmodules_v2.ttf

251 ms

38 ms

Accessibility Review

avalanchesearch.com accessibility score

78

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

avalanchesearch.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

avalanchesearch.com SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Avalanchesearch.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Avalanchesearch.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

avalanchesearch.com

Open Graph description is not detected on the main page of Avalanche Search. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: