Report Summary

  • 37

    Performance

    Renders faster than
    57% of other websites

  • 61

    Accessibility

    Visual factors better than
    that of 27% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 78

    SEO

    Google-friendlier than
    40% of websites

blog.asb.co.nz

ASB Blog | Your Finance & Banking News

Page Load Speed

6.8 sec in total

First Response

1.2 sec

Resources Loaded

5.2 sec

Page Rendered

454 ms

blog.asb.co.nz screenshot

About Website

Welcome to blog.asb.co.nz homepage info - get ready to check Blog ASB best content for New Zealand right away, or after learning these important things about blog.asb.co.nz

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Key Findings

We analyzed Blog.asb.co.nz page load time and found that the first response time was 1.2 sec and then it took 5.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

blog.asb.co.nz performance score

37

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.9 s

26/100

10%

LCP (Largest Contentful Paint)

Value7.4 s

4/100

25%

SI (Speed Index)

Value6.7 s

36/100

10%

TBT (Total Blocking Time)

Value680 ms

44/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value11.7 s

17/100

10%

Network Requests Diagram

blog.asb.co.nz

1151 ms

style.min.css

232 ms

mobile.min.css

456 ms

device.min.css

597 ms

commonmedia.min.css

805 ms

Our browser made a total of 51 requests to load all elements on the main page. We found that 69% of them (35 requests) were addressed to the original Blog.asb.co.nz, 10% (5 requests) were made to Pbs.twimg.com and 8% (4 requests) were made to Platform.twitter.com. The less responsive or slowest element that took the longest time to load (2.3 sec) belongs to the original domain Blog.asb.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 712.0 kB (24%)

Content Size

2.9 MB

After Optimization

2.2 MB

In fact, the total size of Blog.asb.co.nz main page is 2.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 2.7 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 58.1 kB

  • Original 70.8 kB
  • After minification 59.9 kB
  • After compression 12.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 10.9 kB, which is 15% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 58.1 kB or 82% of the original size.

Image Optimization

-20%

Potential reduce by 539.9 kB

  • Original 2.7 MB
  • After minification 2.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Blog ASB needs image optimization as it can save up to 539.9 kB or 20% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-58%

Potential reduce by 77.8 kB

  • Original 135.1 kB
  • After minification 134.3 kB
  • After compression 57.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 77.8 kB or 58% of the original size.

CSS Optimization

-72%

Potential reduce by 36.2 kB

  • Original 50.1 kB
  • After minification 49.4 kB
  • After compression 13.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Blog.asb.co.nz needs all CSS files to be minified and compressed as it can save up to 36.2 kB or 72% of the original size.

Requests Breakdown

Number of requests can be reduced by 15 (30%)

Requests Now

50

After Optimization

35

The browser has sent 50 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Blog ASB. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 7 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

blog.asb.co.nz accessibility score

61

Accessibility Issues

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

blog.asb.co.nz best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

blog.asb.co.nz SEO score

78

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Blog.asb.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Blog.asb.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Blog ASB. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: