Report Summary

  • 0

    Performance

  • 87

    Accessibility

    Visual factors better than
    that of 67% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 100

    SEO

    Google-friendlier than
    95% of websites

billycotton.com

Billy Cotton

Page Load Speed

1.7 sec in total

First Response

364 ms

Resources Loaded

1.2 sec

Page Rendered

104 ms

billycotton.com screenshot

About Website

Welcome to billycotton.com homepage info - get ready to check Billy Cotton best content for United States right away, or after learning these important things about billycotton.com

Billy Cotton is a multi-disciplinary American design firm known for its intelligence and unique sensibility. Led by creative director Billy Cotton, its mission is to imbue environments and products wi...

Visit billycotton.com

Key Findings

We analyzed Billycotton.com page load time and found that the first response time was 364 ms and then it took 1.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

billycotton.com performance score

0

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.1 s

79/100

10%

LCP (Largest Contentful Paint)

Value3.9 s

52/100

25%

SI (Speed Index)

Value0

0/100

10%

TBT (Total Blocking Time)

Value320 ms

76/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value4.7 s

80/100

10%

Network Requests Diagram

billycotton.com

364 ms

eshop.css

186 ms

firefox.css

127 ms

minqueue-45c97d3c-badc7727.css

189 ms

jquery.js

310 ms

Our browser made a total of 21 requests to load all elements on the main page. We found that 95% of them (20 requests) were addressed to the original Billycotton.com, 5% (1 request) were made to Maps.googleapis.com. The less responsive or slowest element that took the longest time to load (495 ms) belongs to the original domain Billycotton.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 311.5 kB (19%)

Content Size

1.6 MB

After Optimization

1.3 MB

In fact, the total size of Billycotton.com main page is 1.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 30% of websites need less resources to load. Images take 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 7.4 kB

  • Original 9.5 kB
  • After minification 8.9 kB
  • After compression 2.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 7.4 kB or 78% of the original size.

Image Optimization

-10%

Potential reduce by 139.4 kB

  • Original 1.4 MB
  • After minification 1.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Billy Cotton images are well optimized though.

JavaScript Optimization

-66%

Potential reduce by 106.0 kB

  • Original 161.0 kB
  • After minification 160.8 kB
  • After compression 54.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 106.0 kB or 66% of the original size.

CSS Optimization

-87%

Potential reduce by 58.7 kB

  • Original 67.6 kB
  • After minification 59.2 kB
  • After compression 8.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Billycotton.com needs all CSS files to be minified and compressed as it can save up to 58.7 kB or 87% of the original size.

Requests Breakdown

Number of requests can be reduced by 4 (24%)

Requests Now

17

After Optimization

13

The browser has sent 17 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Billy Cotton. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 5 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

billycotton.com accessibility score

87

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Best Practices

billycotton.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

billycotton.com SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Billycotton.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Billycotton.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Billy Cotton. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: