11.2 sec in total
174 ms
10.1 sec
889 ms
Welcome to born.com homepage info - get ready to check Born best content for United States right away, or after learning these important things about born.com
BORN connects a global network of select brands & retailers - combining product promotion, business networking, and order management into a single platform.
Visit born.comWe analyzed Born.com page load time and found that the first response time was 174 ms and then it took 11 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.
born.com performance score
name
value
score
weighting
Value1.7 s
92/100
10%
Value10.5 s
0/100
25%
Value2.0 s
99/100
10%
Value430 ms
64/100
30%
Value0.029
100/100
15%
Value7.7 s
45/100
10%
174 ms
29 ms
30 ms
31 ms
40 ms
Our browser made a total of 51 requests to load all elements on the main page. We found that 63% of them (32 requests) were addressed to the original Born.com, 4% (2 requests) were made to Connect.facebook.net and 4% (2 requests) were made to News.born.com. The less responsive or slowest element that took the longest time to load (9.3 sec) relates to the external source Query.yahooapis.com.
Page size can be reduced by 615.1 kB (28%)
2.2 MB
1.6 MB
In fact, the total size of Born.com main page is 2.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 1.3 MB which makes up the majority of the site volume.
Potential reduce by 16.2 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 16.2 kB or 71% of the original size.
Potential reduce by 548 B
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Born images are well optimized though.
Potential reduce by 61 B
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.
Potential reduce by 598.3 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Born.com needs all CSS files to be minified and compressed as it can save up to 598.3 kB or 90% of the original size.
Number of requests can be reduced by 24 (53%)
45
21
The browser has sent 45 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Born. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.
born.com
174 ms
all.css
29 ms
help.css
30 ms
styles.css
31 ms
pager.css
40 ms
bootstrap.css
75 ms
responsive.css
54 ms
jquery.min.js
98 ms
css
218 ms
layout.css
132 ms
jquery.ba-bbq.js
91 ms
all.js
88 ms
jquery.glide.min.js
58 ms
jquery.infinitescroll.min.js
91 ms
homepage.js
127 ms
E-v1.js
521 ms
curry.js
121 ms
born.js
122 ms
modernizr.min.js
204 ms
bootstrap.min.js
204 ms
jquery.yiilistview.js
204 ms
born-logo-white.svg
19 ms
all.js
143 ms
a9f8396cc8da3c017f14e29a8cde50e9.jpg
472 ms
914ee98e62140ab01b241bd40fa0ee93.jpg
799 ms
9a62ae12c2d035403b4174af813eb431.jpg
485 ms
df92f93024924756e79e06a4b35dfd4c.jpg
119 ms
589304a7382948d891828719cf37d4f1.jpg
263 ms
f605a91faa6237776ce16e533905e81c.jpg
126 ms
d43f193bf859b0bf9cfee9bf96e421d6.jpg
433 ms
airplane-145889-265x250.png
742 ms
Alex-Swain-ByALEX-265x250.jpg
876 ms
born-ultimate-bg.jpg
198 ms
article-arrow-img-left.png
196 ms
7f9227b6b7a54b9639faa848ed4a664f.jpg
481 ms
entypo.woff
396 ms
analytics.min.js
532 ms
entypo-social.woff
234 ms
yql
9307 ms
334 ms
xd_arbiter.php
142 ms
p
482 ms
conversion_async.js
73 ms
fbevents.js
15 ms
analytics.js
144 ms
54 ms
124 ms
collect
28 ms
89 ms
collect
107 ms
ga-audiences
20 ms
born.com accessibility score
Contrast
These are opportunities to improve the legibility of your content.
Impact
Issue
Background and foreground colors do not have a sufficient contrast ratio.
Internationalization and localization
These are opportunities to improve the interpretation of your content by users in different locales.
Impact
Issue
<html> element does not have a [lang] attribute
born.com best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Ensure CSP is effective against XSS attacks
General
Impact
Issue
Detected JavaScript libraries
born.com SEO score
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
robots.txt is not valid
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
EN
EN
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Born.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Born.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
born.com
Open Graph description is not detected on the main page of Born. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: