82 sec in total
801 ms
2.3 sec
78.9 sec
Click here to check amazing DDB content for New Zealand. Otherwise, check out these important facts you probably never knew about ddb.co.nz
At DDB we focus on driving Unreasonable Growth for our clients. We achieve this by following the new rules of marketing, and driving Fame, Feeling and Fluency for brands.
Visit ddb.co.nzWe analyzed Ddb.co.nz page load time and found that the first response time was 801 ms and then it took 81.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.
ddb.co.nz performance score
name
value
score
weighting
Value2.7 s
59/100
10%
Value150.4 s
0/100
25%
Value93.3 s
0/100
10%
Value5,030 ms
0/100
30%
Value0
100/100
15%
Value81.9 s
0/100
10%
801 ms
38 ms
1153 ms
96 ms
348 ms
Our browser made a total of 40 requests to load all elements on the main page. We found that 93% of them (37 requests) were addressed to the original Ddb.co.nz, 5% (2 requests) were made to Google-analytics.com and 3% (1 request) were made to Static.cloudflareinsights.com. The less responsive or slowest element that took the longest time to load (1.3 sec) belongs to the original domain Ddb.co.nz.
Page size can be reduced by 836.6 kB (3%)
25.2 MB
24.3 MB
In fact, the total size of Ddb.co.nz main page is 25.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 25.1 MB which makes up the majority of the site volume.
Potential reduce by 42.9 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 42.9 kB or 84% of the original size.
Potential reduce by 793.7 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. DDB images are well optimized though.
Potential reduce by 50 B
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.
Number of requests can be reduced by 3 (9%)
35
32
The browser has sent 35 CSS, Javascripts, AJAX and image requests in order to completely render the main page of DDB. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 4 to 1 for JavaScripts and as a result speed up the page load time.
www.ddb.co.nz
801 ms
app.css
38 ms
libs.js
1153 ms
website.js
96 ms
v652eace1692a40cfa3763df669d7439c1639079717194
348 ms
analytics.js
74 ms
Screen-Shot-2022-06-02-at-3.32.05-PM.png
53 ms
McDonalds-Then-and-Now.png
267 ms
The-watch.jpg
46 ms
2560x1440-Youtube-Cover2.png
283 ms
Hello-Old-Friend.png
271 ms
Screen-Shot-2021-08-17-at-2.04.41-PM.png
275 ms
Screen-Shot-2021-07-28-at-9.55.14-AM.png
277 ms
LakeTekapo-v3.jpg
273 ms
HIV-Website-Block-1OPT.png
293 ms
Steinlager-90sec-MASTER-TV-broadcast.00-01-09-11.Still013.jpg
285 ms
DSC8328-retouched.jpg
286 ms
Screen-Shot-2021-03-02-at-12.23.45-PM.png
288 ms
L-P-Branding-in-Asia.jpg
289 ms
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302 ms
hqdefault.jpg
294 ms
The-Dance.jpg
295 ms
Screen-Shot-2019-10-22-at-3.03.49-PM.png
304 ms
Screen-Shot-2019-11-11-at-2.28.57-PM.png
309 ms
Screen-Shot-2019-11-01-at-4.19.42-PM.png
296 ms
Screen-Shot-2019-10-22-at-9.12.26-AM.png
299 ms
Screen-Shot-2019-07-02-at-3.17.48-PM.png
314 ms
Screen-Shot-2019-10-17-at-9.38.17-AM.png
317 ms
rescam-digital.jpg
312 ms
TIMELESS-3.jpg
311 ms
Steinlager-Tokyo-Dry-Slice-of-Heaven-2.jpg
318 ms
PET-REFUGE-01.jpg
320 ms
Lion-Fight-for-Territory.jpg
1316 ms
Lotto-02.jpg
319 ms
Rules-of-a-f-buddy.jpg
322 ms
collect
82 ms
regular.otf
58 ms
medium.otf
27 ms
bold.otf
692 ms
ddb.woff
459 ms
ddb.co.nz accessibility score
Navigation
These are opportunities to improve keyboard navigation in your application.
Impact
Issue
Heading elements are not in a sequentially-descending order
Best practices
These items highlight common accessibility best practices.
Impact
Issue
[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.
ddb.co.nz best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Includes front-end JavaScript libraries with known security vulnerabilities
Ensure CSP is effective against XSS attacks
General
Impact
Issue
Detected JavaScript libraries
ddb.co.nz SEO score
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document doesn't use legible font sizes
EN
EN
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Ddb.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Ddb.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
ddb.co.nz
Open Graph data is detected on the main page of DDB. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: