Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

directholidays.co.uk

Airtours: Great Value Beach Holidays, All Inclusive Holidays, Family Holidays

Page Load Speed

3.6 sec in total

First Response

173 ms

Resources Loaded

3.1 sec

Page Rendered

360 ms

directholidays.co.uk screenshot

About Website

Welcome to directholidays.co.uk homepage info - get ready to check Direct Holidays best content for United Kingdom right away, or after learning these important things about directholidays.co.uk

Airtours offers the best beach holiday deals ✈. Find your perfect holiday to our great value destinations ☀. Book now for sun, sea, sand and smiles with Airtours!

Visit directholidays.co.uk

Key Findings

We analyzed Directholidays.co.uk page load time and found that the first response time was 173 ms and then it took 3.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

directholidays.co.uk performance score

0

Network Requests Diagram

directholidays.co.uk

173 ms

www.directholidays.co.uk

393 ms

wt.js

20 ms

jquery-1.11.0.min.js

18 ms

jquery-ui-ver-028F9D5ECD235CEC34C98AB04BF16F21.css

167 ms

Our browser made a total of 87 requests to load all elements on the main page. We found that 69% of them (60 requests) were addressed to the original Directholidays.co.uk, 5% (4 requests) were made to Google-analytics.com and 3% (3 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (1.5 sec) belongs to the original domain Directholidays.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.4 MB (60%)

Content Size

2.3 MB

After Optimization

947.8 kB

In fact, the total size of Directholidays.co.uk main page is 2.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Javascripts take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 95.8 kB

  • Original 119.5 kB
  • After minification 109.4 kB
  • After compression 23.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 95.8 kB or 80% of the original size.

Image Optimization

-5%

Potential reduce by 30.4 kB

  • Original 591.0 kB
  • After minification 560.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Direct Holidays images are well optimized though.

JavaScript Optimization

-73%

Potential reduce by 777.6 kB

  • Original 1.1 MB
  • After minification 937.4 kB
  • After compression 285.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 777.6 kB or 73% of the original size.

CSS Optimization

-86%

Potential reduce by 491.6 kB

  • Original 569.9 kB
  • After minification 488.5 kB
  • After compression 78.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Directholidays.co.uk needs all CSS files to be minified and compressed as it can save up to 491.6 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 47 (59%)

Requests Now

79

After Optimization

32

The browser has sent 79 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Direct Holidays. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 33 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

SEO Factors

directholidays.co.uk SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Directholidays.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Directholidays.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Direct Holidays. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: