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fashion-underground.uk screenshot

Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

fashion-underground.uk

Default Web Site Page

Page Load Speed

2.6 sec in total

First Response

225 ms

Resources Loaded

1.6 sec

Page Rendered

729 ms

fashion-underground.uk screenshot

About Website

Click here to check amazing Fashion Underground content for United Kingdom. Otherwise, check out these important facts you probably never knew about fashion-underground.uk

Visit fashion-underground.uk

Key Findings

We analyzed Fashion-underground.uk page load time and found that the first response time was 225 ms and then it took 2.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

fashion-underground.uk performance score

0

Network Requests Diagram

fashion-underground.uk

225 ms

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25 ms

M9bPKixNLarUMYYydHMz04sSS1L1cjPzdAz10_LzS_LyS1KL9bOKoSr0SvLzc4pB8gA.js

59 ms

M9RPzU3MzNEtLk0qTi7KTEotKtYvz0xJTy3RTy3WhbAA.js

287 ms

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47 ms

Our browser made a total of 63 requests to load all elements on the main page. We found that 43% of them (27 requests) were addressed to the original Fashion-underground.uk, 11% (7 requests) were made to Image2.pubmatic.com and 6% (4 requests) were made to Pagead2.googlesyndication.com. The less responsive or slowest element that took the longest time to load (705 ms) relates to the external source Api.content.ad.

Page Optimization Overview & Recommendations

Page size can be reduced by 347.7 kB (18%)

Content Size

1.9 MB

After Optimization

1.6 MB

  • HTML
  • Images
  • JavaScript

In fact, the total size of Fashion-underground.uk main page is 1.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 87.9 kB

  • Original 105.6 kB
  • After minification 105.6 kB
  • After compression 17.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 87.9 kB or 83% of the original size.

Image Optimization

-2%

Potential reduce by 20.5 kB

  • Original 1.4 MB
  • After minification 1.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Fashion Underground images are well optimized though.

JavaScript Optimization

-50%

Potential reduce by 239.3 kB

  • Original 476.5 kB
  • After minification 476.4 kB
  • After compression 237.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 239.3 kB or 50% of the original size.

Requests Breakdown

Number of requests can be reduced by 26 (50%)

Requests Now

52

After Optimization

26

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 52 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Fashion Underground. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 21 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

fashion-underground.uk

fashion-underground.uk

225 ms

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25 ms

M9bPKixNLarUMYYydHMz04sSS1L1cjPzdAz10_LzS_LyS1KL9bOKoSr0SvLzc4pB8gA.js

M9bPKixNLarUMYYydHMz04sSS1L1cjPzdAz10_LzS_LyS1KL9bOKoSr0SvLzc4pB8gA.js

59 ms

M9RPzU3MzNEtLk0qTi7KTEotKtYvz0xJTy3RTy3WhbAA.js

M9RPzU3MzNEtLk0qTi7KTEotKtYvz0xJTy3RTy3WhbAA.js

287 ms

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47 ms

adsbygoogle.js

adsbygoogle.js

81 ms

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46 ms

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M9RPzs8rSUwu0U3LL8rVNdfPzEvOKU1JLdbPAqLC0tSiSj2QjF5uZh4A.js

55 ms

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M9RPzs8rSUwu0U3LL8rVNdfPzEvOKU1JLdbPKtYvTi7KLCgpBgA.js

45 ms

devicepx-jetpack.js

devicepx-jetpack.js

142 ms

M9HPTSzOzyuq1MvNzNMx0S8v0E3NTUpNAXEB.js

M9HPTSzOzyuq1MvNzNMx0S8v0E3NTUpNAXEB.js

88 ms

e-201609.js

e-201609.js

85 ms

infolinks_main.js

infolinks_main.js

171 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

44 ms

loader.js

loader.js

156 ms

logo.png

logo.png

71 ms

bk.jpg

bk.jpg

75 ms

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74 ms

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77 ms

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386 ms

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86 ms

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139 ms

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123 ms

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123 ms

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320 ms

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382 ms

ca-pub-7046621429600309.js

ca-pub-7046621429600309.js

64 ms

zrt_lookup.html

zrt_lookup.html

97 ms

show_ads_impl.js

show_ads_impl.js

257 ms

OpenSans-Regular-webfont.woff

OpenSans-Regular-webfont.woff

243 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

306 ms

OpenSans-Bold-webfont.woff

OpenSans-Bold-webfont.woff

307 ms

OpenSans-Light-webfont.woff

OpenSans-Light-webfont.woff

379 ms

dc.js

dc.js

412 ms

analytics.js

analytics.js

380 ms

widget2.aspx

widget2.aspx

705 ms

user_sync.html

user_sync.html

459 ms

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usersyncup-an.html

287 ms

ice.js

ice.js

509 ms

pla

pla

127 ms

g.gif

g.gif

219 ms

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impl.198-RELEASE.js

167 ms

beacon.js

beacon.js

221 ms

__utm.gif

__utm.gif

91 ms

collect

collect

71 ms

showad.js

showad.js

46 ms

collect

collect

43 ms

PugMaster

PugMaster

103 ms

pixel

pixel

24 ms

Pug

Pug

24 ms

usersync.aspx

usersync.aspx

60 ms

Pug

Pug

18 ms

pixel

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17 ms

Pug

Pug

13 ms

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24 ms

generic

generic

16 ms

Pug

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18 ms

generic

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11 ms

Pug

Pug

37 ms

pixel

pixel

11 ms

Pug

Pug

23 ms

SEO Factors

fashion-underground.uk SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Fashion-underground.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Fashion-underground.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

fashion-underground.uk

Open Graph description is not detected on the main page of Fashion Underground. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: