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fmcgbrands.com screenshot

Report Summary

  • 80

    Performance

    Renders faster than
    86% of other websites

  • 85

    Accessibility

    Visual factors better than
    that of 60% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 75

    SEO

    Google-friendlier than
    32% of websites

fmcgbrands.com

Page Load Speed

15.3 sec in total

First Response

222 ms

Resources Loaded

14.7 sec

Page Rendered

433 ms

fmcgbrands.com screenshot

About Website

Click here to check amazing Fmcgbrands content. Otherwise, check out these important facts you probably never knew about fmcgbrands.com

FMCG directory for fast moving consumer goods industry a resources for brand managers and FMCG companies. Listing all online FMCG brands web sites. Also you can submit your web site or URL to FMCG Dir...

Visit fmcgbrands.com

Key Findings

We analyzed Fmcgbrands.com page load time and found that the first response time was 222 ms and then it took 15.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

fmcgbrands.com performance score

80

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.9 s

53/100

10%

LCP (Largest Contentful Paint)

Value3.6 s

60/100

25%

SI (Speed Index)

Value2.9 s

95/100

10%

TBT (Total Blocking Time)

Value200 ms

90/100

30%

CLS (Cumulative Layout Shift)

Value0.053

98/100

15%

TTI (Time to Interactive)

Value3.9 s

89/100

10%

Network Requests Diagram

fmcgbrands.com

222 ms

www.fmcgbrands.com

3160 ms

javascripts.js

1133 ms

shared.css

1073 ms

styles.css

1062 ms

Our browser made a total of 62 requests to load all elements on the main page. We found that 44% of them (27 requests) were addressed to the original Fmcgbrands.com, 13% (8 requests) were made to Tpc.googlesyndication.com and 11% (7 requests) were made to Pagead2.googlesyndication.com. The less responsive or slowest element that took the longest time to load (10.2 sec) belongs to the original domain Fmcgbrands.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 138.0 kB (29%)

Content Size

476.5 kB

After Optimization

338.5 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Fmcgbrands.com main page is 476.5 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 305.0 kB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 78.6 kB

  • Original 91.2 kB
  • After minification 71.6 kB
  • After compression 12.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 19.6 kB, which is 22% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 78.6 kB or 86% of the original size.

Image Optimization

-10%

Potential reduce by 30.7 kB

  • Original 305.0 kB
  • After minification 274.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Fmcgbrands images are well optimized though.

JavaScript Optimization

-27%

Potential reduce by 18.6 kB

  • Original 68.0 kB
  • After minification 65.7 kB
  • After compression 49.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 18.6 kB or 27% of the original size.

CSS Optimization

-83%

Potential reduce by 10.2 kB

  • Original 12.3 kB
  • After minification 10.1 kB
  • After compression 2.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Fmcgbrands.com needs all CSS files to be minified and compressed as it can save up to 10.2 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 34 (57%)

Requests Now

60

After Optimization

26

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 60 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Fmcgbrands. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

fmcgbrands.com

fmcgbrands.com

222 ms

www.fmcgbrands.com

www.fmcgbrands.com

3160 ms

javascripts.js

javascripts.js

1133 ms

shared.css

shared.css

1073 ms

styles.css

styles.css

1062 ms

show.js

show.js

197 ms

show_ads.js

show_ads.js

9 ms

waiting.gif

waiting.gif

1168 ms

quant.js

quant.js

7 ms

Google_125x125.jpg

Google_125x125.jpg

55 ms

6adce3a357d74772bfb36afbf86d6ee0.jpg

6adce3a357d74772bfb36afbf86d6ee0.jpg

35 ms

Part-NIC-Nic6453844-1-1-0.jpg

Part-NIC-Nic6453844-1-1-0.jpg

47 ms

7efd30d5f4106f0d930f6a7067001293.jpg

7efd30d5f4106f0d930f6a7067001293.jpg

34 ms

zebra_web_design.gif

zebra_web_design.gif

2611 ms

background.gif

background.gif

2235 ms

icon_search_small.png

icon_search_small.png

2116 ms

home.png

home.png

2081 ms

links.png

links.png

2143 ms

articles.png

articles.png

2167 ms

blogs.png

blogs.png

2355 ms

videos.png

videos.png

3077 ms

icon_our_members.png

icon_our_members.png

3133 ms

site_features.gif

site_features.gif

3157 ms

users.gif

users.gif

3159 ms

image_control.php

image_control.php

10202 ms

blank.gif

blank.gif

3165 ms

rss.gif

rss.gif

3665 ms

us.gif

us.gif

3686 ms

icon_folder_5.gif

icon_folder_5.gif

3716 ms

icon_folder_3.gif

icon_folder_3.gif

3735 ms

icon_folder_1.gif

icon_folder_1.gif

3740 ms

icon_folder_2.gif

icon_folder_2.gif

4021 ms

icon_folder_4.gif

icon_folder_4.gif

4069 ms

icon_top_tags.gif

icon_top_tags.gif

4110 ms

Facebook_125x125.jpg

Facebook_125x125.jpg

45 ms

Google_728x90.jpg

Google_728x90.jpg

46 ms

978c91baf4406f0d930f6a7067003d95.jpg

978c91baf4406f0d930f6a7067003d95.jpg

47 ms

2016-03-17T120223Z_1_LYNXNPEC2G0UA_RTROPTP_2_BRITAIN-TRADE.JPG

2016-03-17T120223Z_1_LYNXNPEC2G0UA_RTROPTP_2_BRITAIN-TRADE.JPG

37 ms

ca-pub-3062052815185526.js

ca-pub-3062052815185526.js

30 ms

zrt_lookup.html

zrt_lookup.html

36 ms

show_ads_impl.js

show_ads_impl.js

46 ms

show.php

show.php

208 ms

ads

ads

301 ms

osd.js

osd.js

8 ms

ads

ads

276 ms

pixel;r=1354045648;a=p-11LnigSY3eGuI;fpan=1;fpa=P0-64194631-1458286300012;ns=0;ce=1;cm=;je=0;sr=1024x768x32;enc=n;dst=0;et=1458286300012;tzo=-180;ref=;url=http%3A%2F%2Fwww.fmcgbrands.com%2F;ogl=

pixel;r=1354045648;a=p-11LnigSY3eGuI;fpan=1;fpa=P0-64194631-1458286300012;ns=0;ce=1;cm=;je=0;sr=1024x768x32;enc=n;dst=0;et=1458286300012;tzo=-180;ref=;url=http%3A%2F%2Fwww.fmcgbrands.com%2F;ogl=

30 ms

ga.js

ga.js

5 ms

__utm.gif

__utm.gif

12 ms

suggestion_autolayout_V2_10.css

suggestion_autolayout_V2_10.css

23 ms

suggestion_autolayout_V2_10.js

suggestion_autolayout_V2_10.js

24 ms

layout_engine.js

layout_engine.js

28 ms

abg.js

abg.js

139 ms

googlelogo_color_112x36dp.png

googlelogo_color_112x36dp.png

68 ms

1978601058307469473

1978601058307469473

42 ms

m_js_controller.js

m_js_controller.js

37 ms

11765924358848820515

11765924358848820515

58 ms

s

s

24 ms

x_button_blue2.png

x_button_blue2.png

43 ms

Tqng9ngJVK4Gqvh3e602hP-HqlN49KFEUSDtmrOPmWo.js

Tqng9ngJVK4Gqvh3e602hP-HqlN49KFEUSDtmrOPmWo.js

3 ms

activeview

activeview

13 ms

activeview

activeview

14 ms

10.gif

10.gif

105 ms

Accessibility Review

fmcgbrands.com accessibility score

85

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Document doesn't have a <title> element

High

<frame> or <iframe> elements do not have a title

Best Practices

fmcgbrands.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

fmcgbrands.com SEO score

75

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Document doesn't have a <title> element

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Page is blocked from indexing

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Fmcgbrands.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else) and no language is claimed in <html> or <meta> tags either. Our system also found out that Fmcgbrands.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

fmcgbrands.com

Open Graph description is not detected on the main page of Fmcgbrands. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: