Tools & Wizards About Us
fortnumandmason.co.jp screenshot

Report Summary

  • 48

    Performance

    Renders faster than
    67% of other websites

  • 59

    Accessibility

    Visual factors better than
    that of 26% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 91

    SEO

    Google-friendlier than
    71% of websites

fortnumandmason.co.jp

Fortnum & Mason | フォートナム・アンド・メイソン オフィシャルサイト

Page Load Speed

4.3 sec in total

First Response

860 ms

Resources Loaded

3.3 sec

Page Rendered

209 ms

fortnumandmason.co.jp screenshot

About Website

Visit fortnumandmason.co.jp now to see the best up-to-date Fortnum And Mason content for Japan and also check out these interesting facts you probably never knew about fortnumandmason.co.jp

フォートナム・アンド・メイソンの公式オンラインショップです。 英国王室御用達ブランドの紅茶・ジャム・マーマレードなどイギリス、紅茶好きなあなたにおすすめです。 大切な方へのギフトや自分へのご褒美に是非お求めください。

Visit fortnumandmason.co.jp

Key Findings

We analyzed Fortnumandmason.co.jp page load time and found that the first response time was 860 ms and then it took 3.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

fortnumandmason.co.jp performance score

48

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value10.0 s

0/100

10%

LCP (Largest Contentful Paint)

Value20.0 s

0/100

25%

SI (Speed Index)

Value13.4 s

2/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value10.6 s

23/100

10%

Network Requests Diagram

fortnumandmason.co.jp

860 ms

global.css

756 ms

all_ttl01.gif

577 ms

all_hnavi05.gif

408 ms

ind_img.jpg

2185 ms

Our browser made a total of 14 requests to load all elements on the main page. We found that all of those requests were addressed to Fortnumandmason.co.jp and no external sources were called. The less responsive or slowest element that took the longest time to load (2.2 sec) belongs to the original domain Fortnumandmason.co.jp.

Page Optimization Overview & Recommendations

Page size can be reduced by 14.5 kB (3%)

Content Size

427.0 kB

After Optimization

412.6 kB

  • HTML
  • Images
  • CSS

In fact, the total size of Fortnumandmason.co.jp main page is 427.0 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only 5% of websites need less resources to load. Images take 408.0 kB which makes up the majority of the site volume.

HTML Optimization

-62%

Potential reduce by 1.7 kB

  • Original 2.8 kB
  • After minification 2.6 kB
  • After compression 1.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 1.7 kB or 62% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 408.0 kB
  • After minification 408.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Fortnum And Mason images are well optimized though.

CSS Optimization

-78%

Potential reduce by 12.7 kB

  • Original 16.3 kB
  • After minification 13.4 kB
  • After compression 3.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Fortnumandmason.co.jp needs all CSS files to be minified and compressed as it can save up to 12.7 kB or 78% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

13

After Optimization

13

  • Images
  • CSS

The browser has sent 13 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Fortnum And Mason. According to our analytics all requests are already optimized.

Network Requests Diagram

fortnumandmason.co.jp

fortnumandmason.co.jp

860 ms

global.css

global.css

756 ms

all_ttl01.gif

all_ttl01.gif

577 ms

all_hnavi05.gif

all_hnavi05.gif

408 ms

ind_img.jpg

ind_img.jpg

2185 ms

top_bnr000.jpg

top_bnr000.jpg

812 ms

ind_navi01.gif

ind_navi01.gif

623 ms

ind_navi02.gif

ind_navi02.gif

800 ms

ind_navi03.gif

ind_navi03.gif

766 ms

all_fnavi05.gif

all_fnavi05.gif

633 ms

bg.gif

bg.gif

741 ms

all_navi01bg.jpg

all_navi01bg.jpg

560 ms

all_navi01.jpg

all_navi01.jpg

1027 ms

print.css

print.css

422 ms

Accessibility Review

fortnumandmason.co.jp accessibility score

59

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Form elements do not have associated labels

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

High

Heading elements are not in a sequentially-descending order

High

Some elements have a [tabindex] value greater than 0

Best Practices

fortnumandmason.co.jp best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

fortnumandmason.co.jp SEO score

91

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    JA

  • Language Claimed

    JA

  • Encoding

    EUC-JP

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Fortnumandmason.co.jp can be misinterpreted by Google and other search engines. Our service has detected that Japanese is used on the page, and it matches the claimed language. Our system also found out that Fortnumandmason.co.jp main page’s claimed encoding is euc-jp. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

fortnumandmason.co.jp

Open Graph description is not detected on the main page of Fortnum And Mason. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: