Report Summary

  • 40

    Performance

    Renders faster than
    60% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 87% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 98

    SEO

    Google-friendlier than
    92% of websites

freshb2b.co.uk

Marketing agency for engineering and manufacturing

Page Load Speed

2.4 sec in total

First Response

147 ms

Resources Loaded

967 ms

Page Rendered

1.3 sec

freshb2b.co.uk screenshot

About Website

Click here to check amazing Freshb 2 B content. Otherwise, check out these important facts you probably never knew about freshb2b.co.uk

Fresh B2B is a marketing agency helping engineering and manufacturing companies grow through content marketing, PR, inbound marketing and HubSpot

Visit freshb2b.co.uk

Key Findings

We analyzed Freshb2b.co.uk page load time and found that the first response time was 147 ms and then it took 2.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

freshb2b.co.uk performance score

40

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.5 s

69/100

10%

LCP (Largest Contentful Paint)

Value3.4 s

67/100

25%

SI (Speed Index)

Value10.8 s

6/100

10%

TBT (Total Blocking Time)

Value3,000 ms

3/100

30%

CLS (Cumulative Layout Shift)

Value0.022

100/100

15%

TTI (Time to Interactive)

Value26.2 s

0/100

10%

Network Requests Diagram

freshb2b.co.uk

147 ms

jquery-1.7.1.js

34 ms

main.min.css

64 ms

rich-text.min.css

54 ms

module_81613879311_icon.min.css

62 ms

Our browser made a total of 82 requests to load all elements on the main page. We found that 87% of them (71 requests) were addressed to the original Freshb2b.co.uk, 4% (3 requests) were made to Googletagmanager.com and 2% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (428 ms) belongs to the original domain Freshb2b.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 221.6 kB (5%)

Content Size

4.6 MB

After Optimization

4.4 MB

In fact, the total size of Freshb2b.co.uk main page is 4.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 85% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 4.3 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 153.6 kB

  • Original 179.2 kB
  • After minification 153.7 kB
  • After compression 25.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 25.5 kB, which is 14% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 153.6 kB or 86% of the original size.

Image Optimization

-1%

Potential reduce by 50.4 kB

  • Original 4.3 MB
  • After minification 4.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Freshb 2 B images are well optimized though.

JavaScript Optimization

-6%

Potential reduce by 6.2 kB

  • Original 109.6 kB
  • After minification 109.6 kB
  • After compression 103.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-46%

Potential reduce by 11.3 kB

  • Original 24.6 kB
  • After minification 14.8 kB
  • After compression 13.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Freshb2b.co.uk needs all CSS files to be minified and compressed as it can save up to 11.3 kB or 46% of the original size.

Requests Breakdown

Number of requests can be reduced by 41 (53%)

Requests Now

78

After Optimization

37

The browser has sent 78 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Freshb 2 B. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 22 to 1 for JavaScripts and from 21 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

freshb2b.co.uk accessibility score

95

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

freshb2b.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

freshb2b.co.uk SEO score

98

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Freshb2b.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Freshb2b.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Freshb 2 B. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: