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weblogs.hitwise.com screenshot

Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

weblogs.hitwise.com

Hitwise | Market Leader | Consumer Insights & Competitive Benchmarking

Page Load Speed

2.6 sec in total

First Response

346 ms

Resources Loaded

2 sec

Page Rendered

225 ms

weblogs.hitwise.com screenshot

About Website

Visit weblogs.hitwise.com now to see the best up-to-date Weblogs Hitwise content for United States and also check out these interesting facts you probably never knew about weblogs.hitwise.com

Consumer Insights, at any time, on any device. For over 20 years, Hitwise has helped global brands understand how consumers think, search, and buy online.

Visit weblogs.hitwise.com

Key Findings

We analyzed Weblogs.hitwise.com page load time and found that the first response time was 346 ms and then it took 2.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

weblogs.hitwise.com performance score

0

Network Requests Diagram

weblogs.hitwise.com

346 ms

consumer-insights.html

304 ms

experian-fixed-layout.css

78 ms

bootstrap.min.css

279 ms

plugins.css

189 ms

Our browser made a total of 64 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Weblogs.hitwise.com, 50% (32 requests) were made to Experian.com and 25% (16 requests) were made to Google.com. The less responsive or slowest element that took the longest time to load (451 ms) relates to the external source Experian.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.1 MB (56%)

Content Size

2.0 MB

After Optimization

894.1 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Weblogs.hitwise.com main page is 2.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Javascripts take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 68.2 kB

  • Original 86.1 kB
  • After minification 75.2 kB
  • After compression 17.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 10.8 kB, which is 13% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 68.2 kB or 79% of the original size.

Image Optimization

-5%

Potential reduce by 28.3 kB

  • Original 573.6 kB
  • After minification 545.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Weblogs Hitwise images are well optimized though.

JavaScript Optimization

-73%

Potential reduce by 823.8 kB

  • Original 1.1 MB
  • After minification 1.0 MB
  • After compression 306.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 823.8 kB or 73% of the original size.

CSS Optimization

-90%

Potential reduce by 225.9 kB

  • Original 250.7 kB
  • After minification 137.9 kB
  • After compression 24.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Weblogs.hitwise.com needs all CSS files to be minified and compressed as it can save up to 225.9 kB or 90% of the original size.

Requests Breakdown

Number of requests can be reduced by 43 (74%)

Requests Now

58

After Optimization

15

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 58 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Weblogs Hitwise. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 29 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

weblogs.hitwise.com

weblogs.hitwise.com

346 ms

consumer-insights.html

consumer-insights.html

304 ms

experian-fixed-layout.css

experian-fixed-layout.css

78 ms

bootstrap.min.css

bootstrap.min.css

279 ms

plugins.css

plugins.css

189 ms

full-bleed.css

full-bleed.css

301 ms

jquery-1.3.2.min.js

jquery-1.3.2.min.js

241 ms

editorcontent.js

editorcontent.js

313 ms

jquery-1.11.1.min.js

jquery-1.11.1.min.js

345 ms

localnavigation.js

localnavigation.js

311 ms

product-contactform.js

product-contactform.js

447 ms

jquery-plugins.js

jquery-plugins.js

451 ms

full-bleed.js

full-bleed.js

445 ms

jsapi

jsapi

25 ms

jquery.mousewheel.js

jquery.mousewheel.js

150 ms

jquery.jscrollpane.min.js

jquery.jscrollpane.min.js

163 ms

s_code.js

s_code.js

219 ms

gap.js

gap.js

217 ms

s_code_ecs_dt.js

s_code_ecs_dt.js

265 ms

challenge

challenge

75 ms

challenge

challenge

118 ms

bootstrap-tabcollapse.js

bootstrap-tabcollapse.js

211 ms

jquery.mobile.touch.events.min.js

jquery.mobile.touch.events.min.js

239 ms

postlaunch.js

postlaunch.js

238 ms

css

css

71 ms

jquery-1.8.23.min.js

jquery-1.8.23.min.js

195 ms

icon_world_map.gif

icon_world_map.gif

93 ms

exp-ems-logo.png

exp-ems-logo.png

92 ms

search-icon-24.png

search-icon-24.png

93 ms

hp-box-consumer-research.png

hp-box-consumer-research.png

92 ms

hp-box-online-intelligence.png

hp-box-online-intelligence.png

93 ms

hp-box-audience-insights.png

hp-box-audience-insights.png

126 ms

symphony-announcement.png

symphony-announcement.png

127 ms

hp-cta-marketing-attribution-cross-channel-world.jpg

hp-cta-marketing-attribution-cross-channel-world.jpg

171 ms

back_to_top.png

back_to_top.png

125 ms

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

105 ms

DXI1ORHCpsQm3Vp6mXoaTYnF5uFdDttMLvmWuJdhhgs.ttf

DXI1ORHCpsQm3Vp6mXoaTYnF5uFdDttMLvmWuJdhhgs.ttf

145 ms

MTP_ySUJH_bn48VBG8sNSonF5uFdDttMLvmWuJdhhgs.ttf

MTP_ySUJH_bn48VBG8sNSonF5uFdDttMLvmWuJdhhgs.ttf

149 ms

hp-slider-consumer-insights.jpg

hp-slider-consumer-insights.jpg

382 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

82 ms

54 ms

analytics.js

analytics.js

39 ms

recaptcha.js

recaptcha.js

40 ms

default+en.css

default+en.css

31 ms

default+en.I.js

default+en.I.js

149 ms

collect

collect

132 ms

collect

collect

219 ms

rd

rd

129 ms

g6qlE9hbcrtCq0agucy03kPIdFYel5UicYHotHMXHKo.js

g6qlE9hbcrtCq0agucy03kPIdFYel5UicYHotHMXHKo.js

114 ms

brightcoveexperiences.js

brightcoveexperiences.js

175 ms

elqCfg.min.js

elqCfg.min.js

140 ms

Gfeeds

Gfeeds

385 ms

id

id

128 ms

refresh.png

refresh.png

12 ms

audio.png

audio.png

26 ms

text.png

text.png

26 ms

help.png

help.png

26 ms

logo.png

logo.png

29 ms

s22312091710045

s22312091710045

71 ms

svrGP

svrGP

132 ms

s2215337146073

s2215337146073

18 ms

reload

reload

33 ms

image

image

20 ms

svrGP.aspx

svrGP.aspx

78 ms

SEO Factors

weblogs.hitwise.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Weblogs.hitwise.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Weblogs.hitwise.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

weblogs.hitwise.com

Open Graph description is not detected on the main page of Weblogs Hitwise. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: