Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

imagination.com

Brand Experience Agency | Independent Creativity | Imagination

Page Load Speed

2.9 sec in total

First Response

599 ms

Resources Loaded

1.9 sec

Page Rendered

422 ms

imagination.com screenshot

About Website

Click here to check amazing Imagination content for United States. Otherwise, check out these important facts you probably never knew about imagination.com

We’re a leading brand experience agency designing brand experiences worldwide for some of the biggest names. Find out how we can transform your brand.

Visit imagination.com

Key Findings

We analyzed Imagination.com page load time and found that the first response time was 599 ms and then it took 2.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

imagination.com performance score

0

Network Requests Diagram

www.imagination.com

599 ms

css_fd63a06a9e8a9d6bfec8520a4de0c9e8.css

54 ms

basic.css

78 ms

jquery-1.6.2.min.js

24 ms

js_69f09e4879bfb5a9822d89c91b9110ef.js

107 ms

Our browser made a total of 66 requests to load all elements on the main page. We found that 94% of them (62 requests) were addressed to the original Imagination.com, 3% (2 requests) were made to Ssl.google-analytics.com and 2% (1 request) were made to Code.jquery.com. The less responsive or slowest element that took the longest time to load (599 ms) belongs to the original domain Imagination.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 422.8 kB (14%)

Content Size

3.1 MB

After Optimization

2.6 MB

In fact, the total size of Imagination.com main page is 3.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 2.7 MB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 54.2 kB

  • Original 68.7 kB
  • After minification 64.4 kB
  • After compression 14.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 54.2 kB or 79% of the original size.

Image Optimization

-7%

Potential reduce by 193.9 kB

  • Original 2.7 MB
  • After minification 2.6 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Imagination images are well optimized though.

JavaScript Optimization

-56%

Potential reduce by 74.8 kB

  • Original 133.7 kB
  • After minification 121.9 kB
  • After compression 58.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 74.8 kB or 56% of the original size.

CSS Optimization

-82%

Potential reduce by 99.9 kB

  • Original 122.4 kB
  • After minification 118.6 kB
  • After compression 22.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Imagination.com needs all CSS files to be minified and compressed as it can save up to 99.9 kB or 82% of the original size.

Requests Breakdown

Number of requests can be reduced by 21 (32%)

Requests Now

65

After Optimization

44

The browser has sent 65 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Imagination. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and as a result speed up the page load time.

SEO Factors

imagination.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Imagination.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Imagination.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Imagination. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: