Report Summary

  • 35

    Performance

    Renders faster than
    55% of other websites

  • 75

    Accessibility

    Visual factors better than
    that of 42% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 84

    SEO

    Google-friendlier than
    53% of websites

incensewarehouse.com

Shop Incense Burners, Resins, Sage Bundles, and More | Incense Warehouse

Page Load Speed

1.8 sec in total

First Response

225 ms

Resources Loaded

1.3 sec

Page Rendered

223 ms

incensewarehouse.com screenshot

About Website

Welcome to incensewarehouse.com homepage info - get ready to check Incense Warehouse best content for United States right away, or after learning these important things about incensewarehouse.com

Largest Incense selection and incense accessories. Buy Incense burners, sage bundles, resin incense, and much more all at Incensewarehouse.com

Visit incensewarehouse.com

Key Findings

We analyzed Incensewarehouse.com page load time and found that the first response time was 225 ms and then it took 1.5 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

incensewarehouse.com performance score

35

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.5 s

67/100

10%

LCP (Largest Contentful Paint)

Value8.4 s

2/100

25%

SI (Speed Index)

Value3.0 s

94/100

10%

TBT (Total Blocking Time)

Value1,190 ms

21/100

30%

CLS (Cumulative Layout Shift)

Value0.215

58/100

15%

TTI (Time to Interactive)

Value8.9 s

35/100

10%

Network Requests Diagram

incensewarehouse.com

225 ms

jquery.min.js

173 ms

utilities.js

109 ms

layout1_blue_gray_modified.css

107 ms

wt-rotator.css

72 ms

Our browser made a total of 122 requests to load all elements on the main page. We found that 95% of them (116 requests) were addressed to the original Incensewarehouse.com, 2% (2 requests) were made to Smarticon.geotrust.com and 2% (2 requests) were made to Verify.authorize.net. The less responsive or slowest element that took the longest time to load (366 ms) belongs to the original domain Incensewarehouse.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 431.9 kB (25%)

Content Size

1.7 MB

After Optimization

1.3 MB

In fact, the total size of Incensewarehouse.com main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 1.3 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 74.4 kB

  • Original 86.2 kB
  • After minification 73.9 kB
  • After compression 11.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 12.3 kB, which is 14% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 74.4 kB or 86% of the original size.

Image Optimization

-9%

Potential reduce by 108.1 kB

  • Original 1.3 MB
  • After minification 1.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Incense Warehouse images are well optimized though.

JavaScript Optimization

-69%

Potential reduce by 220.9 kB

  • Original 321.1 kB
  • After minification 295.7 kB
  • After compression 100.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 220.9 kB or 69% of the original size.

CSS Optimization

-86%

Potential reduce by 28.4 kB

  • Original 33.0 kB
  • After minification 24.1 kB
  • After compression 4.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Incensewarehouse.com needs all CSS files to be minified and compressed as it can save up to 28.4 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 22 (18%)

Requests Now

120

After Optimization

98

The browser has sent 120 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Incense Warehouse. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

incensewarehouse.com accessibility score

75

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

incensewarehouse.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

incensewarehouse.com SEO score

84

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Incensewarehouse.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Incensewarehouse.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Incense Warehouse. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: