Report Summary

  • 94

    Performance

    Renders faster than
    93% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 82% of websites

  • 42

    Best Practices

    More advanced features
    available than in
    18% of websites

  • 69

    SEO

    Google-friendlier than
    28% of websites

kadelshallmark.com

Kadel's Hallmark Shoppe~ Gold Crown Hallmark and so much more

Page Load Speed

615 ms in total

First Response

81 ms

Resources Loaded

308 ms

Page Rendered

226 ms

kadelshallmark.com screenshot

About Website

Welcome to kadelshallmark.com homepage info - get ready to check Kadel S Hallmark best content right away, or after learning these important things about kadelshallmark.com

gift shop, hallmark shop, hallmark store, Hallmark Recordable Storybook, Elf on the Shelf, Hallmark Hall of Fame DVD, Goebel Angel bell

Visit kadelshallmark.com

Key Findings

We analyzed Kadelshallmark.com page load time and found that the first response time was 81 ms and then it took 534 ms to load all DOM resources and completely render a web page. This is an excellent result, as only 5% of websites can load faster.

Performance Metrics

kadelshallmark.com performance score

94

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value0.6 s

100/100

10%

LCP (Largest Contentful Paint)

Value3.0 s

78/100

25%

SI (Speed Index)

Value0.6 s

100/100

10%

TBT (Total Blocking Time)

Value120 ms

97/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value1.1 s

100/100

10%

Network Requests Diagram

kadelshallmark.com

81 ms

jquery-1.4.2.min.js

29 ms

az_subtle%20ice%20blue.jpg

57 ms

bv01411.png

59 ms

bv01247.gif

58 ms

Our browser made a total of 27 requests to load all elements on the main page. We found that all of those requests were addressed to Kadelshallmark.com and no external sources were called. The less responsive or slowest element that took the longest time to load (226 ms) belongs to the original domain Kadelshallmark.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 19.7 kB (2%)

Content Size

887.0 kB

After Optimization

867.3 kB

In fact, the total size of Kadelshallmark.com main page is 887.0 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 20% of websites need less resources to load. Images take 840.6 kB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 16.7 kB

  • Original 21.7 kB
  • After minification 21.7 kB
  • After compression 5.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 16.7 kB or 77% of the original size.

Image Optimization

-0%

Potential reduce by 2.9 kB

  • Original 840.6 kB
  • After minification 837.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Kadel S Hallmark images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 122 B

  • Original 24.7 kB
  • After minification 24.7 kB
  • After compression 24.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

We found no issues to fix!

Requests Now

26

After Optimization

26

The browser has sent 26 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Kadel S Hallmark. According to our analytics all requests are already optimized.

Accessibility Review

kadelshallmark.com accessibility score

93

Accessibility Issues

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

kadelshallmark.com best practices score

42

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

kadelshallmark.com SEO score

69

Search Engine Optimization Advices

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Kadelshallmark.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Kadelshallmark.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Kadel S Hallmark. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: