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Report Summary

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    Performance

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    Accessibility

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    SEO

lilydirect.com

The best eCommerce platform for driving sales | 3dcart

Page Load Speed

6.2 sec in total

First Response

187 ms

Resources Loaded

5.8 sec

Page Rendered

242 ms

lilydirect.com screenshot

About Website

Welcome to lilydirect.com homepage info - get ready to check Lilydirect best content for United States right away, or after learning these important things about lilydirect.com

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Key Findings

We analyzed Lilydirect.com page load time and found that the first response time was 187 ms and then it took 6 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

lilydirect.com performance score

0

Network Requests Diagram

www.lilydirect.com

187 ms

analytics.js

13 ms

modernizr.min.js

119 ms

utilities.js

152 ms

css

78 ms

Our browser made a total of 71 requests to load all elements on the main page. We found that 61% of them (43 requests) were addressed to the original Lilydirect.com, 14% (10 requests) were made to Fonts.gstatic.com and 4% (3 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (478 ms) relates to the external source A248.e.akamai.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 566.0 kB (52%)

Content Size

1.1 MB

After Optimization

524.0 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Lilydirect.com main page is 1.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 428.8 kB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 43.8 kB

  • Original 53.1 kB
  • After minification 38.6 kB
  • After compression 9.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 14.5 kB, which is 27% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 43.8 kB or 83% of the original size.

Image Optimization

-11%

Potential reduce by 45.9 kB

  • Original 428.8 kB
  • After minification 382.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Lilydirect needs image optimization as it can save up to 45.9 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-66%

Potential reduce by 180.4 kB

  • Original 272.4 kB
  • After minification 256.7 kB
  • After compression 92.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 180.4 kB or 66% of the original size.

CSS Optimization

-88%

Potential reduce by 295.9 kB

  • Original 335.8 kB
  • After minification 244.8 kB
  • After compression 39.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Lilydirect.com needs all CSS files to be minified and compressed as it can save up to 295.9 kB or 88% of the original size.

Requests Breakdown

Number of requests can be reduced by 21 (37%)

Requests Now

57

After Optimization

36

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 57 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Lilydirect. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.lilydirect.com

www.lilydirect.com

187 ms

analytics.js

analytics.js

13 ms

modernizr.min.js

modernizr.min.js

119 ms

utilities.js

utilities.js

152 ms

css

css

78 ms

css

css

90 ms

css

css

102 ms

layout.css

layout.css

216 ms

responsive.css

responsive.css

151 ms

default_modified.css

default_modified.css

197 ms

quicksearch.css

quicksearch.css

93 ms

fontello.css

fontello.css

133 ms

index_scr.js

index_scr.js

155 ms

jquery.simplemodal.min.js

jquery.simplemodal.min.js

178 ms

collect

collect

28 ms

si.js

si.js

40 ms

menu.asp

menu.asp

150 ms

flexslider.css

flexslider.css

162 ms

jquery.flexslider-min.js

jquery.flexslider-min.js

174 ms

267118_medal.js

267118_medal.js

10 ms

autocomplete-v2.css

autocomplete-v2.css

10 ms

searchspring-autocomplete.min.js

searchspring-autocomplete.min.js

10 ms

functions.js

functions.js

176 ms

twlh.asp

twlh.asp

366 ms

jquery.min.js

jquery.min.js

107 ms

menu_dom.js

menu_dom.js

50 ms

collect

collect

14 ms

13.gif

13.gif

304 ms

merchant_rating_image_secure.php

merchant_rating_image_secure.php

478 ms

267118_medal.gif

267118_medal.gif

11 ms

Logo_New_lg_trans.gif

Logo_New_lg_trans.gif

67 ms

slider.jpg

slider.jpg

321 ms

slider2.jpg

slider2.jpg

335 ms

slider3.jpg

slider3.jpg

335 ms

bottom-shadow.png

bottom-shadow.png

73 ms

Caleche_33_EDT_Women_Retail_200X200.JPG

Caleche_33_EDT_Women_Retail_200X200.JPG

66 ms

star0.png

star0.png

302 ms

Dunhill_X-Centric_34_EDT_Men_Retail_200X200.JPG

Dunhill_X-Centric_34_EDT_Men_Retail_200X200.JPG

302 ms

Eau_De_Narcisse_Bleu_33_EDC_Unisex_Tester_200X200.JPG

Eau_De_Narcisse_Bleu_33_EDC_Unisex_Tester_200X200.JPG

302 ms

Jo_Malone_Blackberry_and_Bay_34_Women_Tester_200X200.JPG

Jo_Malone_Blackberry_and_Bay_34_Women_Tester_200X200.JPG

338 ms

Just_Different_67_EDT_Men_Retail_200X200.JPG

Just_Different_67_EDT_Men_Retail_200X200.JPG

340 ms

credit-cards.jpg

credit-cards.jpg

338 ms

logos-footer.jpg

logos-footer.jpg

355 ms

smarticon

smarticon

67 ms

cart-icon.png

cart-icon.png

359 ms

serch-icon.png

serch-icon.png

357 ms

2UX7WLTfW3W8TclTUvlFyQ.woff

2UX7WLTfW3W8TclTUvlFyQ.woff

67 ms

RxZJdnzeo3R5zSexge8UUT8E0i7KZn-EPnyo3HZu7kw.woff

RxZJdnzeo3R5zSexge8UUT8E0i7KZn-EPnyo3HZu7kw.woff

67 ms

Hgo13k-tfSpn0qi1SFdUfT8E0i7KZn-EPnyo3HZu7kw.woff

Hgo13k-tfSpn0qi1SFdUfT8E0i7KZn-EPnyo3HZu7kw.woff

280 ms

vzIUHo9z-oJ4WgkpPOtg1_esZW2xOQ-xsNqO47m55DA.woff

vzIUHo9z-oJ4WgkpPOtg1_esZW2xOQ-xsNqO47m55DA.woff

291 ms

d-6IYplOFocCacKzxwXSOD8E0i7KZn-EPnyo3HZu7kw.woff

d-6IYplOFocCacKzxwXSOD8E0i7KZn-EPnyo3HZu7kw.woff

307 ms

mnpfi9pxYH-Go5UiibESIj8E0i7KZn-EPnyo3HZu7kw.woff

mnpfi9pxYH-Go5UiibESIj8E0i7KZn-EPnyo3HZu7kw.woff

291 ms

center-icon.jpg

center-icon.jpg

354 ms

facebook.jpg

facebook.jpg

315 ms

twitter.jpg

twitter.jpg

315 ms

gplus.jpg

gplus.jpg

333 ms

pinterest.jpg

pinterest.jpg

340 ms

instagram.jpg

instagram.jpg

342 ms

fontello.woff

fontello.woff

350 ms

offline.gif

offline.gif

217 ms

count.asp

count.asp

304 ms

dailydeal_widget.asp

dailydeal_widget.asp

184 ms

flexslider-icon.woff

flexslider-icon.woff

153 ms

spacer.gif

spacer.gif

40 ms

clock-icon.png

clock-icon.png

43 ms

k3k702ZOKiLJc3WVjuplzHhCUOGz7vYGh680lGh-uXM.woff

k3k702ZOKiLJc3WVjuplzHhCUOGz7vYGh680lGh-uXM.woff

4 ms

MTP_ySUJH_bn48VBG8sNSnhCUOGz7vYGh680lGh-uXM.woff

MTP_ySUJH_bn48VBG8sNSnhCUOGz7vYGh680lGh-uXM.woff

8 ms

cJZKeOuBrn4kERxqtaUH3T8E0i7KZn-EPnyo3HZu7kw.woff

cJZKeOuBrn4kERxqtaUH3T8E0i7KZn-EPnyo3HZu7kw.woff

8 ms

DXI1ORHCpsQm3Vp6mXoaTXhCUOGz7vYGh680lGh-uXM.woff

DXI1ORHCpsQm3Vp6mXoaTXhCUOGz7vYGh680lGh-uXM.woff

7 ms

267118_medal_summary.gif

267118_medal_summary.gif

16 ms

nextag_5star.gif

nextag_5star.gif

39 ms

SEO Factors

lilydirect.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Lilydirect.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Lilydirect.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

lilydirect.com

Open Graph description is not detected on the main page of Lilydirect. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: