Tools & Wizards About Us
lotmart.co.uk screenshot

Report Summary

  • 14

    Performance

    Renders faster than
    26% of other websites

  • 98

    Accessibility

    Visual factors better than
    that of 94% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 89

    SEO

    Google-friendlier than
    67% of websites

lotmart.co.uk

LOTMART Online retailer of clothing and accessories

Page Load Speed

3.6 sec in total

First Response

528 ms

Resources Loaded

2.8 sec

Page Rendered

202 ms

lotmart.co.uk screenshot

About Website

Click here to check amazing LOTMART content. Otherwise, check out these important facts you probably never knew about lotmart.co.uk

Shop now the latest family fashion. Affordable women’s, men’s and children clothing & accessories. Free UK shipping, Europe over £30, Rest of World over £50.

Visit lotmart.co.uk

Key Findings

We analyzed Lotmart.co.uk page load time and found that the first response time was 528 ms and then it took 3 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

lotmart.co.uk performance score

14

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.8 s

2/100

10%

LCP (Largest Contentful Paint)

Value26.4 s

0/100

25%

SI (Speed Index)

Value35.8 s

0/100

10%

TBT (Total Blocking Time)

Value61,490 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.075

95/100

15%

TTI (Time to Interactive)

Value81.1 s

0/100

10%

Network Requests Diagram

lotmart.co.uk

528 ms

www.lotmart.co.uk

1073 ms

stylesheet.css

225 ms

az_select_styles.css

154 ms

az_banner_styles.css

174 ms

Our browser made a total of 46 requests to load all elements on the main page. We found that 96% of them (44 requests) were addressed to the original Lotmart.co.uk, 4% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (1.1 sec) belongs to the original domain Lotmart.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 519.9 kB (47%)

Content Size

1.1 MB

After Optimization

592.8 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Lotmart.co.uk main page is 1.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 30% of websites need less resources to load. Javascripts take 494.9 kB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 23.2 kB

  • Original 27.9 kB
  • After minification 20.3 kB
  • After compression 4.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 7.6 kB, which is 27% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 23.2 kB or 83% of the original size.

Image Optimization

-11%

Potential reduce by 52.7 kB

  • Original 474.2 kB
  • After minification 421.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, LOTMART needs image optimization as it can save up to 52.7 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-70%

Potential reduce by 344.9 kB

  • Original 494.9 kB
  • After minification 471.8 kB
  • After compression 150.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 344.9 kB or 70% of the original size.

CSS Optimization

-86%

Potential reduce by 99.2 kB

  • Original 115.7 kB
  • After minification 83.4 kB
  • After compression 16.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Lotmart.co.uk needs all CSS files to be minified and compressed as it can save up to 99.2 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 16 (36%)

Requests Now

44

After Optimization

28

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 44 CSS, Javascripts, AJAX and image requests in order to completely render the main page of LOTMART. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

lotmart.co.uk

lotmart.co.uk

528 ms

www.lotmart.co.uk

www.lotmart.co.uk

1073 ms

stylesheet.css

stylesheet.css

225 ms

az_select_styles.css

az_select_styles.css

154 ms

az_banner_styles.css

az_banner_styles.css

174 ms

jquery-1.7.1.min.js

jquery-1.7.1.min.js

376 ms

jquery-ui-1.8.16.custom.min.js

jquery-ui-1.8.16.custom.min.js

547 ms

jquery-ui-1.8.16.custom.css

jquery-ui-1.8.16.custom.css

247 ms

jquery.cookie.js

jquery.cookie.js

232 ms

jquery.colorbox.js

jquery.colorbox.js

325 ms

colorbox.css

colorbox.css

302 ms

tabs.js

tabs.js

310 ms

common.js

common.js

328 ms

jcycle.js

jcycle.js

388 ms

jeasing.js

jeasing.js

390 ms

az_rotating_banner.js

az_rotating_banner.js

401 ms

az_select.js

az_select.js

411 ms

magiczoomplus.css

magiczoomplus.css

458 ms

magiczoomplus.js

magiczoomplus.js

574 ms

analytics.js

analytics.js

96 ms

az_header_bg.gif

az_header_bg.gif

84 ms

logo%20252x52%20pn.png

logo%20252x52%20pn.png

81 ms

az_search_input_bg.gif

az_search_input_bg.gif

79 ms

az_find_icon.png

az_find_icon.png

89 ms

az_triangle_icon.png

az_triangle_icon.png

87 ms

menu.png

menu.png

80 ms

az_cart_box_bg.png

az_cart_box_bg.png

163 ms

az_cart_icon.png

az_cart_icon.png

164 ms

az_503_cat_banner1.jpg

az_503_cat_banner1.jpg

169 ms

az_503_cat_banner2.jpg

az_503_cat_banner2.jpg

168 ms

az_503_cat_banner3.jpg

az_503_cat_banner3.jpg

173 ms

az_loading.gif

az_loading.gif

173 ms

shipping%20Free%20UK%20shipping.jpg

shipping%20Free%20UK%20shipping.jpg

462 ms

az_503_promo2.gif

az_503_promo2.gif

240 ms

az_503_promo3.gif

az_503_promo3.gif

243 ms

index.php

index.php

282 ms

az_bottom_cont_bg.gif

az_bottom_cont_bg.gif

196 ms

az_social_icon.png

az_social_icon.png

195 ms

az_cards.gif

az_cards.gif

262 ms

az_btn_select.png

az_btn_select.png

265 ms

collect

collect

14 ms

header1%20pataisytas%2072%201-720x480.jpg

header1%20pataisytas%2072%201-720x480.jpg

245 ms

az_503_banner2-720x480.jpg

az_503_banner2-720x480.jpg

317 ms

az_503_banner3-720x480.jpg

az_503_banner3-720x480.jpg

84 ms

az_503_banner4-720x480.jpg

az_503_banner4-720x480.jpg

255 ms

az_rotator_controls.png

az_rotator_controls.png

80 ms

Accessibility Review

lotmart.co.uk accessibility score

98

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

Best Practices

lotmart.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

lotmart.co.uk SEO score

89

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Lotmart.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Lotmart.co.uk main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

lotmart.co.uk

Open Graph description is not detected on the main page of LOTMART. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: