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marimekko.fi: Finnish Design House - Marimekko.com

Marimekko is a design house celebrated worldwide for its original prints and colours. Explore the latest fashion and home collections at marimekko.com.

Page load speed analysis

  • 63/100

    Normal result
  • 5

    Successful tests
  • 3

    Failed tests
  • First response

    314 ms

  • Resources loaded

    1.9 sec

  • Page rendered

    987 ms

  • Total page load time

    3.2 sec

Welcome to marimekko.fi homepage info - get ready to check Marimekko best content for Singapore right away, or after learning these important things about marimekko.fi

We analyzed Marimekko.fi page load time and found that the first response time was 314 ms and then it took 2.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Page optimization

  • HTML 52.7 kB
    Images 1.5 MB
    Javascripts 1.2 MB
    CSS 252.8 kB

    In fact, the total size of Marimekko.fi main page is 3.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 1.5 MB which makes up the majority of the site volume.

    • Original 52.7 kB
    • After minification 42.7 kB
    • After compression 9.5 kB

    HTML optimization

    HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 10.0 kB, which is 19% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 43.2 kB or 82% of the original size.

    • Original 1.5 MB
    • After optimization 1.3 MB

    Image optimization

    Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Marimekko images are well optimized though.

    • Original 1.2 MB
    • After minification 799.3 kB
    • After compression 201.6 kB

    JavaScript optimization

    It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 1.0 MB or 84% of the original size.

    • Original 252.8 kB
    • After minification 190.3 kB
    • After compression 34.3 kB

    CSS optimization

    CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Marimekko.fi needs all CSS files to be minified and compressed as it can save up to 218.5 kB or 86% of the original size.

Network requests diagram

  • us.marimekko.com
  • s.6e18c76073537263ebbc45f4b0940ffb.1458133382.css
  • s.4f0c025c1b52ab15f31925d5da3dd272.1458133382.css
  • s.0bf54e320f7af910cf8bc4ce337ac756.1458133382.js
  • conversion.js
  • sentrylogging.js
  • video.js
  • styles.css
  • analytics.js
  • activityi;src=4444410;type=Unive0;cat=Unive0;u1=[country];u2=[city];u3=[state];u4=[zip];u5=[device];u6=[sku];u7=[category];ord=9247488065157.086
  • logo.png
  • carousel_1.jpg
  • carousel_2.jpg
  • 043183_253_orangedarlbluepink_0_.jpg
  • 043183_253_orangedarlbluepink_1_.jpg
  • 043225_220_redorange_0_.jpg
  • 043225_220_redorange_1_.jpg
  • 043820_552_lightbluedarkblueorange_0_.jpg
  • 043820_552_lightbluedarkblueorange_1_.jpg
  • 043237_552_lightbluedarkblueorange_0_.jpg
  • 043237_552_lightbluedarkblueorange_1_.jpg
  • unikko-crm_1.jpg
  • homepage.jpg
  • silk_shirt.jpg
  • home_large_2.png
  • bags-161.jpg
  • icon_search_white.png
  • icon_search_grey.png
  • marimekkosans-book-webfont.woff
  • marimekkosans-black-webfont.woff
  • social_sprite-x2.png
  • marimekkosans-bold-webfont.woff
  • crm
  • roundtrip.js
  • collect
  • 2FIR5F3D6ZFEXPGNZ6JUA7.js
  • out
  • out
  • out
  • out
  • out
  • out
  • out
  • out
  • u.php
  • collect
  • crm-target.jpg
  • s.7a6f62125351e13fac3b985d50f0924b.1458133382.css

Our browser made a total of 51 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Marimekko.fi, 16% (8 requests) were made to D.adroll.com and 6% (3 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (416 ms) relates to the external source Us.marimekko.com.

Additional info on marimekko.fi

Requests

The browser has sent 38 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Marimekko. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 7 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

7

Javascripts

24

Images

4

CSS

3

AJAX

38

All

Possible request optimization

1

Javascripts

19

Images

1

CSS

3

AJAX

14

Optimized

24

All

Normal result

IP address

This IP address is dedicated to Marimekko.fi. This is the best domain hosting practice .

Normal result

IP Trace

marimekko.fi

185.26.50.73

DNS records

Type Host Target/ip TTL Other
A

marimekko.fi

185.26.50.73 299
NS

marimekko.fi

nssui.comlaude.ch 299
NS

marimekko.fi

nsgbr.comlaude.co.uk 299
NS

marimekko.fi

nsusa.comlaude.net 299
SOA

marimekko.fi

299 Mname: nsgbr.comlaude.co.uk
Rname: hostmaster.comlaude.com
Serial: 2018051570
Refresh: 86400
Retry: 7200
Expire: 2419200
Minimum-ttl: 3600

Language and encoding

Good result

Language

EN en language flag

Detected

EN en language flag

Claimed

Encoding

UTF-8

Claimed

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Marimekko.fi can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Marimekko.fi main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

HTTPS certificate

SSL Certificate

Marimekko.fi has no SSL certificate. Web browsing can be safer with HTTPS connection, so we suggest that it should be obtained for this site.

Poor result

Visitor World Map

Country of origin for 57.5% of all visits is Singapore. It lies approximately 5760 miles away from the server location (Finland) and such a long distance can negatively affect website speed, as it takes some time for data to travel back and forth between those places. That’s why one of the best ways to speed up Marimekko.fi page load time for the majority of users is moving the server to Singapore or just closer to the user base.

Poor result

Poor result

Social Sharing Optimization

Open Graph description is not detected on the main page of Marimekko. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks:

marimekko.fi

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