Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

merchantcircle.com

Deals, Quotes, Coupons, Advice from Local Merchants - MerchantCircle.com

Page Load Speed

9.2 sec in total

First Response

4.5 sec

Resources Loaded

4.6 sec

Page Rendered

97 ms

merchantcircle.com screenshot

About Website

Welcome to merchantcircle.com homepage info - get ready to check Merchant Circle best content for India right away, or after learning these important things about merchantcircle.com

MerchantCircle is the largest social network for local business owners. Services include online business listings, marketing tools, internet advertising, business websites and online video.

Visit merchantcircle.com

Key Findings

We analyzed Merchantcircle.com page load time and found that the first response time was 4.5 sec and then it took 4.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster. This domain responded with an error, which can significantly jeopardize Merchantcircle.com rating and web reputation

Performance Metrics

merchantcircle.com performance score

0

Network Requests Diagram

www.merchantcircle.com

4452 ms

Our browser made a total of 1 request to load all elements on the main page. We found that all of those requests were addressed to Merchantcircle.com and no external sources were called. The less responsive or slowest element that took the longest time to load (4.5 sec) belongs to the original domain Merchantcircle.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.2 MB (47%)

Content Size

2.6 MB

After Optimization

1.4 MB

In fact, the total size of Merchantcircle.com main page is 2.6 MB. This result falls within the top 5000 of lightweight and thus fast loading web pages. Only a small number of websites need less resources to load. Javascripts take 1.3 MB which makes up the majority of the site volume.

HTML Optimization

-22%

Potential reduce by 43 B

  • Original 196 B
  • After minification 196 B
  • After compression 153 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 43 B or 22% of the original size.

Image Optimization

-0%

Potential reduce by 1.3 kB

  • Original 789.5 kB
  • After minification 788.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Merchant Circle images are well optimized though.

JavaScript Optimization

-62%

Potential reduce by 779.9 kB

  • Original 1.3 MB
  • After minification 1.3 MB
  • After compression 476.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 779.9 kB or 62% of the original size.

CSS Optimization

-82%

Potential reduce by 438.2 kB

  • Original 535.2 kB
  • After minification 532.6 kB
  • After compression 97.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Merchantcircle.com needs all CSS files to be minified and compressed as it can save up to 438.2 kB or 82% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

0

After Optimization

0

Besides the initial HTML request, no CSS, Javascripts, AJAX or image files were requested in the course of web page rendering.

SEO Factors

merchantcircle.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Merchantcircle.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Merchantcircle.com main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Merchant Circle. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: