Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

morplan.co.uk

Retail Wholesale | B2B Wholesale | Nationwide - Morplan

Page Load Speed

11.4 sec in total

First Response

753 ms

Resources Loaded

8.1 sec

Page Rendered

2.5 sec

morplan.co.uk screenshot

About Website

Welcome to morplan.co.uk homepage info - get ready to check Morplan best content right away, or after learning these important things about morplan.co.uk

Morplan is the number one supplier to the UK's retail and fashion industries. Next day delivery available and competitive prices on all retail supplies

Visit morplan.co.uk

Key Findings

We analyzed Morplan.co.uk page load time and found that the first response time was 753 ms and then it took 10.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

morplan.co.uk performance score

0

Network Requests Diagram

www.morplan.com

753 ms

da44de87dbea9af657457e4dcc71a5d0.min.css

455 ms

styles-l.min.css

636 ms

require.min.js

373 ms

requirejs-min-resolver.min.js

372 ms

Our browser made a total of 212 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Morplan.co.uk, 14% (30 requests) were made to Cdn.morplan.com and 1% (2 requests) were made to Clarity.ms. The less responsive or slowest element that took the longest time to load (2.8 sec) relates to the external source Cdn.cookielaw.org.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.2 MB (72%)

Content Size

1.7 MB

After Optimization

480.2 kB

In fact, the total size of Morplan.co.uk main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. HTML takes 1.2 MB which makes up the majority of the site volume.

HTML Optimization

-93%

Potential reduce by 1.1 MB

  • Original 1.2 MB
  • After minification 1.2 MB
  • After compression 81.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 1.1 MB or 93% of the original size.

JavaScript Optimization

-1%

Potential reduce by 4.3 kB

  • Original 381.1 kB
  • After minification 381.1 kB
  • After compression 376.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-88%

Potential reduce by 160.9 kB

  • Original 183.0 kB
  • After minification 22.1 kB
  • After compression 22.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Morplan.co.uk needs all CSS files to be minified and compressed as it can save up to 160.9 kB or 88% of the original size.

Requests Breakdown

Number of requests can be reduced by 161 (91%)

Requests Now

176

After Optimization

15

The browser has sent 176 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Morplan. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 162 to 1 for JavaScripts and as a result speed up the page load time.

SEO Factors

morplan.co.uk SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Morplan.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Morplan.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of PARSED_DOMAIN, but there is no image specified in description. It would be a good idea for the website admin to select a nice image that can properly represent the website in Open Graph data, otherwise the first found image will be taken for this purpose and social media information block will look like this: