Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

newbalanceshoesinc.com

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Page Load Speed

5.1 sec in total

First Response

547 ms

Resources Loaded

4.2 sec

Page Rendered

336 ms

newbalanceshoesinc.com screenshot

About Website

Welcome to newbalanceshoesinc.com homepage info - get ready to check Newbalanceshoesinc best content right away, or after learning these important things about newbalanceshoesinc.com

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Key Findings

We analyzed Newbalanceshoesinc.com page load time and found that the first response time was 547 ms and then it took 4.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

newbalanceshoesinc.com performance score

0

Network Requests Diagram

newbalanceshoesinc.com

547 ms

www.newbalanceshoesinc.com

998 ms

style_imagehover.css

53 ms

stylesheet.css

76 ms

stylesheet_css_buttons.css

53 ms

Our browser made a total of 59 requests to load all elements on the main page. We found that 97% of them (57 requests) were addressed to the original Newbalanceshoesinc.com, 2% (1 request) were made to Js.users.51.la and 2% (1 request) were made to Icon.51.la. The less responsive or slowest element that took the longest time to load (1.4 sec) relates to the external source Js.users.51.la.

Page Optimization Overview & Recommendations

Page size can be reduced by 207.3 kB (6%)

Content Size

3.3 MB

After Optimization

3.1 MB

In fact, the total size of Newbalanceshoesinc.com main page is 3.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 3.1 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 36.0 kB

  • Original 42.1 kB
  • After minification 41.8 kB
  • After compression 6.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 36.0 kB or 86% of the original size.

Image Optimization

-2%

Potential reduce by 74.1 kB

  • Original 3.1 MB
  • After minification 3.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Newbalanceshoesinc images are well optimized though.

JavaScript Optimization

-66%

Potential reduce by 71.8 kB

  • Original 109.5 kB
  • After minification 107.2 kB
  • After compression 37.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 71.8 kB or 66% of the original size.

CSS Optimization

-80%

Potential reduce by 25.4 kB

  • Original 31.8 kB
  • After minification 23.4 kB
  • After compression 6.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Newbalanceshoesinc.com needs all CSS files to be minified and compressed as it can save up to 25.4 kB or 80% of the original size.

Requests Breakdown

Number of requests can be reduced by 13 (23%)

Requests Now

57

After Optimization

44

The browser has sent 57 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Newbalanceshoesinc. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 4 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

SEO Factors

newbalanceshoesinc.com SEO score

0

Language and Encoding

  • Language Detected

    ZH

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Newbalanceshoesinc.com can be misinterpreted by Google and other search engines. Our service has detected that Chinese is used on the page, and it does not match the claimed English language. Our system also found out that Newbalanceshoesinc.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Newbalanceshoesinc. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: