Tools & Wizards About Us
novonordisk.com screenshot

Report Summary

  • 27

    Performance

    Renders faster than
    47% of other websites

  • 81

    Accessibility

    Visual factors better than
    that of 52% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 74

    SEO

    Google-friendlier than
    32% of websites

novonordisk.com

Novo Nordisk | driving change to defeat serious chronic diseases

Page Load Speed

6 sec in total

First Response

536 ms

Resources Loaded

5.2 sec

Page Rendered

218 ms

novonordisk.com screenshot

About Website

Click here to check amazing Novo Nordisk content for India. Otherwise, check out these important facts you probably never knew about novonordisk.com

Novo Nordisk is a leading global healthcare company, founded in 1923 and headquartered in Denmark. Our purpose is to drive change to defeat diabetes and other serious chronic diseases.

Visit novonordisk.com

Key Findings

We analyzed Novonordisk.com page load time and found that the first response time was 536 ms and then it took 5.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

novonordisk.com performance score

27

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.4 s

17/100

10%

LCP (Largest Contentful Paint)

Value9.5 s

0/100

25%

SI (Speed Index)

Value6.0 s

46/100

10%

TBT (Total Blocking Time)

Value1,630 ms

12/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value10.3 s

25/100

10%

Network Requests Diagram

novonordisk.com

536 ms

www.novonordisk.com

1149 ms

modernizr.min.js

235 ms

main.min.css

1633 ms

jquery.min.js

555 ms

Our browser made a total of 50 requests to load all elements on the main page. We found that 90% of them (45 requests) were addressed to the original Novonordisk.com, 4% (2 requests) were made to Ir2.flife.de and 2% (1 request) were made to Cdn.widgets.webengage.com. The less responsive or slowest element that took the longest time to load (2 sec) belongs to the original domain Novonordisk.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.6 MB (51%)

Content Size

3.1 MB

After Optimization

1.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Novonordisk.com main page is 3.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Javascripts take 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 168.4 kB

  • Original 191.0 kB
  • After minification 167.9 kB
  • After compression 22.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 23.1 kB, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 168.4 kB or 88% of the original size.

Image Optimization

-3%

Potential reduce by 25.3 kB

  • Original 990.1 kB
  • After minification 964.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Novo Nordisk images are well optimized though.

JavaScript Optimization

-68%

Potential reduce by 923.3 kB

  • Original 1.4 MB
  • After minification 1.4 MB
  • After compression 444.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 923.3 kB or 68% of the original size.

CSS Optimization

-86%

Potential reduce by 468.0 kB

  • Original 542.5 kB
  • After minification 536.0 kB
  • After compression 74.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Novonordisk.com needs all CSS files to be minified and compressed as it can save up to 468.0 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 23 (48%)

Requests Now

48

After Optimization

25

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 48 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Novo Nordisk. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

novonordisk.com

novonordisk.com

536 ms

www.novonordisk.com

www.novonordisk.com

1149 ms

modernizr.min.js

modernizr.min.js

235 ms

main.min.css

main.min.css

1633 ms

jquery.min.js

jquery.min.js

555 ms

utils.min.js

utils.min.js

247 ms

granite.min.js

granite.min.js

163 ms

jquery.min.js

jquery.min.js

246 ms

shared.min.js

shared.min.js

315 ms

underscore.min.js

underscore.min.js

244 ms

kernel.min.js

kernel.min.js

650 ms

vendor.min.js

vendor.min.js

1670 ms

clientlibs.min.js

clientlibs.min.js

235 ms

clientlibs.min.js

clientlibs.min.js

163 ms

main.min.js

main.min.js

314 ms

novo-logo-mhpx.image.68.0.png

novo-logo-mhpx.image.68.0.png

129 ms

world-map-nav-dhpx.image.76.0.png

world-map-nav-dhpx.image.76.0.png

130 ms

nav-big-prev-dhpx.image.44.0.png

nav-big-prev-dhpx.image.44.0.png

131 ms

nav-big-next-dhpx.image.43.0.png

nav-big-next-dhpx.image.43.0.png

129 ms

agm-original-nn-front.jpg

agm-original-nn-front.jpg

2008 ms

ar-2015-banner.jpg

ar-2015-banner.jpg

2016 ms

novo-nordisk-on-instagram.jpg

novo-nordisk-on-instagram.jpg

2014 ms

novo-nordisk-linkedin.image.240.0.png

novo-nordisk-linkedin.image.240.0.png

161 ms

life-changing-careers-logo.jpg

life-changing-careers-logo.jpg

161 ms

social-twitter-dhpx.image.50.0.png

social-twitter-dhpx.image.50.0.png

166 ms

social-facebook-dhpx.image.50.0.png

social-facebook-dhpx.image.50.0.png

320 ms

social-youtube-dhpx.image.50.0.png

social-youtube-dhpx.image.50.0.png

321 ms

social-linkedin-dhpx.image.50.0.png

social-linkedin-dhpx.image.50.0.png

322 ms

social-pinterest-dhpx.image.50.0.png

social-pinterest-dhpx.image.50.0.png

322 ms

social-instagram-dlpx.image.50.0.png

social-instagram-dlpx.image.50.0.png

322 ms

social-overview-dhpx.image.50.0.png

social-overview-dhpx.image.50.0.png

1999 ms

flag-us-dhpx.image.32.0.png

flag-us-dhpx.image.32.0.png

2001 ms

flag-denmark-dhpx.image.32.0.png

flag-denmark-dhpx.image.32.0.png

2002 ms

world-map-footer-mhpx.image.190.0.png

world-map-footer-mhpx.image.190.0.png

2003 ms

modal-close-mhpx.image.40.0.png

modal-close-mhpx.image.40.0.png

2002 ms

top-gradient.png

top-gradient.png

1882 ms

bottom-gradient.png

bottom-gradient.png

1882 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

1866 ms

internaluser.internaluser1.html

internaluser.internaluser1.html

1855 ms

ticker_top_er.php

ticker_top_er.php

1844 ms

webengage-min-v-4.0.js

webengage-min-v-4.0.js

154 ms

nav-dots-sprite-dlpx.png

nav-dots-sprite-dlpx.png

1689 ms

nav-prev-dlpx.png

nav-prev-dlpx.png

1689 ms

nav-next-dlpx.png

nav-next-dlpx.png

1693 ms

custom-select-arrow.png

custom-select-arrow.png

1693 ms

siteanalyze_667563.js

siteanalyze_667563.js

1677 ms

iframeResizer_child_v2.js

iframeResizer_child_v2.js

99 ms

print.css

print.css

80 ms

custom-select-arrow-30px.png

custom-select-arrow-30px.png

155 ms

gz.js

gz.js

144 ms

Accessibility Review

novonordisk.com accessibility score

81

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

novonordisk.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

novonordisk.com SEO score

74

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Novonordisk.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Novonordisk.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

novonordisk.com

Open Graph description is not detected on the main page of Novo Nordisk. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: