Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

onfiredigital.co.nz

Onfire Design | Packaging & Branding Design | Auckland » Onfire Design

Page Load Speed

5.4 sec in total

First Response

598 ms

Resources Loaded

4.5 sec

Page Rendered

252 ms

onfiredigital.co.nz screenshot

About Website

Welcome to onfiredigital.co.nz homepage info - get ready to check Onfire Digital best content right away, or after learning these important things about onfiredigital.co.nz

Ignite your brand with packaging and branding design by Onfire Design, award winning graphic design agency based in Auckland, New Zealand.

Visit onfiredigital.co.nz

Key Findings

We analyzed Onfiredigital.co.nz page load time and found that the first response time was 598 ms and then it took 4.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

onfiredigital.co.nz performance score

0

Network Requests Diagram

onfiredigital.co.nz

598 ms

www.weareonfire.co.nz

1608 ms

css

45 ms

bootstrap.css

404 ms

fonts.css

402 ms

Our browser made a total of 60 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Onfiredigital.co.nz, 68% (41 requests) were made to Weareonfire.co.nz and 5% (3 requests) were made to Staticxx.facebook.com. The less responsive or slowest element that took the longest time to load (1.8 sec) relates to the external source Weareonfire.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 297.7 kB (35%)

Content Size

850.2 kB

After Optimization

552.5 kB

In fact, the total size of Onfiredigital.co.nz main page is 850.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 493.6 kB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 27.9 kB

  • Original 35.5 kB
  • After minification 28.2 kB
  • After compression 7.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 7.2 kB, which is 20% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 27.9 kB or 79% of the original size.

Image Optimization

-5%

Potential reduce by 23.9 kB

  • Original 493.6 kB
  • After minification 469.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Onfire Digital images are well optimized though.

JavaScript Optimization

-70%

Potential reduce by 130.0 kB

  • Original 184.7 kB
  • After minification 170.6 kB
  • After compression 54.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 130.0 kB or 70% of the original size.

CSS Optimization

-85%

Potential reduce by 116.0 kB

  • Original 136.4 kB
  • After minification 112.6 kB
  • After compression 20.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Onfiredigital.co.nz needs all CSS files to be minified and compressed as it can save up to 116.0 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 35 (66%)

Requests Now

53

After Optimization

18

The browser has sent 53 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Onfire Digital. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

SEO Factors

onfiredigital.co.nz SEO score

0

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Onfiredigital.co.nz can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is English. Our system also found out that Onfiredigital.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Onfire Digital. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: