Tools & Wizards About Us
rubies.com screenshot

Report Summary

  • 17

    Performance

    Renders faster than
    32% of other websites

  • 83

    Accessibility

    Visual factors better than
    that of 56% of websites

  • 0

    Best Practices

  • 85

    SEO

    Google-friendlier than
    56% of websites

rubies.com

Rubies – Rubies II LLC.

Page Load Speed

1.9 sec in total

First Response

294 ms

Resources Loaded

1.4 sec

Page Rendered

280 ms

rubies.com screenshot

About Website

Visit rubies.com now to see the best up-to-date Rubies content for United States and also check out these interesting facts you probably never knew about rubies.com

Rubie's Costume Company, Inc. is the world's largest designer, manufacturer and distributor of Halloween costumes and accessories.

Visit rubies.com

Key Findings

We analyzed Rubies.com page load time and found that the first response time was 294 ms and then it took 1.7 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

rubies.com performance score

17

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.9 s

10/100

10%

LCP (Largest Contentful Paint)

Value37.4 s

0/100

25%

SI (Speed Index)

Value30.7 s

0/100

10%

TBT (Total Blocking Time)

Value2,000 ms

8/100

30%

CLS (Cumulative Layout Shift)

Value0.087

93/100

15%

TTI (Time to Interactive)

Value36.7 s

0/100

10%

Network Requests Diagram

www.rubies.com

294 ms

styles.css

322 ms

widgets.css

112 ms

colorbox.css

113 ms

prototype.js

335 ms

Our browser made a total of 60 requests to load all elements on the main page. We found that 95% of them (57 requests) were addressed to the original Rubies.com, 3% (2 requests) were made to Google-analytics.com and 2% (1 request) were made to Stats.g.doubleclick.net. The less responsive or slowest element that took the longest time to load (554 ms) belongs to the original domain Rubies.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 892.1 kB (37%)

Content Size

2.4 MB

After Optimization

1.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Rubies.com main page is 2.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 76.3 kB

  • Original 92.1 kB
  • After minification 90.5 kB
  • After compression 15.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 76.3 kB or 83% of the original size.

Image Optimization

-5%

Potential reduce by 68.0 kB

  • Original 1.4 MB
  • After minification 1.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Rubies images are well optimized though.

JavaScript Optimization

-81%

Potential reduce by 590.1 kB

  • Original 731.2 kB
  • After minification 495.6 kB
  • After compression 141.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 590.1 kB or 81% of the original size.

CSS Optimization

-84%

Potential reduce by 157.6 kB

  • Original 186.6 kB
  • After minification 149.8 kB
  • After compression 29.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Rubies.com needs all CSS files to be minified and compressed as it can save up to 157.6 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 23 (40%)

Requests Now

58

After Optimization

35

  • Images
  • JavaScript
  • CSS

The browser has sent 58 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Rubies. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 21 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.rubies.com

www.rubies.com

294 ms

styles.css

styles.css

322 ms

widgets.css

widgets.css

112 ms

colorbox.css

colorbox.css

113 ms

prototype.js

prototype.js

335 ms

ccard.js

ccard.js

77 ms

validation.js

validation.js

223 ms

builder.js

builder.js

148 ms

effects.js

effects.js

221 ms

dragdrop.js

dragdrop.js

221 ms

controls.js

controls.js

245 ms

slider.js

slider.js

259 ms

js.js

js.js

260 ms

form.js

form.js

260 ms

menu.js

menu.js

281 ms

translate.js

translate.js

297 ms

cookies.js

cookies.js

297 ms

jquery-1.10.2.min.js

jquery-1.10.2.min.js

554 ms

jquery.colorbox-min.js

jquery.colorbox-min.js

329 ms

errorMessage.js

errorMessage.js

354 ms

unslider.js

unslider.js

354 ms

scripts.js

scripts.js

385 ms

catalogevent.js

catalogevent.js

353 ms

wishlist.js

wishlist.js

355 ms

analytics.js

analytics.js

37 ms

RubiesLogo.gif

RubiesLogo.gif

272 ms

bkg_sep.gif

bkg_sep.gif

130 ms

searchBtn.gif

searchBtn.gif

128 ms

navBG.png

navBG.png

98 ms

browseBy.gif

browseBy.gif

97 ms

jurassicworld.jpg

jurassicworld.jpg

180 ms

starwars.jpg

starwars.jpg

100 ms

Batman-v-Superman.jpg

Batman-v-Superman.jpg

314 ms

batman.jpg

batman.jpg

118 ms

minions.jpg

minions.jpg

180 ms

avengers.jpg

avengers.jpg

234 ms

TMNT.jpg

TMNT.jpg

307 ms

element_costumes.png

element_costumes.png

278 ms

element_catalogs.png

element_catalogs.png

312 ms

element_trailers.png

element_trailers.png

343 ms

imagine_logo.png

imagine_logo.png

274 ms

forum_logo.png

forum_logo.png

313 ms

pp_logo.png

pp_logo.png

352 ms

pet_shop_logo.png

pet_shop_logo.png

345 ms

rubies_logo.png

rubies_logo.png

347 ms

morbid_logo.png

morbid_logo.png

384 ms

sw_logo.png

sw_logo.png

351 ms

delicious_ny_logo.png

delicious_ny_logo.png

379 ms

hh_logo.png

hh_logo.png

417 ms

swe.jpg

swe.jpg

384 ms

deadpool_2016.jpg

deadpool_2016.jpg

389 ms

rubiesIcon.png

rubiesIcon.png

387 ms

facebookIcon.png

facebookIcon.png

416 ms

collect

collect

18 ms

collect

collect

62 ms

bkg_input.gif

bkg_input.gif

291 ms

loading_background.png

loading_background.png

248 ms

loading.gif

loading.gif

252 ms

controls.png

controls.png

252 ms

print.css

print.css

39 ms

Accessibility Review

rubies.com accessibility score

83

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

SEO Factors

rubies.com SEO score

85

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Rubies.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Rubies.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

rubies.com

Open Graph description is not detected on the main page of Rubies. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: