Tools & Wizards About Us
sojustaddwater.com screenshot

Report Summary

  • 49

    Performance

    Renders faster than
    68% of other websites

  • 79

    Accessibility

    Visual factors better than
    that of 48% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 90

    SEO

    Google-friendlier than
    68% of websites

sojustaddwater.com

Just Add Water – Creative Agency London - Empowering Meaningful Change

Page Load Speed

4 sec in total

First Response

831 ms

Resources Loaded

2.9 sec

Page Rendered

278 ms

sojustaddwater.com screenshot

About Website

Click here to check amazing So Just Add Water content. Otherwise, check out these important facts you probably never knew about sojustaddwater.com

We help our clients by empowering meaningful change. We do this in three ways – leadership development, employee engagement and brand experience.

Visit sojustaddwater.com

Key Findings

We analyzed Sojustaddwater.com page load time and found that the first response time was 831 ms and then it took 3.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

sojustaddwater.com performance score

49

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.1 s

9/100

10%

LCP (Largest Contentful Paint)

Value17.7 s

0/100

25%

SI (Speed Index)

Value12.8 s

2/100

10%

TBT (Total Blocking Time)

Value60 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.008

100/100

15%

TTI (Time to Interactive)

Value9.8 s

28/100

10%

Network Requests Diagram

sojustaddwater.com

831 ms

jquery.js

569 ms

easySlider1.7.js

219 ms

styles_jaw.css

327 ms

jsapi

23 ms

Our browser made a total of 29 requests to load all elements on the main page. We found that 72% of them (21 requests) were addressed to the original Sojustaddwater.com, 10% (3 requests) were made to Google.com and 7% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (1.4 sec) belongs to the original domain Sojustaddwater.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 958.0 kB (58%)

Content Size

1.7 MB

After Optimization

693.8 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Sojustaddwater.com main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. Images take 1.5 MB which makes up the majority of the site volume.

HTML Optimization

-71%

Potential reduce by 9.1 kB

  • Original 12.7 kB
  • After minification 9.5 kB
  • After compression 3.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 3.3 kB, which is 26% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 9.1 kB or 71% of the original size.

Image Optimization

-58%

Potential reduce by 877.0 kB

  • Original 1.5 MB
  • After minification 636.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, So Just Add Water needs image optimization as it can save up to 877.0 kB or 58% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-56%

Potential reduce by 64.7 kB

  • Original 116.1 kB
  • After minification 113.6 kB
  • After compression 51.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 64.7 kB or 56% of the original size.

CSS Optimization

-77%

Potential reduce by 7.2 kB

  • Original 9.4 kB
  • After minification 8.6 kB
  • After compression 2.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Sojustaddwater.com needs all CSS files to be minified and compressed as it can save up to 7.2 kB or 77% of the original size.

Requests Breakdown

Number of requests can be reduced by 6 (24%)

Requests Now

25

After Optimization

19

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 25 CSS, Javascripts, AJAX and image requests in order to completely render the main page of So Just Add Water. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 7 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

sojustaddwater.com

sojustaddwater.com

831 ms

jquery.js

jquery.js

569 ms

easySlider1.7.js

easySlider1.7.js

219 ms

styles_jaw.css

styles_jaw.css

327 ms

jsapi

jsapi

23 ms

blogger.js

blogger.js

96 ms

16 ms

core,mediarss,opensearch,atom,threading,app,gdata,blogger.I.js

core,mediarss,opensearch,atom,threading,app,gdata,blogger.I.js

7 ms

jawBGnew.jpg

jawBGnew.jpg

1149 ms

JAW-logo.png

JAW-logo.png

101 ms

bullet.png

bullet.png

102 ms

facebook_new.png

facebook_new.png

103 ms

blogger_new.png

blogger_new.png

213 ms

linkedin_new.png

linkedin_new.png

212 ms

twitter_new.png

twitter_new.png

216 ms

grow.png

grow.png

314 ms

logopartbg.png

logopartbg.png

320 ms

contentBG.png

contentBG.png

311 ms

home-pic-1.png

home-pic-1.png

1392 ms

home-pic-2.png

home-pic-2.png

1002 ms

home-pic-3.png

home-pic-3.png

1135 ms

Edelman.jpg

Edelman.jpg

547 ms

news.jpg

news.jpg

445 ms

ga.js

ga.js

16 ms

272E5C_0_0.woff

272E5C_0_0.woff

573 ms

tweetfeed-v3.php

tweetfeed-v3.php

564 ms

__utm.gif

__utm.gif

15 ms

272E5C_0_0.ttf

272E5C_0_0.ttf

207 ms

default

default

78 ms

Accessibility Review

sojustaddwater.com accessibility score

79

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

sojustaddwater.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

sojustaddwater.com SEO score

90

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Sojustaddwater.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Sojustaddwater.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

sojustaddwater.com

Open Graph description is not detected on the main page of So Just Add Water. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: