Report Summary

  • 15

    Performance

    Renders faster than
    27% of other websites

  • 98

    Accessibility

    Visual factors better than
    that of 94% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 93

    SEO

    Google-friendlier than
    84% of websites

standardhotels.com

Boutique Hotels | The Standard Hotels - Official Website

Page Load Speed

2 sec in total

First Response

194 ms

Resources Loaded

1.6 sec

Page Rendered

166 ms

standardhotels.com screenshot

About Website

Click here to check amazing Standard Hotels content for United States. Otherwise, check out these important facts you probably never knew about standardhotels.com

Standard Hotels has redefined boutique hospitality. Our collection consists of trendy hotels in NYC, London, Bangkok, Miami Beach and beyond. We focus on a one-of-a-kind experience that can only be fo...

Visit standardhotels.com

Key Findings

We analyzed Standardhotels.com page load time and found that the first response time was 194 ms and then it took 1.8 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

standardhotels.com performance score

15

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value7.0 s

1/100

10%

LCP (Largest Contentful Paint)

Value26.3 s

0/100

25%

SI (Speed Index)

Value22.9 s

0/100

10%

TBT (Total Blocking Time)

Value32,690 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.02

100/100

15%

TTI (Time to Interactive)

Value48.4 s

0/100

10%

Network Requests Diagram

standardhotels.com

194 ms

stnd-hotel-prod.herokuapp.com

12 ms

www.standardhotels.com

319 ms

application-6521764fe94328c4e45a6335740008ba.css

67 ms

application-af03bb32925d0a4537151caead389c97.js

94 ms

Our browser made a total of 51 requests to load all elements on the main page. We found that 10% of them (5 requests) were addressed to the original Standardhotels.com, 25% (13 requests) were made to D37n7pziw3cxx2.cloudfront.net and 12% (6 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (319 ms) belongs to the original domain Standardhotels.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.4 MB (56%)

Content Size

2.6 MB

After Optimization

1.1 MB

In fact, the total size of Standardhotels.com main page is 2.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Javascripts take 1.2 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 449.1 kB

  • Original 529.9 kB
  • After minification 528.2 kB
  • After compression 80.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 449.1 kB or 85% of the original size.

Image Optimization

-6%

Potential reduce by 36.5 kB

  • Original 647.7 kB
  • After minification 611.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Standard Hotels images are well optimized though.

JavaScript Optimization

-65%

Potential reduce by 750.6 kB

  • Original 1.2 MB
  • After minification 1.1 MB
  • After compression 409.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 750.6 kB or 65% of the original size.

CSS Optimization

-86%

Potential reduce by 209.3 kB

  • Original 244.2 kB
  • After minification 242.2 kB
  • After compression 34.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Standardhotels.com needs all CSS files to be minified and compressed as it can save up to 209.3 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 20 (48%)

Requests Now

42

After Optimization

22

The browser has sent 42 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Standard Hotels. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

standardhotels.com accessibility score

98

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

standardhotels.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

standardhotels.com SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

robots.txt is not valid

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Standardhotels.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Standardhotels.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Standard Hotels. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: