20.1 sec in total
200 ms
19.4 sec
493 ms
Click here to check amazing Swordfish Advertising content. Otherwise, check out these important facts you probably never knew about swordfishadvertising.co.uk
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Visit swordfishadvertising.co.ukWe analyzed Swordfishadvertising.co.uk page load time and found that the first response time was 200 ms and then it took 19.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.
swordfishadvertising.co.uk performance score
name
value
score
weighting
Value5.7 s
5/100
10%
Value6.9 s
7/100
25%
Value13.5 s
2/100
10%
Value2,190 ms
6/100
30%
Value0.212
59/100
15%
Value9.9 s
27/100
10%
200 ms
18031 ms
123 ms
220 ms
267 ms
Our browser made a total of 73 requests to load all elements on the main page. We found that 75% of them (55 requests) were addressed to the original Swordfishadvertising.co.uk, 21% (15 requests) were made to Use.typekit.net and 3% (2 requests) were made to Vjs.zencdn.net. The less responsive or slowest element that took the longest time to load (18 sec) belongs to the original domain Swordfishadvertising.co.uk.
Page size can be reduced by 333.8 kB (50%)
662.1 kB
328.3 kB
In fact, the total size of Swordfishadvertising.co.uk main page is 662.1 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 238.8 kB which makes up the majority of the site volume.
Potential reduce by 56.9 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 56.9 kB or 87% of the original size.
Potential reduce by 21.7 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Swordfish Advertising images are well optimized though.
Potential reduce by 107.9 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 107.9 kB or 58% of the original size.
Potential reduce by 147.4 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Swordfishadvertising.co.uk needs all CSS files to be minified and compressed as it can save up to 147.4 kB or 85% of the original size.
Number of requests can be reduced by 23 (40%)
57
34
The browser has sent 57 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Swordfish Advertising. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.
swordfishadvertising.co.uk
200 ms
www.swordfishadvertising.co.uk
18031 ms
fuw4iau.js
123 ms
style.min.css
220 ms
styles.css
267 ms
style-new.css
440 ms
social.css
267 ms
front.min.css
274 ms
jquery.min.js
450 ms
jquery-migrate.min.js
309 ms
modernizr-min.js
363 ms
jquery-fittext-min.js
362 ms
jquery-global-min.js
365 ms
front.min.js
399 ms
video-js.css
24 ms
video.js
35 ms
picture-fill-min.js
491 ms
regenerator-runtime.min.js
509 ms
wp-polyfill.min.js
576 ms
index.js
569 ms
jquery-backstretch-min.js
576 ms
wp-embed.min.js
576 ms
wp-emoji-release.min.js
536 ms
__utm.gif
90 ms
enquire-min.js
207 ms
jquery-waypoints-min.js
206 ms
jquery-index-min.js
207 ms
logo.png
205 ms
video-banner-iphone.jpg
263 ms
video-banner-ipad.jpg
311 ms
protexin-logo-1.png
285 ms
almirall-logo-1.png
309 ms
shionogi-logo-1.png
285 ms
sandoz-logo.png
309 ms
nutricia-logo-1.png
386 ms
galen-logo-1.png
383 ms
ipsen-logo-1.png
384 ms
dechra-logo-2.png
387 ms
takeda-logo-1.png
385 ms
boehringer-logo-1.png
389 ms
novartis-logo.png
485 ms
gw-logo-2.png
483 ms
shire-logo-1.png
482 ms
cowandgate-logo-1.png
486 ms
gilead-logo-2.png
485 ms
cslBehring-logo-1.png
477 ms
ferring-logo-1.png
567 ms
vifor-logo.png
572 ms
norgine-logo.png
569 ms
accord-logo-2.png
572 ms
cancerresearch-logo.png
582 ms
Sanofi-logo.png
576 ms
gsk-logo-3.png
659 ms
britannia-logo-2.png
656 ms
twitter.svg
599 ms
i
132 ms
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194 ms
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177 ms
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211 ms
instagram.svg
598 ms
footer-wave.png
607 ms
twitter-icon.png
604 ms
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58 ms
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142 ms
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enquire-min.js
524 ms
swordfishadvertising.co.uk accessibility score
Contrast
These are opportunities to improve the legibility of your content.
Impact
Issue
Background and foreground colors do not have a sufficient contrast ratio.
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Image elements do not have [alt] attributes
Best practices
These items highlight common accessibility best practices.
Impact
Issue
[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.
swordfishadvertising.co.uk best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Ensure CSP is effective against XSS attacks
General
Impact
Issue
Detected JavaScript libraries
Issues were logged in the Issues panel in Chrome Devtools
swordfishadvertising.co.uk SEO score
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Links do not have descriptive text
Image elements do not have [alt] attributes
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
EN
EN
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Swordfishadvertising.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Swordfishadvertising.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
swordfishadvertising.co.uk
Open Graph data is detected on the main page of Swordfish Advertising. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: