Report Summary

  • 31

    Performance

    Renders faster than
    51% of other websites

  • 81

    Accessibility

    Visual factors better than
    that of 52% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 84

    SEO

    Google-friendlier than
    53% of websites

thebabyindustry.com

The Baby Industry® - Your product directory, review and community site for everything baby

Page Load Speed

5.8 sec in total

First Response

647 ms

Resources Loaded

4.9 sec

Page Rendered

299 ms

thebabyindustry.com screenshot

About Website

Visit thebabyindustry.com now to see the best up-to-date The Baby Industry content and also check out these interesting facts you probably never knew about thebabyindustry.com

We are a Baby Product Directory, Review and Community Platform allowing you to find exactly what you are looking with all the information you require

Visit thebabyindustry.com

Key Findings

We analyzed Thebabyindustry.com page load time and found that the first response time was 647 ms and then it took 5.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

thebabyindustry.com performance score

31

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.4 s

16/100

10%

LCP (Largest Contentful Paint)

Value7.8 s

3/100

25%

SI (Speed Index)

Value9.5 s

12/100

10%

TBT (Total Blocking Time)

Value800 ms

37/100

30%

CLS (Cumulative Layout Shift)

Value0.048

99/100

15%

TTI (Time to Interactive)

Value12.0 s

16/100

10%

Network Requests Diagram

thebabyindustry.com

647 ms

www.thebabyindustry.com

1298 ms

css

26 ms

main.css

431 ms

combiner.axd

651 ms

Our browser made a total of 71 requests to load all elements on the main page. We found that 79% of them (56 requests) were addressed to the original Thebabyindustry.com, 3% (2 requests) were made to Fonts.googleapis.com and 3% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (1.8 sec) belongs to the original domain Thebabyindustry.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 205.1 kB (22%)

Content Size

933.2 kB

After Optimization

728.2 kB

In fact, the total size of Thebabyindustry.com main page is 933.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 520.0 kB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 154.7 kB

  • Original 182.1 kB
  • After minification 182.0 kB
  • After compression 27.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 154.7 kB or 85% of the original size.

Image Optimization

-5%

Potential reduce by 25.3 kB

  • Original 520.0 kB
  • After minification 494.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. The Baby Industry images are well optimized though.

JavaScript Optimization

-4%

Potential reduce by 7.4 kB

  • Original 176.5 kB
  • After minification 176.4 kB
  • After compression 169.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-32%

Potential reduce by 17.7 kB

  • Original 54.6 kB
  • After minification 54.6 kB
  • After compression 36.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Thebabyindustry.com needs all CSS files to be minified and compressed as it can save up to 17.7 kB or 32% of the original size.

Requests Breakdown

Number of requests can be reduced by 11 (17%)

Requests Now

65

After Optimization

54

The browser has sent 65 CSS, Javascripts, AJAX and image requests in order to completely render the main page of The Baby Industry. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

thebabyindustry.com accessibility score

81

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

[aria-hidden="true"] elements contain focusable descendents

High

ARIA input fields do not have accessible names

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

thebabyindustry.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

thebabyindustry.com SEO score

84

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Thebabyindustry.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Thebabyindustry.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of The Baby Industry. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: