Tools & Wizards About Us
53northgroup.com screenshot

Report Summary

  • 41

    Performance

    Renders faster than
    60% of other websites

  • 69

    Accessibility

    Visual factors better than
    that of 34% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

53northgroup.com

53 North Group The Asset Care Company | 53 North Group, United Kingdom

Page Load Speed

11.2 sec in total

First Response

158 ms

Resources Loaded

10.1 sec

Page Rendered

929 ms

53northgroup.com screenshot

About Website

Welcome to 53northgroup.com homepage info - get ready to check 53 North Group best content right away, or after learning these important things about 53northgroup.com

53North is a leading asset management partner, implementing best practice asset management, reliability, and lubrication-based services

Visit 53northgroup.com

Key Findings

We analyzed 53northgroup.com page load time and found that the first response time was 158 ms and then it took 11.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

53northgroup.com performance score

41

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.6 s

32/100

10%

LCP (Largest Contentful Paint)

Value7.0 s

6/100

25%

SI (Speed Index)

Value9.5 s

11/100

10%

TBT (Total Blocking Time)

Value560 ms

52/100

30%

CLS (Cumulative Layout Shift)

Value0.08

94/100

15%

TTI (Time to Interactive)

Value7.1 s

52/100

10%

Network Requests Diagram

53northgroup.com

158 ms

js

61 ms

style.min.css

546 ms

styles.css

487 ms

css

36 ms

Our browser made a total of 121 requests to load all elements on the main page. We found that 81% of them (98 requests) were addressed to the original 53northgroup.com, 7% (8 requests) were made to Youtube.com and 6% (7 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (4 sec) belongs to the original domain 53northgroup.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 417.5 kB (5%)

Content Size

7.7 MB

After Optimization

7.3 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of 53northgroup.com main page is 7.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 7.1 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 82.6 kB

  • Original 101.2 kB
  • After minification 99.4 kB
  • After compression 18.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 82.6 kB or 82% of the original size.

Image Optimization

-3%

Potential reduce by 247.1 kB

  • Original 7.1 MB
  • After minification 6.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. 53 North Group images are well optimized though.

JavaScript Optimization

-10%

Potential reduce by 31.0 kB

  • Original 321.8 kB
  • After minification 321.7 kB
  • After compression 290.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-26%

Potential reduce by 56.8 kB

  • Original 218.9 kB
  • After minification 218.9 kB
  • After compression 162.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. 53northgroup.com needs all CSS files to be minified and compressed as it can save up to 56.8 kB or 26% of the original size.

Requests Breakdown

Number of requests can be reduced by 60 (54%)

Requests Now

112

After Optimization

52

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 112 CSS, Javascripts, AJAX and image requests in order to completely render the main page of 53 North Group. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 37 to 1 for JavaScripts and from 18 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

53northgroup.com

53northgroup.com

158 ms

js

js

61 ms

style.min.css

style.min.css

546 ms

styles.css

styles.css

487 ms

css

css

36 ms

style.css

style.css

618 ms

prettyPhoto.css

prettyPhoto.css

488 ms

superfish.css

superfish.css

487 ms

font-awesome.css

font-awesome.css

483 ms

audioplayer.css

audioplayer.css

923 ms

owl.carousel.css

owl.carousel.css

911 ms

extend-composer.css

extend-composer.css

930 ms

responsive.css

responsive.css

914 ms

fluid.css

fluid.css

977 ms

red.css

red.css

1049 ms

daffodil.css

daffodil.css

1345 ms

js_composer.min.css

js_composer.min.css

1565 ms

css

css

49 ms

jquery.min.js

jquery.min.js

1486 ms

jquery-migrate.min.js

jquery-migrate.min.js

1365 ms

jquery.queryloader2.js

jquery.queryloader2.js

1409 ms

custom-loader.js

custom-loader.js

1485 ms

scripts-top.js

scripts-top.js

1775 ms

jquery.nav.js

jquery.nav.js

1800 ms

custom-responsive-nav.js

custom-responsive-nav.js

1833 ms

custom-navscroll.js

custom-navscroll.js

1924 ms

animate.min.css

animate.min.css

1919 ms

scripts.js

scripts.js

2029 ms

jquery.lazyload.js

jquery.lazyload.js

2217 ms

hoverIntent.js

hoverIntent.js

2246 ms

scripts-bottom.js

scripts-bottom.js

2373 ms

jquery.isotope.min.js

jquery.isotope.min.js

2393 ms

custom-isotope-portfolio.js

custom-isotope-portfolio.js

2380 ms

custom-isotope-blog.js

custom-isotope-blog.js

2454 ms

custom-nav.js

custom-nav.js

2675 ms

smoothScroll.js

smoothScroll.js

2698 ms

comment-reply.min.js

comment-reply.min.js

2825 ms

custom-social.js

custom-social.js

2829 ms

custom.js

custom.js

2833 ms

custom-daffodil.js

custom-daffodil.js

2896 ms

js_composer_front.min.js

js_composer_front.min.js

2632 ms

jquery-ytp.js

jquery-ytp.js

2775 ms

custom-parallax.js

custom-parallax.js

2778 ms

waypoints.min.js

waypoints.min.js

2779 ms

waypoints.min.js

waypoints.min.js

2727 ms

custom-skills.js

custom-skills.js

2721 ms

custom-waypoints.js

custom-waypoints.js

2708 ms

jquery.countTo.js

jquery.countTo.js

2784 ms

53north-group-e1533740823894.png

53north-group-e1533740823894.png

1758 ms

nav-bg.png

nav-bg.png

1749 ms

grey.gif

grey.gif

1827 ms

Asset-6@1.5x-200x200.png

Asset-6@1.5x-200x200.png

1952 ms

Asset-5@1.5x-200x200.png

Asset-5@1.5x-200x200.png

2541 ms

Asset-9@6x-200x200.png

Asset-9@6x-200x200.png

2545 ms

Asset-8-01-200x200.png

Asset-8-01-200x200.png

2543 ms

Asset-6@6x-200x200.png

Asset-6@6x-200x200.png

2542 ms

Industries-icons.png

Industries-icons.png

2543 ms

Asset-11@1.5x-300x245.png

Asset-11@1.5x-300x245.png

2628 ms

Evan-Ruddick.jpg

Evan-Ruddick.jpg

2930 ms

DS-pic.jpg

DS-pic.jpg

3081 ms

1688383216042-1.jpg

1688383216042-1.jpg

2950 ms

Jame-Youngman-1.jpg

Jame-Youngman-1.jpg

2945 ms

Billy-and-Jude-at-desk-755x1024.jpg

Billy-and-Jude-at-desk-755x1024.jpg

3002 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4gaVc.ttf

22 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

41 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVc.ttf

48 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

49 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgshZ1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgshZ1x4gaVc.ttf

49 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

3317 ms

Billy-and-Jude.jpg

Billy-and-Jude.jpg

3676 ms

contactusiconsAsset-20@4x.png

contactusiconsAsset-20@4x.png

3079 ms

contactusiconsAsset-23@4x.png

contactusiconsAsset-23@4x.png

2948 ms

contactusiconsAsset-24@4x.png

contactusiconsAsset-24@4x.png

3066 ms

contactusiconsAsset-25@4x.png

contactusiconsAsset-25@4x.png

3074 ms

mapAsset-16@4x.png

mapAsset-16@4x.png

3715 ms

socialmediaAsset-19@4x.png

socialmediaAsset-19@4x.png

3126 ms

SocialmediaAsset-17@4x-150x150.png

SocialmediaAsset-17@4x-150x150.png

3218 ms

socialmediaAsset-18@4x-150x150.png

socialmediaAsset-18@4x-150x150.png

3056 ms

Untitled-design-600x150.png

Untitled-design-600x150.png

3293 ms

53north-group-e1533740823894.png

53north-group-e1533740823894.png

2482 ms

nav-bg.png

nav-bg.png

2570 ms

grey.gif

grey.gif

2588 ms

Asset-6@1.5x-200x200.png

Asset-6@1.5x-200x200.png

2695 ms

Asset-5@1.5x-200x200.png

Asset-5@1.5x-200x200.png

2904 ms

Asset-9@6x-200x200.png

Asset-9@6x-200x200.png

2971 ms

Asset-8-01-200x200.png

Asset-8-01-200x200.png

3024 ms

Asset-6@6x-200x200.png

Asset-6@6x-200x200.png

3117 ms

Industries-icons.png

Industries-icons.png

3141 ms

Asset-11@1.5x-300x245.png

Asset-11@1.5x-300x245.png

3351 ms

Evan-Ruddick.jpg

Evan-Ruddick.jpg

3581 ms

DS-pic.jpg

DS-pic.jpg

3779 ms

1688383216042-1.jpg

1688383216042-1.jpg

3591 ms

iframe_api

iframe_api

43 ms

Jame-Youngman-1.jpg

Jame-Youngman-1.jpg

3608 ms

www-widgetapi.js

www-widgetapi.js

5 ms

8gr3NiAtLwY

8gr3NiAtLwY

93 ms

www-player.css

www-player.css

8 ms

www-embed-player.js

www-embed-player.js

32 ms

base.js

base.js

61 ms

ad_status.js

ad_status.js

188 ms

hkwQPN6l4_SNpHVtjw8vAhWItmV3wkCVMuKaKCsfQ0c.js

hkwQPN6l4_SNpHVtjw8vAhWItmV3wkCVMuKaKCsfQ0c.js

145 ms

embed.js

embed.js

45 ms

Billy-and-Jude-at-desk-755x1024.jpg

Billy-and-Jude-at-desk-755x1024.jpg

3167 ms

Billy-and-Jude.jpg

Billy-and-Jude.jpg

3885 ms

contactusiconsAsset-20@4x.png

contactusiconsAsset-20@4x.png

3314 ms

contactusiconsAsset-23@4x.png

contactusiconsAsset-23@4x.png

3435 ms

contactusiconsAsset-24@4x.png

contactusiconsAsset-24@4x.png

3478 ms

id

id

51 ms

KFOmCnqEu92Fr1Mu4mxP.ttf

KFOmCnqEu92Fr1Mu4mxP.ttf

14 ms

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

14 ms

Create

Create

69 ms

contactusiconsAsset-25@4x.png

contactusiconsAsset-25@4x.png

3415 ms

mapAsset-16@4x.png

mapAsset-16@4x.png

3425 ms

GenerateIT

GenerateIT

14 ms

socialmediaAsset-19@4x.png

socialmediaAsset-19@4x.png

3357 ms

SocialmediaAsset-17@4x-150x150.png

SocialmediaAsset-17@4x-150x150.png

3584 ms

socialmediaAsset-18@4x-150x150.png

socialmediaAsset-18@4x-150x150.png

3403 ms

Untitled-design-600x150.png

Untitled-design-600x150.png

3620 ms

slider_5.jpg

slider_5.jpg

4044 ms

slider_5.jpg

slider_5.jpg

4045 ms

log_event

log_event

29 ms

Accessibility Review

53northgroup.com accessibility score

69

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

53northgroup.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

53northgroup.com SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise 53northgroup.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that 53northgroup.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

53northgroup.com

Open Graph data is detected on the main page of 53 North Group. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: