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activebrands.com screenshot

Report Summary

  • 81

    Performance

    Renders faster than
    86% of other websites

  • 78

    Accessibility

    Visual factors better than
    that of 45% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 77

    SEO

    Google-friendlier than
    36% of websites

activebrands.com

Active Brands

Page Load Speed

975 ms in total

First Response

126 ms

Resources Loaded

751 ms

Page Rendered

98 ms

activebrands.com screenshot

About Website

Click here to check amazing Active Brands content for United States. Otherwise, check out these important facts you probably never knew about activebrands.com

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Key Findings

We analyzed Activebrands.com page load time and found that the first response time was 126 ms and then it took 849 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 15% of websites can load faster.

Performance Metrics

activebrands.com performance score

81

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.0 s

83/100

10%

LCP (Largest Contentful Paint)

Value4.1 s

46/100

25%

SI (Speed Index)

Value3.7 s

85/100

10%

TBT (Total Blocking Time)

Value100 ms

98/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value4.4 s

83/100

10%

Network Requests Diagram

activebrands.com

126 ms

activebrands.com

13 ms

www.activebrands.com

216 ms

a84ebef7e82e1d95.css

203 ms

polyfills-c67a75d1b6f99dc8.js

74 ms

Our browser made a total of 15 requests to load all elements on the main page. We found that all of those requests were addressed to Activebrands.com and no external sources were called. The less responsive or slowest element that took the longest time to load (304 ms) belongs to the original domain Activebrands.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 38.5 kB (82%)

Content Size

46.8 kB

After Optimization

8.3 kB

  • HTML

In fact, the total size of Activebrands.com main page is 46.8 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only 10% of websites need less resources to load. HTML takes 46.8 kB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 38.5 kB

  • Original 46.8 kB
  • After minification 46.8 kB
  • After compression 8.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 38.5 kB or 82% of the original size.

Requests Breakdown

Number of requests can be reduced by 8 (80%)

Requests Now

10

After Optimization

2

  • JavaScript
  • CSS

The browser has sent 10 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Active Brands. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 9 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

activebrands.com

activebrands.com

126 ms

activebrands.com

activebrands.com

13 ms

www.activebrands.com

www.activebrands.com

216 ms

a84ebef7e82e1d95.css

a84ebef7e82e1d95.css

203 ms

polyfills-c67a75d1b6f99dc8.js

polyfills-c67a75d1b6f99dc8.js

74 ms

webpack-5752944655d749a0.js

webpack-5752944655d749a0.js

72 ms

framework-a87821de553db91d.js

framework-a87821de553db91d.js

87 ms

main-59800ec92d3d88b7.js

main-59800ec92d3d88b7.js

71 ms

_app-50528e038ebc7526.js

_app-50528e038ebc7526.js

209 ms

374-3324519ad183bf18.js

374-3324519ad183bf18.js

304 ms

%5B%5B...slug%5D%5D-9905be1651601ed4.js

%5B%5B...slug%5D%5D-9905be1651601ed4.js

111 ms

_buildManifest.js

_buildManifest.js

121 ms

_ssgManifest.js

_ssgManifest.js

121 ms

Montserrat-Regular.34b95a22.ttf

Montserrat-Regular.34b95a22.ttf

141 ms

KronaOne-Regular.903392c7.ttf

KronaOne-Regular.903392c7.ttf

80 ms

Accessibility Review

activebrands.com accessibility score

78

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

activebrands.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

activebrands.com SEO score

77

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

robots.txt is not valid

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Activebrands.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Activebrands.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

activebrands.com

Open Graph description is not detected on the main page of Active Brands. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: