Tools & Wizards About Us
adfinsurance.co.uk screenshot

Report Summary

  • 30

    Performance

    Renders faster than
    50% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 86% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 77

    SEO

    Google-friendlier than
    36% of websites

adfinsurance.co.uk

ADF Insurance Brokers - Independent Insurance Brokers

Page Load Speed

2.2 sec in total

First Response

277 ms

Resources Loaded

1.7 sec

Page Rendered

199 ms

adfinsurance.co.uk screenshot

About Website

Click here to check amazing ADF Insurance content. Otherwise, check out these important facts you probably never knew about adfinsurance.co.uk

Independent Insurance Brokers dedicated to providing high levels of service. We tailor to your needs with competitive premiums for all insurance classes.

Visit adfinsurance.co.uk

Key Findings

We analyzed Adfinsurance.co.uk page load time and found that the first response time was 277 ms and then it took 1.9 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

adfinsurance.co.uk performance score

30

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.9 s

25/100

10%

LCP (Largest Contentful Paint)

Value8.2 s

2/100

25%

SI (Speed Index)

Value7.5 s

27/100

10%

TBT (Total Blocking Time)

Value1,030 ms

26/100

30%

CLS (Cumulative Layout Shift)

Value0.003

100/100

15%

TTI (Time to Interactive)

Value13.0 s

13/100

10%

Network Requests Diagram

adfinsurance.co.uk

277 ms

adfinsurance.co.uk

443 ms

css

36 ms

js

69 ms

js

57 ms

Our browser made a total of 76 requests to load all elements on the main page. We found that 78% of them (59 requests) were addressed to the original Adfinsurance.co.uk, 7% (5 requests) were made to Fonts.gstatic.com and 3% (2 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (615 ms) belongs to the original domain Adfinsurance.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 183.9 kB (15%)

Content Size

1.2 MB

After Optimization

1.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Adfinsurance.co.uk main page is 1.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 687.2 kB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 76.8 kB

  • Original 93.7 kB
  • After minification 88.2 kB
  • After compression 16.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 76.8 kB or 82% of the original size.

Image Optimization

-15%

Potential reduce by 101.6 kB

  • Original 687.2 kB
  • After minification 585.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, ADF Insurance needs image optimization as it can save up to 101.6 kB or 15% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-1%

Potential reduce by 3.7 kB

  • Original 407.4 kB
  • After minification 407.4 kB
  • After compression 403.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-5%

Potential reduce by 1.7 kB

  • Original 34.0 kB
  • After minification 34.0 kB
  • After compression 32.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Adfinsurance.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 38 (55%)

Requests Now

69

After Optimization

31

  • Images
  • JavaScript
  • CSS

The browser has sent 69 CSS, Javascripts, AJAX and image requests in order to completely render the main page of ADF Insurance. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 25 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

adfinsurance.co.uk

adfinsurance.co.uk

277 ms

adfinsurance.co.uk

adfinsurance.co.uk

443 ms

css

css

36 ms

js

js

69 ms

js

js

57 ms

jquery.bxslider.css

jquery.bxslider.css

153 ms

jquery.sidr.dark.css

jquery.sidr.dark.css

240 ms

style.css

style.css

245 ms

style.min.css

style.min.css

237 ms

styles.css

styles.css

235 ms

frontend.css

frontend.css

236 ms

gdpr-main.css

gdpr-main.css

241 ms

jquery.min.js

jquery.min.js

398 ms

jquery-migrate.min.js

jquery-migrate.min.js

315 ms

frontend-gtag.min.js

frontend-gtag.min.js

318 ms

159471.js

159471.js

107 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

222 ms

comment-reply.min.js

comment-reply.min.js

213 ms

jquery.bxslider.min.js

jquery.bxslider.min.js

217 ms

jquery.placeholder.js

jquery.placeholder.js

289 ms

isotope.pkgd.min.js

isotope.pkgd.min.js

289 ms

jquery.sidr.min.js

jquery.sidr.min.js

290 ms

functions.js

functions.js

291 ms

regenerator-runtime.min.js

regenerator-runtime.min.js

367 ms

wp-polyfill.min.js

wp-polyfill.min.js

384 ms

index.js

index.js

384 ms

api.js

api.js

31 ms

index.js

index.js

384 ms

main.js

main.js

388 ms

gtm.js

gtm.js

66 ms

adf-logo.png

adf-logo.png

90 ms

social-linkedin.png

social-linkedin.png

90 ms

social-twitter.png

social-twitter.png

146 ms

social-facebook.png

social-facebook.png

144 ms

toggle-nav.png

toggle-nav.png

145 ms

arrow-drop.png

arrow-drop.png

223 ms

ADF-Home-Page-Banner-Medical-Device21-1402x451.jpg

ADF-Home-Page-Banner-Medical-Device21-1402x451.jpg

245 ms

bracket-small-left.png

bracket-small-left.png

223 ms

enquire-today-1.png

enquire-today-1.png

224 ms

Untitled-design-27.png

Untitled-design-27.png

452 ms

ADF-Home-Page-Banner-Intellectual-property1-1402x451.jpg

ADF-Home-Page-Banner-Intellectual-property1-1402x451.jpg

300 ms

ADF-Home-Page-Banner-Biomass1-1402x451.jpg

ADF-Home-Page-Banner-Biomass1-1402x451.jpg

308 ms

ADF-Home-Page-Banner-Medical-Device-1402x451.jpg

ADF-Home-Page-Banner-Medical-Device-1402x451.jpg

324 ms

bracket-left.png

bracket-left.png

302 ms

bracket-right.png

bracket-right.png

324 ms

sector-6.png

sector-6.png

378 ms

sector-2.png

sector-2.png

380 ms

sector-4.png

sector-4.png

389 ms

sector-1.png

sector-1.png

401 ms

sector-5.png

sector-5.png

401 ms

sector-8.png

sector-8.png

460 ms

Clinical-Trials.png

Clinical-Trials.png

459 ms

quote-start.png

quote-start.png

470 ms

quote-end.png

quote-end.png

480 ms

arrow-white.png

arrow-white.png

479 ms

free-insurance-green.png

free-insurance-green.png

534 ms

offers-1.jpg

offers-1.jpg

615 ms

Offers-Cyber-Risk-Assesment-e1484149242820.jpg

Offers-Cyber-Risk-Assesment-e1484149242820.jpg

539 ms

Enquire-today-Blue.png

Enquire-today-Blue.png

548 ms

Offers-Bespoke-Broking-Solutions-Blue.jpg

Offers-Bespoke-Broking-Solutions-Blue.jpg

557 ms

bat.js

bat.js

66 ms

footer-bg.jpg

footer-bg.jpg

585 ms

ADF-Favicon.png

ADF-Favicon.png

558 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4uaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4uaVc.ttf

60 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4uaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4uaVc.ttf

71 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4uaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4uaVc.ttf

78 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4uaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4uaVc.ttf

78 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvaorCGPrQ.ttf

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvaorCGPrQ.ttf

85 ms

recaptcha__en.js

recaptcha__en.js

66 ms

bx_loader.gif

bx_loader.gif

508 ms

arrow-home-testimonials.png

arrow-home-testimonials.png

516 ms

controls.png

controls.png

529 ms

5189655.js

5189655.js

22 ms

5189655

5189655

58 ms

clarity.js

clarity.js

16 ms

c.gif

c.gif

7 ms

Accessibility Review

adfinsurance.co.uk accessibility score

95

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

adfinsurance.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

adfinsurance.co.uk SEO score

77

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document doesn't use legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Adfinsurance.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Adfinsurance.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

adfinsurance.co.uk

Open Graph data is detected on the main page of ADF Insurance. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: