Tools & Wizards About Us
advantagemediagroup.com.au screenshot

Report Summary

  • 46

    Performance

    Renders faster than
    65% of other websites

  • 83

    Accessibility

    Visual factors better than
    that of 54% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 96

    SEO

    Google-friendlier than
    90% of websites

advantagemediagroup.com.au

Advantage Agency - Central Coast Marketing & Websites

Page Load Speed

1.8 sec in total

First Response

378 ms

Resources Loaded

837 ms

Page Rendered

594 ms

advantagemediagroup.com.au screenshot

About Website

Click here to check amazing Advantage Mediagroup content. Otherwise, check out these important facts you probably never knew about advantagemediagroup.com.au

We are invested in our clients' business's success & growth with proven tactics. Advantage is a Central Coast-based marketing, branding, web & design agency.

Visit advantagemediagroup.com.au

Key Findings

We analyzed Advantagemediagroup.com.au page load time and found that the first response time was 378 ms and then it took 1.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

advantagemediagroup.com.au performance score

46

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.3 s

75/100

10%

LCP (Largest Contentful Paint)

Value3.4 s

68/100

25%

SI (Speed Index)

Value5.8 s

50/100

10%

TBT (Total Blocking Time)

Value2,340 ms

5/100

30%

CLS (Cumulative Layout Shift)

Value0.102

89/100

15%

TTI (Time to Interactive)

Value11.1 s

20/100

10%

Network Requests Diagram

thisisadvantage.com

378 ms

jquery.min.js

26 ms

jquery-migrate.min.js

59 ms

jquery.bind-first-0.2.3.min.js

35 ms

ecs_ajax_pagination.js

51 ms

Our browser made a total of 35 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Advantagemediagroup.com.au, 6% (2 requests) were made to Googletagmanager.com and 3% (1 request) were made to Google.com. The less responsive or slowest element that took the longest time to load (378 ms) relates to the external source Thisisadvantage.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 256.9 kB (36%)

Content Size

705.9 kB

After Optimization

449.0 kB

  • HTML
  • JavaScript

In fact, the total size of Advantagemediagroup.com.au main page is 705.9 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Javascripts take 400.8 kB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 255.2 kB

  • Original 305.1 kB
  • After minification 301.5 kB
  • After compression 49.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 255.2 kB or 84% of the original size.

JavaScript Optimization

-0%

Potential reduce by 1.7 kB

  • Original 400.8 kB
  • After minification 400.8 kB
  • After compression 399.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

Number of requests can be reduced by 33 (97%)

Requests Now

34

After Optimization

1

  • JavaScript

The browser has sent 34 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Advantage Mediagroup. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 34 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

thisisadvantage.com

thisisadvantage.com

378 ms

jquery.min.js

jquery.min.js

26 ms

jquery-migrate.min.js

jquery-migrate.min.js

59 ms

jquery.bind-first-0.2.3.min.js

jquery.bind-first-0.2.3.min.js

35 ms

ecs_ajax_pagination.js

ecs_ajax_pagination.js

51 ms

ecs.js

ecs.js

54 ms

js

js

76 ms

jquery.event.move.js

jquery.event.move.js

54 ms

jquery.twentytwenty.js

jquery.twentytwenty.js

67 ms

jquery.blockUI.min.js

jquery.blockUI.min.js

71 ms

js.cookie.min.js

js.cookie.min.js

67 ms

cart-fragments.min.js

cart-fragments.min.js

68 ms

blob.js

blob.js

70 ms

grain.js

grain.js

71 ms

api.js

api.js

66 ms

vendor.js

vendor.js

93 ms

app.js

app.js

97 ms

carousel.js

carousel.js

99 ms

dynamicColor.js

dynamicColor.js

98 ms

webpack-pro.runtime.min.js

webpack-pro.runtime.min.js

97 ms

webpack.runtime.min.js

webpack.runtime.min.js

99 ms

frontend-modules.min.js

frontend-modules.min.js

102 ms

wp-polyfill-inert.min.js

wp-polyfill-inert.min.js

104 ms

regenerator-runtime.min.js

regenerator-runtime.min.js

104 ms

wp-polyfill.min.js

wp-polyfill.min.js

122 ms

hooks.min.js

hooks.min.js

168 ms

i18n.min.js

i18n.min.js

126 ms

frontend.min.js

frontend.min.js

167 ms

waypoints.min.js

waypoints.min.js

178 ms

core.min.js

core.min.js

180 ms

frontend.min.js

frontend.min.js

179 ms

elements-handlers.min.js

elements-handlers.min.js

181 ms

lazyload.min.js

lazyload.min.js

212 ms

gtm.js

gtm.js

77 ms

recaptcha__de.js

recaptcha__de.js

51 ms

Accessibility Review

advantagemediagroup.com.au accessibility score

83

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

advantagemediagroup.com.au best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

advantagemediagroup.com.au SEO score

96

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Advantagemediagroup.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Advantagemediagroup.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

advantagemediagroup.com.au

Open Graph data is detected on the main page of PARSED_DOMAIN, but there is no image specified in description. It would be a good idea for the website admin to select a nice image that can properly represent the website in Open Graph data, otherwise the first found image will be taken for this purpose and social media information block will look like this: