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advisorserve.com screenshot

Report Summary

  • 29

    Performance

    Renders faster than
    49% of other websites

  • 76

    Accessibility

    Visual factors better than
    that of 42% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

advisorserve.com

Finance & Life Insurance Planning | Advisor Serve Georgia

Page Load Speed

3.6 sec in total

First Response

149 ms

Resources Loaded

2.9 sec

Page Rendered

590 ms

advisorserve.com screenshot

About Website

Click here to check amazing Advisor Serve content. Otherwise, check out these important facts you probably never knew about advisorserve.com

At Advisor Serve, we manage assets, providing investment management, life & disability insurance and financial wealth planning services near your location.

Visit advisorserve.com

Key Findings

We analyzed Advisorserve.com page load time and found that the first response time was 149 ms and then it took 3.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

advisorserve.com performance score

29

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.3 s

41/100

10%

LCP (Largest Contentful Paint)

Value13.9 s

0/100

25%

SI (Speed Index)

Value7.9 s

23/100

10%

TBT (Total Blocking Time)

Value790 ms

37/100

30%

CLS (Cumulative Layout Shift)

Value0.191

64/100

15%

TTI (Time to Interactive)

Value11.2 s

19/100

10%

Network Requests Diagram

advisorserve.com

149 ms

www.advisorserve.com

915 ms

fieldgroup.module.css

178 ms

container-inline.module.css

191 ms

clearfix.module.css

237 ms

Our browser made a total of 128 requests to load all elements on the main page. We found that 92% of them (118 requests) were addressed to the original Advisorserve.com, 2% (3 requests) were made to Static.addtoany.com and 2% (3 requests) were made to Use.fontawesome.com. The less responsive or slowest element that took the longest time to load (915 ms) belongs to the original domain Advisorserve.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 932.6 kB (15%)

Content Size

6.1 MB

After Optimization

5.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Advisorserve.com main page is 6.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 5.8 MB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 55.7 kB

  • Original 71.7 kB
  • After minification 67.9 kB
  • After compression 16.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 55.7 kB or 78% of the original size.

Image Optimization

-14%

Potential reduce by 833.6 kB

  • Original 5.8 MB
  • After minification 5.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Advisor Serve needs image optimization as it can save up to 833.6 kB or 14% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-15%

Potential reduce by 30.4 kB

  • Original 198.4 kB
  • After minification 197.0 kB
  • After compression 168.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 30.4 kB or 15% of the original size.

CSS Optimization

-14%

Potential reduce by 12.9 kB

  • Original 89.5 kB
  • After minification 86.8 kB
  • After compression 76.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Advisorserve.com needs all CSS files to be minified and compressed as it can save up to 12.9 kB or 14% of the original size.

Requests Breakdown

Number of requests can be reduced by 95 (81%)

Requests Now

118

After Optimization

23

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 118 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Advisor Serve. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 52 to 1 for JavaScripts and from 45 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

advisorserve.com

advisorserve.com

149 ms

www.advisorserve.com

www.advisorserve.com

915 ms

fieldgroup.module.css

fieldgroup.module.css

178 ms

container-inline.module.css

container-inline.module.css

191 ms

clearfix.module.css

clearfix.module.css

237 ms

details.module.css

details.module.css

249 ms

hidden.module.css

hidden.module.css

253 ms

item-list.module.css

item-list.module.css

257 ms

js.module.css

js.module.css

266 ms

nowrap.module.css

nowrap.module.css

266 ms

position-container.module.css

position-container.module.css

294 ms

reset-appearance.module.css

reset-appearance.module.css

308 ms

resize.module.css

resize.module.css

315 ms

system-status-counter.css

system-status-counter.css

318 ms

system-status-report-counters.css

system-status-report-counters.css

327 ms

system-status-report-general-info.css

system-status-report-general-info.css

328 ms

tablesort.module.css

tablesort.module.css

352 ms

align.module.css

align.module.css

366 ms

progress.module.css

progress.module.css

376 ms

ajax-progress.module.css

ajax-progress.module.css

379 ms

brokercheck.css

brokercheck.css

389 ms

quickedit_adjustments.css

quickedit_adjustments.css

391 ms

addtoany.css

addtoany.css

409 ms

roboto.css

roboto.css

426 ms

raleway.css

raleway.css

438 ms

extlink.css

extlink.css

440 ms

6f826207-3487-469f-a405-847ac167c5a5.css

6f826207-3487-469f-a405-847ac167c5a5.css

457 ms

3dc5660f-1a2d-43eb-a239-38cf6333e546.css

3dc5660f-1a2d-43eb-a239-38cf6333e546.css

458 ms

f4a982fc-3083-4e5a-be36-2b019e4c5d88.css

f4a982fc-3083-4e5a-be36-2b019e4c5d88.css

477 ms

e3c862d9-e369-4e31-8e63-334c7a091b8e.css

e3c862d9-e369-4e31-8e63-334c7a091b8e.css

490 ms

3b1d9e7d-7baf-4d20-8072-0fe194996a05.css

3b1d9e7d-7baf-4d20-8072-0fe194996a05.css

505 ms

c3c5cd3e-15b5-4f97-a073-2197b93ef0dd.css

c3c5cd3e-15b5-4f97-a073-2197b93ef0dd.css

504 ms

0aa93bc6-118b-49ff-a25f-8aa8607270a0.css

0aa93bc6-118b-49ff-a25f-8aa8607270a0.css

518 ms

55c69c8f-552d-4708-a8c2-0c3962b67ab6.css

55c69c8f-552d-4708-a8c2-0c3962b67ab6.css

522 ms

6c6d5207-1da0-41d2-b48d-b829cfa20a3d.css

6c6d5207-1da0-41d2-b48d-b829cfa20a3d.css

540 ms

reset.css

reset.css

548 ms

grid.css

grid.css

572 ms

foundation-icons.min.css

foundation-icons.min.css

62 ms

js

js

100 ms

page.js

page.js

67 ms

webfont.js

webfont.js

53 ms

js

js

143 ms

all.css

all.css

63 ms

blocks.css

blocks.css

574 ms

animated-menu.css

animated-menu.css

410 ms

root.css

root.css

405 ms

motion-ui.css

motion-ui.css

370 ms

icons.css

icons.css

369 ms

global.css

global.css

449 ms

button.css

button.css

381 ms

typography.css

typography.css

387 ms

jquery.min.js

jquery.min.js

461 ms

once.min.js

once.min.js

368 ms

drupalSettingsLoader.js

drupalSettingsLoader.js

367 ms

drupal.js

drupal.js

386 ms

drupal.init.js

drupal.init.js

407 ms

index.umd.min.js

index.umd.min.js

412 ms

gtm.js

gtm.js

413 ms

gtag.js

gtag.js

417 ms

progress.js

progress.js

401 ms

loadjs.min.js

loadjs.min.js

396 ms

debounce.js

debounce.js

404 ms

announce.js

announce.js

390 ms

message.js

message.js

405 ms

ajax.js

ajax.js

415 ms

ajax.js

ajax.js

399 ms

gtag.ajax.js

gtag.ajax.js

396 ms

brokercheck.min.js

brokercheck.min.js

516 ms

addtoany.js

addtoany.js

501 ms

underscore_fallback.min.js

underscore_fallback.min.js

501 ms

webfont.min.js

webfont.min.js

481 ms

remove-no-js.min.js

remove-no-js.min.js

470 ms

foundation.core.js

foundation.core.js

456 ms

ofi.js

ofi.js

454 ms

objectfit.min.js

objectfit.min.js

443 ms

foundation.init.min.js

foundation.init.min.js

440 ms

menu.js

menu.js

424 ms

extlink.js

extlink.js

414 ms

aw-gtag.min.js

aw-gtag.min.js

384 ms

node_edit_modal.min.js

node_edit_modal.min.js

389 ms

aw-contextual-links.min.js

aw-contextual-links.min.js

418 ms

aw-sticky.min.js

aw-sticky.min.js

413 ms

foundation.util.motion.js

foundation.util.motion.js

412 ms

foundation.util.triggers.js

foundation.util.triggers.js

400 ms

foundation.util.mediaQuery.js

foundation.util.mediaQuery.js

384 ms

foundation.sticky.js

foundation.sticky.js

396 ms

foundation.util.keyboard.js

foundation.util.keyboard.js

390 ms

foundation.util.box.js

foundation.util.box.js

378 ms

foundation.util.nest.js

foundation.util.nest.js

361 ms

foundation.drilldown.js

foundation.drilldown.js

362 ms

foundation.util.touch.js

foundation.util.touch.js

352 ms

foundation.dropdownMenu.js

foundation.dropdownMenu.js

351 ms

foundation.dropdownMenu.js

foundation.dropdownMenu.js

360 ms

foundation.accordionMenu.js

foundation.accordionMenu.js

364 ms

foundation.responsiveMenu.js

foundation.responsiveMenu.js

367 ms

foundation.responsiveMenu.js

foundation.responsiveMenu.js

373 ms

foundation.responsiveToggle.js

foundation.responsiveToggle.js

370 ms

animated-menu.min.js

animated-menu.min.js

372 ms

advisorserve_logo_tagline_new_copy_1.png

advisorserve_logo_tagline_new_copy_1.png

336 ms

homepageheroimage_1.jpg

homepageheroimage_1.jpg

571 ms

stripe.jpg

stripe.jpg

406 ms

untitled_design_45.png

untitled_design_45.png

675 ms

logo1.png

logo1.png

318 ms

lifeinsurance.png

lifeinsurance.png

572 ms

disabilityinsurance.png

disabilityinsurance.png

657 ms

longtermcareinsurance.png

longtermcareinsurance.png

652 ms

annuities.png

annuities.png

693 ms

screenshot_2024-01-17_at_11.09.19_am.png

screenshot_2024-01-17_at_11.09.19_am.png

541 ms

screenshot_2024-01-17_at_11.10.50_am.png

screenshot_2024-01-17_at_11.10.50_am.png

617 ms

rsz_adobestock_369367856.jpg

rsz_adobestock_369367856.jpg

692 ms

logo2.png

logo2.png

631 ms

napfa-logo_1.png

napfa-logo_1.png

684 ms

kalogo_0.png

kalogo_0.png

700 ms

snappy_kraken_horizontal_stamp_light_0.png

snappy_kraken_horizontal_stamp_light_0.png

720 ms

roboto-latin-400-normal.woff

roboto-latin-400-normal.woff

707 ms

sm.25.html

sm.25.html

31 ms

eso.m4v434v2.js

eso.m4v434v2.js

75 ms

roboto-latin-300-normal.woff

roboto-latin-300-normal.woff

713 ms

roboto-latin-700-normal.woff

roboto-latin-700-normal.woff

722 ms

roboto-latin-400-italic.woff

roboto-latin-400-italic.woff

721 ms

roboto-latin-300-italic.woff

roboto-latin-300-italic.woff

736 ms

roboto-latin-700-italic.woff

roboto-latin-700-italic.woff

737 ms

download.png

download.png

710 ms

untitled_design.jpg

untitled_design.jpg

730 ms

logo3.png

logo3.png

751 ms

colored-small.png

colored-small.png

725 ms

fa-solid-900.woff

fa-solid-900.woff

23 ms

fa-regular-400.woff

fa-regular-400.woff

35 ms

Accessibility Review

advisorserve.com accessibility score

76

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

advisorserve.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

advisorserve.com SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Advisorserve.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Advisorserve.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

advisorserve.com

Open Graph description is not detected on the main page of Advisor Serve. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: