Report Summary

  • 19

    Performance

    Renders faster than
    36% of other websites

  • 74

    Accessibility

    Visual factors better than
    that of 40% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 74

    SEO

    Google-friendlier than
    31% of websites

advp.com

Baltimore, Maryland Web Design & Internet Marketing Agency

Page Load Speed

1.9 sec in total

First Response

88 ms

Resources Loaded

1.5 sec

Page Rendered

359 ms

advp.com screenshot

About Website

Visit advp.com now to see the best up-to-date Advp content for United States and also check out these interesting facts you probably never knew about advp.com

Baltimore Maryland Digital Agency offering custom website development, e-commerce, SEO and social media. marketing. Over 25 years of award winning web application development.

Visit advp.com

Key Findings

We analyzed Advp.com page load time and found that the first response time was 88 ms and then it took 1.9 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

advp.com performance score

19

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.1 s

21/100

10%

LCP (Largest Contentful Paint)

Value18.7 s

0/100

25%

SI (Speed Index)

Value7.0 s

32/100

10%

TBT (Total Blocking Time)

Value2,250 ms

6/100

30%

CLS (Cumulative Layout Shift)

Value0.149

76/100

15%

TTI (Time to Interactive)

Value20.6 s

2/100

10%

Network Requests Diagram

advp.com

88 ms

www.advp.com

531 ms

js

165 ms

jquery.min.js

46 ms

api.js

64 ms

Our browser made a total of 106 requests to load all elements on the main page. We found that 76% of them (81 requests) were addressed to the original Advp.com, 2% (2 requests) were made to Gstatic.com and 2% (2 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (535 ms) relates to the external source Threebestrated.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 782.8 kB (24%)

Content Size

3.3 MB

After Optimization

2.5 MB

In fact, the total size of Advp.com main page is 3.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.8 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 702.9 kB

  • Original 868.7 kB
  • After minification 864.0 kB
  • After compression 165.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 702.9 kB or 81% of the original size.

Image Optimization

-4%

Potential reduce by 68.3 kB

  • Original 1.8 MB
  • After minification 1.8 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Advp images are well optimized though.

JavaScript Optimization

-2%

Potential reduce by 11.1 kB

  • Original 549.9 kB
  • After minification 549.9 kB
  • After compression 538.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-31%

Potential reduce by 510 B

  • Original 1.7 kB
  • After minification 1.7 kB
  • After compression 1.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Advp.com needs all CSS files to be minified and compressed as it can save up to 510 B or 31% of the original size.

Requests Breakdown

Number of requests can be reduced by 48 (49%)

Requests Now

98

After Optimization

50

The browser has sent 98 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Advp. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 43 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

advp.com accessibility score

74

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best Practices

advp.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

advp.com SEO score

74

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Advp.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Advp.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Advp. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: