Access airwater.com. AirWater - Waupon | Air Purifier & Water Filter Systems Madison WI

Report Summary

About Website

Welcome to airwater.com homepage info - get ready to check Air Water best content right away, or after learning these important things about airwater.com

AirWater’s natural, non-chemical products sustainably reduce contamination and increase efficiency in air and water systems. AirWater specializes in air purifier, water filter and hepa filters in Midd...

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name

value

score

weighting

FCP (First Contentful Paint)

Value3.5 s

34/100

10%

LCP (Largest Contentful Paint)

Value3.5 s

63/100

25%

SI (Speed Index)

Value4.5 s

72/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value3.5 s

92/100

10%

airwater.com

91 ms

www.airwater.com

107 ms

www.airwater.com

403 ms

style.css

56 ms

ectcart.js

89 ms

Our browser made a total of 20 requests to load all elements on the main page. We found that all of those requests were addressed to Airwater.com and no external sources were called. The less responsive or slowest element that took the longest time to load (403 ms) belongs to the original domain Airwater.com.

Content Size

275.6 kB

After Optimization

224.0 kB

In fact, the total size of Airwater.com main page is 275.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Images take 190.5 kB which makes up the majority of the site volume.

HTML Optimization

-59%

Potential reduce by 23.9 kB

Original 40.8 kB
After minification 38.4 kB
After compression 16.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 23.9 kB or 59% of the original size.

Image Optimization

-6%

Potential reduce by 10.6 kB

Original 190.5 kB
After minification 179.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Air Water images are well optimized though.

JavaScript Optimization

-31%

Potential reduce by 5.1 kB

Original 16.3 kB
After minification 16.3 kB
After compression 11.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 5.1 kB or 31% of the original size.

CSS Optimization

-43%

Potential reduce by 12.1 kB

Original 28.1 kB
After minification 28.1 kB
After compression 16.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Airwater.com needs all CSS files to be minified and compressed as it can save up to 12.1 kB or 43% of the original size.

Requests Now

After Optimization

The browser has sent 17 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Air Water. According to our analytics all requests are already optimized.

Areas of Improvement

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

High

Serves images with low resolution

Search Engine Optimization Advices

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

High

Document uses legible font sizes

Language and Encoding

Language Detected

EN
Language Claimed

EN
Encoding

UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Airwater.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Airwater.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

airwater.com

Open Graph description is not detected on the main page of Air Water. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks:

Report Summary

Performance

Accessibility

Best Practices

SEO

AirWater - Waupon | Air Purifier & Water Filter Systems Madison WI

Page Load Speed

First Response

Resources Loaded

Page Rendered

About Website

Key Findings

Performance Metrics

Measured Metrics

FCP (First Contentful Paint)

LCP (Largest Contentful Paint)

SI (Speed Index)

TBT (Total Blocking Time)

CLS (Cumulative Layout Shift)

TTI (Time to Interactive)