Report Summary

  • 2

    Performance

    Renders faster than
    19% of other websites

  • 84

    Accessibility

    Visual factors better than
    that of 57% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

ajio.com

Online Shopping for Women, Men, Kids – Clothing, Footwear | AJIO

Page Load Speed

8 sec in total

First Response

1.5 sec

Resources Loaded

6.1 sec

Page Rendered

406 ms

ajio.com screenshot

About Website

Click here to check amazing AJIO content for India. Otherwise, check out these important facts you probably never knew about ajio.com

Shop online for the Latest Fashion & Lifestyle in India. Buy Clothing, Footwear & Accessories at best prices. Huge collection & premium brands available. 100% Handpicked. 30 Day Returns.

Visit ajio.com

Key Findings

We analyzed Ajio.com page load time and found that the first response time was 1.5 sec and then it took 6.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

ajio.com performance score

2

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.9 s

10/100

10%

LCP (Largest Contentful Paint)

Value26.5 s

0/100

25%

SI (Speed Index)

Value28.2 s

0/100

10%

TBT (Total Blocking Time)

Value8,850 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.683

7/100

15%

TTI (Time to Interactive)

Value28.8 s

0/100

10%

Network Requests Diagram

www.ajio.com

1507 ms

jquery.min.js

63 ms

gtm.js

290 ms

optimize.js

174 ms

desktop.76f927a6793170c31153.76f927a6793170c31153.css

523 ms

Our browser made a total of 36 requests to load all elements on the main page. We found that 3% of them (1 request) were addressed to the original Ajio.com, 36% (13 requests) were made to Assets.ajio.com and 11% (4 requests) were made to Connect.facebook.net. The less responsive or slowest element that took the longest time to load (1.5 sec) belongs to the original domain Ajio.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 320.1 kB (45%)

Content Size

710.7 kB

After Optimization

390.6 kB

In fact, the total size of Ajio.com main page is 710.7 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. HTML takes 373.5 kB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 319.8 kB

  • Original 373.5 kB
  • After minification 371.4 kB
  • After compression 53.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 319.8 kB or 86% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 63.0 kB
  • After minification 63.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. AJIO images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 296 B

  • Original 93.2 kB
  • After minification 93.2 kB
  • After compression 92.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 0 B

  • Original 181.0 kB
  • After minification 181.0 kB
  • After compression 181.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Ajio.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 18 (64%)

Requests Now

28

After Optimization

10

The browser has sent 28 CSS, Javascripts, AJAX and image requests in order to completely render the main page of AJIO. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

ajio.com accessibility score

84

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

ajio.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Requests the geolocation permission on page load

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

ajio.com SEO score

86

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document doesn't use legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Ajio.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Ajio.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of AJIO. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: