Tools & Wizards About Us
american-equity.com screenshot

Report Summary

  • 33

    Performance

    Renders faster than
    53% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 80% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

american-equity.com

Welcome to American Equity Investment Life Insurance Company

Page Load Speed

1.4 sec in total

First Response

67 ms

Resources Loaded

1.1 sec

Page Rendered

247 ms

american-equity.com screenshot

About Website

Visit american-equity.com now to see the best up-to-date American Equity content for United States and also check out these interesting facts you probably never knew about american-equity.com

An American-owned and operated company, American Equity Investment Life Insurance Company® is a leader in the fixed index annuities marketplace.

Visit american-equity.com

Key Findings

We analyzed American-equity.com page load time and found that the first response time was 67 ms and then it took 1.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

american-equity.com performance score

33

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.2 s

20/100

10%

LCP (Largest Contentful Paint)

Value8.7 s

1/100

25%

SI (Speed Index)

Value5.0 s

63/100

10%

TBT (Total Blocking Time)

Value1,030 ms

26/100

30%

CLS (Cumulative Layout Shift)

Value0.019

100/100

15%

TTI (Time to Interactive)

Value12.8 s

13/100

10%

Network Requests Diagram

american-equity.com

67 ms

www.american-equity.com

396 ms

js

79 ms

gtm.js

162 ms

css

45 ms

Our browser made a total of 35 requests to load all elements on the main page. We found that 57% of them (20 requests) were addressed to the original American-equity.com, 11% (4 requests) were made to Googletagmanager.com and 11% (4 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (400 ms) belongs to the original domain American-equity.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 70.5 kB (4%)

Content Size

1.6 MB

After Optimization

1.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of American-equity.com main page is 1.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-52%

Potential reduce by 62.8 kB

  • Original 119.9 kB
  • After minification 113.2 kB
  • After compression 57.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 62.8 kB or 52% of the original size.

Image Optimization

-0%

Potential reduce by 3.6 kB

  • Original 1.4 MB
  • After minification 1.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. American Equity images are well optimized though.

JavaScript Optimization

-6%

Potential reduce by 3.8 kB

  • Original 69.3 kB
  • After minification 69.3 kB
  • After compression 65.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-1%

Potential reduce by 262 B

  • Original 29.9 kB
  • After minification 29.9 kB
  • After compression 29.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. American-equity.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 9 (31%)

Requests Now

29

After Optimization

20

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 29 CSS, Javascripts, AJAX and image requests in order to completely render the main page of American Equity. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

american-equity.com

american-equity.com

67 ms

www.american-equity.com

www.american-equity.com

396 ms

js

js

79 ms

gtm.js

gtm.js

162 ms

css

css

45 ms

site.min.css

site.min.css

35 ms

01WUP-NRD-BLOG-09.30.23-Blog-Cover%20(1).jpg

01WUP-NRD-BLOG-09.30.23-Blog-Cover%20(1).jpg

205 ms

small_logo.gif

small_logo.gif

90 ms

Blog_Modular.jpg

Blog_Modular.jpg

189 ms

Icon_HomepageModule_279-Bkgd_Conversation.png

Icon_HomepageModule_279-Bkgd_Conversation.png

396 ms

AELifeSite_AmericanEquity_HomepageModule_AnnuityCalculator_338469_013118.jpg

AELifeSite_AmericanEquity_HomepageModule_AnnuityCalculator_338469_013118.jpg

398 ms

Icon_HomepageModule_279-Bkgd_Calculator.png

Icon_HomepageModule_279-Bkgd_Calculator.png

396 ms

01_CustomerService_AEModule1.jpg

01_CustomerService_AEModule1.jpg

395 ms

Icon_HomepageModule_279-Bkgd_Customer-Service.png

Icon_HomepageModule_279-Bkgd_Customer-Service.png

396 ms

AELifeSite_AmericanEquity_HomepageModule_ClientLogin_338469_013118.jpg

AELifeSite_AmericanEquity_HomepageModule_ClientLogin_338469_013118.jpg

398 ms

AELifeSite_AmericanEquity_HomepageModule_DeathClaim_338469_013118.jpg

AELifeSite_AmericanEquity_HomepageModule_DeathClaim_338469_013118.jpg

399 ms

Icon_HomepageModule_279-Bkgd_Document.png

Icon_HomepageModule_279-Bkgd_Document.png

400 ms

01_CustomerServiceFAQ-AEModule2.jpg

01_CustomerServiceFAQ-AEModule2.jpg

399 ms

AELifeSite_AmericanEquity_HomepageModule_TaxForms_338469_013118.jpg

AELifeSite_AmericanEquity_HomepageModule_TaxForms_338469_013118.jpg

400 ms

jquery.min.js

jquery.min.js

197 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

187 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4gaVc.ttf

196 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVc.ttf

230 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

242 ms

js

js

69 ms

analytics.js

analytics.js

213 ms

global.min.js

global.min.js

167 ms

collect

collect

31 ms

footnotes.js

footnotes.js

18 ms

slideshow.min.js

slideshow.min.js

18 ms

collect

collect

29 ms

js

js

48 ms

CV2CYB.png

CV2CYB.png

69 ms

CoverR.jpg

CoverR.jpg

68 ms

ae.js

ae.js

38 ms

Accessibility Review

american-equity.com accessibility score

93

Accessibility Issues

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

american-equity.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

american-equity.com SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise American-equity.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that American-equity.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

american-equity.com

Open Graph data is detected on the main page of American Equity. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: