Tools & Wizards About Us
americanoutdoor.net screenshot

Report Summary

  • 29

    Performance

    Renders faster than
    49% of other websites

  • 94

    Accessibility

    Visual factors better than
    that of 83% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

americanoutdoor.net

American Outdoor Advertising - Billboards & Out-Of-Home Advertising

Page Load Speed

2.1 sec in total

First Response

18 ms

Resources Loaded

1.6 sec

Page Rendered

432 ms

americanoutdoor.net screenshot

About Website

Visit americanoutdoor.net now to see the best up-to-date American Outdoor content and also check out these interesting facts you probably never knew about americanoutdoor.net

American Outdoor Advertising is a full service outdoor advertising company. We look forward to executing your next outdoor advertising campaign.

Visit americanoutdoor.net

Key Findings

We analyzed Americanoutdoor.net page load time and found that the first response time was 18 ms and then it took 2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

americanoutdoor.net performance score

29

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.8 s

1/100

10%

LCP (Largest Contentful Paint)

Value8.2 s

2/100

25%

SI (Speed Index)

Value9.7 s

11/100

10%

TBT (Total Blocking Time)

Value740 ms

40/100

30%

CLS (Cumulative Layout Shift)

Value0.014

100/100

15%

TTI (Time to Interactive)

Value15.5 s

7/100

10%

Network Requests Diagram

americanoutdoor.net

18 ms

americanoutdoor.com

219 ms

www.americanoutdoor.com

195 ms

www.americanoutdoor.com

388 ms

dfd_icon_set.css

21 ms

Our browser made a total of 73 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Americanoutdoor.net, 64% (47 requests) were made to Americanoutdoor.com and 29% (21 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (393 ms) relates to the external source Americanod.wpengine.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 763.3 kB (18%)

Content Size

4.4 MB

After Optimization

3.6 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Americanoutdoor.net main page is 4.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 3.0 MB which makes up the majority of the site volume.

HTML Optimization

-90%

Potential reduce by 609.7 kB

  • Original 678.1 kB
  • After minification 675.6 kB
  • After compression 68.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 609.7 kB or 90% of the original size.

Image Optimization

-5%

Potential reduce by 138.3 kB

  • Original 3.0 MB
  • After minification 2.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. American Outdoor images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 2.9 kB

  • Original 354.3 kB
  • After minification 354.3 kB
  • After compression 351.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-4%

Potential reduce by 12.4 kB

  • Original 298.6 kB
  • After minification 298.2 kB
  • After compression 286.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Americanoutdoor.net has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 32 (73%)

Requests Now

44

After Optimization

12

  • Images
  • JavaScript
  • CSS

The browser has sent 44 CSS, Javascripts, AJAX and image requests in order to completely render the main page of American Outdoor. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 20 to 1 for JavaScripts and from 14 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

americanoutdoor.net

americanoutdoor.net

18 ms

americanoutdoor.com

americanoutdoor.com

219 ms

www.americanoutdoor.com

www.americanoutdoor.com

195 ms

www.americanoutdoor.com

www.americanoutdoor.com

388 ms

dfd_icon_set.css

dfd_icon_set.css

21 ms

style.min.css

style.min.css

25 ms

styles.css

styles.css

23 ms

rs6.css

rs6.css

52 ms

wpcf7-redirect-frontend.min.css

wpcf7-redirect-frontend.min.css

29 ms

default.min.css

default.min.css

53 ms

visual-composer.css

visual-composer.css

32 ms

app.css

app.css

55 ms

mobile-responsive.css

mobile-responsive.css

89 ms

style.css

style.css

88 ms

js_composer.min.css

js_composer.min.css

20 ms

style.min.css

style.min.css

13 ms

advanced-buttons.min.css

advanced-buttons.min.css

31 ms

css

css

67 ms

jquery.min.js

jquery.min.js

13 ms

jquery-migrate.min.js

jquery-migrate.min.js

14 ms

rbtools.min.js

rbtools.min.js

18 ms

rs6.min.js

rs6.min.js

34 ms

ai.min.js

ai.min.js

34 ms

ultimate-params.min.js

ultimate-params.min.js

34 ms

custom.min.js

custom.min.js

258 ms

jquery.form.min.js

jquery.form.min.js

33 ms

wp-polyfill-inert.min.js

wp-polyfill-inert.min.js

33 ms

regenerator-runtime.min.js

regenerator-runtime.min.js

42 ms

wp-polyfill.min.js

wp-polyfill.min.js

45 ms

hooks.min.js

hooks.min.js

46 ms

i18n.min.js

i18n.min.js

44 ms

index.js

index.js

45 ms

index.js

index.js

51 ms

wpcf7r-fe.js

wpcf7r-fe.js

60 ms

compresed.min.js

compresed.min.js

58 ms

api.js

api.js

52 ms

index.js

index.js

54 ms

js_composer_front.min.js

js_composer_front.min.js

60 ms

american-advertising-outdoor-billboard-mobile.png

american-advertising-outdoor-billboard-mobile.png

41 ms

american-advertising-outdoor-billboard-transparent.png

american-advertising-outdoor-billboard-transparent.png

41 ms

dummy.png

dummy.png

40 ms

02-18N-scaled.jpg

02-18N-scaled.jpg

27 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvaorCIPrc.woff

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvaorCIPrc.woff

26 ms

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26 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVuEorCIPrc.woff

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVuEorCIPrc.woff

317 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVtaorCIPrc.woff

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVtaorCIPrc.woff

318 ms

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1Ptxg8zYS_SKggPN4iEgvnHyvveLxVvao7CIPrc.woff

319 ms

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1Ptxg8zYS_SKggPN4iEgvnHyvveLxVsEpbCIPrc.woff

319 ms

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319 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVtapbCIPrc.woff

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVtapbCIPrc.woff

320 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVtzpbCIPrc.woff

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVtzpbCIPrc.woff

320 ms

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6xKydSBYKcSV-LCoeQqfX1RYOo3i54rwlxdo.woff

320 ms

6xKydSBYKcSV-LCoeQqfX1RYOo3ig4vwlxdo.woff

6xKydSBYKcSV-LCoeQqfX1RYOo3ig4vwlxdo.woff

320 ms

6xKydSBYKcSV-LCoeQqfX1RYOo3iu4nwlxdo.woff

6xKydSBYKcSV-LCoeQqfX1RYOo3iu4nwlxdo.woff

334 ms

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321 ms

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337 ms

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6xKydSBYKcSV-LCoeQqfX1RYOo3i94_wlxdo.woff

337 ms

oakland-outdoor-advertising-billboard.png

oakland-outdoor-advertising-billboard.png

393 ms

DeCastroverde1.jpg

DeCastroverde1.jpg

319 ms

dfd_icon_set.svg

dfd_icon_set.svg

319 ms

dfd_icon_set.woff

dfd_icon_set.woff

321 ms

arizona-outdoor-advertising-billboard.png

arizona-outdoor-advertising-billboard.png

384 ms

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6xK1dSBYKcSV-LCoeQqfX1RYOo3qPZ7nsDQ.woff

286 ms

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6xKwdSBYKcSV-LCoeQqfX1RYOo3qPZZMkids18I.woff

287 ms

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287 ms

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287 ms

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288 ms

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288 ms

dfd-added-font-icon.svg

dfd-added-font-icon.svg

147 ms

dfd-added-font-icon.ttf

dfd-added-font-icon.ttf

144 ms

AOA_OL_1240x450_112917.jpg

AOA_OL_1240x450_112917.jpg

25 ms

oakland-outdoor-advertising-billboard.png

oakland-outdoor-advertising-billboard.png

20 ms

arizona-outdoor-advertising-billboard.png

arizona-outdoor-advertising-billboard.png

51 ms

Accessibility Review

americanoutdoor.net accessibility score

94

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

americanoutdoor.net best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

americanoutdoor.net SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Americanoutdoor.net can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Americanoutdoor.net main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

americanoutdoor.net

Open Graph data is detected on the main page of American Outdoor. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: