Report Summary

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    Best Practices

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ANT-SHOP.RU - интернет магазин техники Apple: iPhone, iMac, MacBook, iPad, iWatch и аксессуаров

Page Load Speed

4 sec in total

First Response

772 ms

Resources Loaded

3 sec

Page Rendered

235 ms screenshot

About Website

Welcome to homepage info - get ready to check ANT SHOP best content for Russia right away, or after learning these important things about

В нашем интернет магазине вы можете купить смартфоны Apple, Samsung или Huawei а также ноутбуки, планшеты и компьютерную технику: iMac, MacBook, iPad и многое другое. Доставим товар в день заказа. Опл...


Key Findings

We analyzed page load time and found that the first response time was 772 ms and then it took 3.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics performance score


Network Requests Diagram

772 ms


254 ms


71 ms


304 ms


69 ms

Our browser made a total of 68 requests to load all elements on the main page. We found that 68% of them (46 requests) were addressed to the original, 6% (4 requests) were made to and 6% (4 requests) were made to The less responsive or slowest element that took the longest time to load (772 ms) belongs to the original domain

Page Optimization Overview & Recommendations

Page size can be reduced by 693.0 kB (60%)

Content Size

1.2 MB

After Optimization

470.2 kB

In fact, the total size of main page is 1.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Javascripts take 475.9 kB which makes up the majority of the site volume.

HTML Optimization


Potential reduce by 49.1 kB

  • Original 60.2 kB
  • After minification 52.6 kB
  • After compression 11.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 7.5 kB, which is 13% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 49.1 kB or 82% of the original size.

Image Optimization


Potential reduce by 17.9 kB

  • Original 276.7 kB
  • After minification 258.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. ANT SHOP images are well optimized though.

JavaScript Optimization


Potential reduce by 328.1 kB

  • Original 475.9 kB
  • After minification 473.3 kB
  • After compression 147.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 328.1 kB or 69% of the original size.

CSS Optimization


Potential reduce by 297.9 kB

  • Original 350.4 kB
  • After minification 298.4 kB
  • After compression 52.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. needs all CSS files to be minified and compressed as it can save up to 297.9 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 35 (58%)

Requests Now


After Optimization


The browser has sent 60 CSS, Javascripts, AJAX and image requests in order to completely render the main page of ANT SHOP. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 15 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

SEO Factors SEO score


Language and Encoding

  • Language Detected


  • Language Claimed


  • Encoding


Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise can be misinterpreted by Google and other search engines. Our service has detected that Russian is used on the page, and it matches the claimed language. Our system also found out that main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of ANT SHOP. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: