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Report Summary

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    Performance

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    Accessibility

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    Best Practices

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    SEO

apb.com.sg

The HEINEKEN Company - Age Gate

Page Load Speed

3.9 sec in total

First Response

1.2 sec

Resources Loaded

2.5 sec

Page Rendered

145 ms

apb.com.sg screenshot

About Website

Welcome to apb.com.sg homepage info - get ready to check Apb best content right away, or after learning these important things about apb.com.sg

Visit apb.com.sg

Key Findings

We analyzed Apb.com.sg page load time and found that the first response time was 1.2 sec and then it took 2.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

apb.com.sg performance score

0

Network Requests Diagram

apb.com.sg

1242 ms

age-gate

159 ms

default.css

9 ms

swatches.css

22 ms

medium.css

23 ms

Our browser made a total of 22 requests to load all elements on the main page. We found that 5% of them (1 request) were addressed to the original Apb.com.sg, 91% (20 requests) were made to Theheinekencompany.com and 5% (1 request) were made to Js-agent.newrelic.com. The less responsive or slowest element that took the longest time to load (1.2 sec) belongs to the original domain Apb.com.sg.

Page Optimization Overview & Recommendations

Page size can be reduced by 585.0 kB (65%)

Content Size

902.7 kB

After Optimization

317.7 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Apb.com.sg main page is 902.7 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. CSS take 409.6 kB which makes up the majority of the site volume.

HTML Optimization

-52%

Potential reduce by 20.8 kB

  • Original 40.3 kB
  • After minification 38.7 kB
  • After compression 19.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 20.8 kB or 52% of the original size.

Image Optimization

-1%

Potential reduce by 1.3 kB

  • Original 168.0 kB
  • After minification 166.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Apb images are well optimized though.

JavaScript Optimization

-72%

Potential reduce by 203.7 kB

  • Original 284.9 kB
  • After minification 239.2 kB
  • After compression 81.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 203.7 kB or 72% of the original size.

CSS Optimization

-88%

Potential reduce by 359.2 kB

  • Original 409.6 kB
  • After minification 286.9 kB
  • After compression 50.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Apb.com.sg needs all CSS files to be minified and compressed as it can save up to 359.2 kB or 88% of the original size.

Requests Breakdown

Number of requests can be reduced by 10 (56%)

Requests Now

18

After Optimization

8

  • Images
  • JavaScript
  • CSS

The browser has sent 18 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Apb. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 6 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

apb.com.sg

apb.com.sg

1242 ms

age-gate

age-gate

159 ms

default.css

default.css

9 ms

swatches.css

swatches.css

22 ms

medium.css

medium.css

23 ms

interactive-map.css

interactive-map.css

23 ms

modernizr-2.6.1.min.js

modernizr-2.6.1.min.js

26 ms

jquery-1.8.2.min.js

jquery-1.8.2.min.js

25 ms

jquery-ui-1.10.0.custom.min.js

jquery-ui-1.10.0.custom.min.js

74 ms

WebResource.axd

WebResource.axd

71 ms

default.js

default.js

72 ms

worldmap.ashx

worldmap.ashx

133 ms

logo_heineken.ashx

logo_heineken.ashx

120 ms

icon_checkmark.png

icon_checkmark.png

8 ms

more.png

more.png

9 ms

600x222_age-gate-20160209.ashx

600x222_age-gate-20160209.ashx

299 ms

btn-download.png

btn-download.png

8 ms

heinekencore2.ttf

heinekencore2.ttf

9 ms

heinekencore2-bold.ttf

heinekencore2-bold.ttf

9 ms

print.css

print.css

3 ms

mobile.css

mobile.css

4 ms

nr-885.min.js

nr-885.min.js

19 ms

SEO Factors

apb.com.sg SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Apb.com.sg can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Apb.com.sg main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

apb.com.sg

Open Graph description is not detected on the main page of Apb. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: