Analyze ASB Bank - Personal & Business Banking in New Zealand

ASB Bank offers mortgage, KiwiSaver, foreign exchange, loans, insurance, credit cards, accounts, business & investment products to help with your banking needs. Login to FastNet internet banking or vi...

Page load speed analysis

  • 57/100

    Normal result
  • 7

    Successful tests
  • 1

    Failed test
  • First response

    1.9 sec

  • Resources loaded

    18.9 sec

  • Page rendered

    6.5 sec

  • Total page load time

    27.2 sec

Click here to check amazing ASB content for New Zealand. Otherwise, check out these important facts you probably never knew about

We analyzed page load time and found that the first response time was 1.9 sec and then it took 25.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.

Page optimization

  • HTML 562.9 kB
    Images 533.0 kB
    Javascripts 862.7 kB
    CSS 372.7 kB

    In fact, the total size of main page is 2.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Javascripts take 862.7 kB which makes up the majority of the site volume.

    • Original 562.9 kB
    • After minification 538.5 kB
    • After compression 180.6 kB

    HTML optimization

    HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 382.3 kB or 68% of the original size.

    • Original 533.0 kB
    • After optimization 501.6 kB

    Image optimization

    Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. ASB images are well optimized though.

    • Original 862.7 kB
    • After minification 813.1 kB
    • After compression 240.3 kB

    JavaScript optimization

    It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 622.3 kB or 72% of the original size.

    • Original 372.7 kB
    • After minification 351.7 kB
    • After compression 54.3 kB

    CSS optimization

    CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. needs all CSS files to be minified and compressed as it can save up to 318.4 kB or 85% of the original size.

Network requests diagram

  • appstyle-common-blade.min.6a2ce7d2d175d05bbeb23b78113a0498.css
  • svg-icons.js
  • s_code.js
  • appstyle-common-blade.min.6f384f1a2d9851a1ad68cdad1d42270d.js
  • womens-refuge.png
  • homepage.svgicons.html
  • analytics.js
  • fbevents.js
  • cq5dam.web.1280.768.jpeg
  • size=variable
  • notifications-config.announcements.html
  • 733577213368264
  • linkid.js
  • 207690759566519
  • s86533556950744
  • collect
  • collect
  • ga-audiences

Our browser made a total of 22 requests to load all elements on the main page. We found that 45% of them (10 requests) were addressed to the original, 14% (3 requests) were made to and 14% (3 requests) were made to The less responsive or slowest element that took the longest time to load (2.4 sec) relates to the external source

Additional info on


The browser has sent 19 CSS, Javascripts, AJAX and image requests in order to completely render the main page of ASB. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 8 to 1 for JavaScripts and as a result speed up the page load time.











Possible request optimization













Good result

IP address

This IP address is dedicated to This is the best domain hosting practice .

Normal result

IP Trace

DNS records

Type Host Target/ip TTL Other
A 300
NS 300
NS 300

300 Mname:
Serial: 2008110859
Refresh: 3600
Retry: 7200
Expire: 2592000
Minimum-ttl: 900
MX 300 Pri: 10

Language and encoding

Good result


EN en language flag


EN en language flag





Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

HTTPS certificate

SSL Certificate has no SSL certificate. Web browsing can be safer with HTTPS connection, so we suggest that it should be obtained for this site.

Poor result

Visitor World Map

Country of origin for 89.1% of all visits is New Zealand. It’s good for that their server is also located in New Zealand, as that enables the majority of their visitors to benefit from a much faster page load time.

Good result

Normal result

Social Sharing Optimization

Open Graph data is detected on the main page of ASB. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook:

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