Report Summary

  • 40

    Performance

    Renders faster than
    59% of other websites

  • 77

    Accessibility

    Visual factors better than
    that of 44% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 75

    SEO

    Google-friendlier than
    32% of websites

associated.co.uk

dmg media | international multi-channel media company

Page Load Speed

2.7 sec in total

First Response

272 ms

Resources Loaded

977 ms

Page Rendered

1.4 sec

associated.co.uk screenshot

About Website

Visit associated.co.uk now to see the best up-to-date Associated content and also check out these interesting facts you probably never knew about associated.co.uk

dmg media’s brands deliver highly engaging, trusted content to millions of loyal customers around the globe, 24 hours a day, seven days a week.

Visit associated.co.uk

Key Findings

We analyzed Associated.co.uk page load time and found that the first response time was 272 ms and then it took 2.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

associated.co.uk performance score

40

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.3 s

41/100

10%

LCP (Largest Contentful Paint)

Value9.5 s

0/100

25%

SI (Speed Index)

Value9.0 s

14/100

10%

TBT (Total Blocking Time)

Value450 ms

63/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value17.6 s

4/100

10%

Network Requests Diagram

associated.co.uk

272 ms

www.dmgmedia.co.uk

88 ms

www.dmgmedia.co.uk

35 ms

style.min.css

15 ms

24 ms

Our browser made a total of 64 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Associated.co.uk, 67% (43 requests) were made to Dmgmedia.co.uk and 14% (9 requests) were made to D2b9fnhbld5qjk.cloudfront.net. The less responsive or slowest element that took the longest time to load (340 ms) relates to the external source Dmgmedia.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.1 MB (36%)

Content Size

3.2 MB

After Optimization

2.1 MB

In fact, the total size of Associated.co.uk main page is 3.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 2.6 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 160.4 kB

  • Original 187.4 kB
  • After minification 185.1 kB
  • After compression 27.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 160.4 kB or 86% of the original size.

Image Optimization

-31%

Potential reduce by 805.3 kB

  • Original 2.6 MB
  • After minification 1.8 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Associated needs image optimization as it can save up to 805.3 kB or 31% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-47%

Potential reduce by 183.6 kB

  • Original 394.2 kB
  • After minification 394.2 kB
  • After compression 210.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 183.6 kB or 47% of the original size.

CSS Optimization

-1%

Potential reduce by 288 B

  • Original 31.4 kB
  • After minification 31.4 kB
  • After compression 31.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Associated.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 17 (33%)

Requests Now

51

After Optimization

34

The browser has sent 51 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Associated. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

associated.co.uk accessibility score

77

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

associated.co.uk best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

associated.co.uk SEO score

75

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Associated.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Associated.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Associated. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: