Tools & Wizards About Us
authenticbrand.com screenshot

Report Summary

  • 53

    Performance

    Renders faster than
    70% of other websites

  • 94

    Accessibility

    Visual factors better than
    that of 83% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 91

    SEO

    Google-friendlier than
    70% of websites

authenticbrand.com

Welcome to Authentic Brand - Fractional CMO Services

Page Load Speed

6.5 sec in total

First Response

364 ms

Resources Loaded

4.3 sec

Page Rendered

1.9 sec

authenticbrand.com screenshot

About Website

Visit authenticbrand.com now to see the best up-to-date Authentic Brand content for United States and also check out these interesting facts you probably never knew about authenticbrand.com

Authentic Brand provides Fractional CMO services and strategic marketing leadership to growing businesses. Our unique approach combines Marketers + Methodology + Mindshare to deliver revenue results. ...

Visit authenticbrand.com

Key Findings

We analyzed Authenticbrand.com page load time and found that the first response time was 364 ms and then it took 6.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

authenticbrand.com performance score

53

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.1 s

8/100

10%

LCP (Largest Contentful Paint)

Value11.1 s

0/100

25%

SI (Speed Index)

Value8.6 s

17/100

10%

TBT (Total Blocking Time)

Value140 ms

95/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value5.5 s

70/100

10%

Network Requests Diagram

authenticbrand.com

364 ms

ab-logo.png

38 ms

authentic-home-hero-image-2-1024x837.png

144 ms

lazyload.min.js

48 ms

Authentic_Methodology_FullMark_wLabels-1.png

172 ms

Our browser made a total of 51 requests to load all elements on the main page. We found that all of those requests were addressed to Authenticbrand.com and no external sources were called. The less responsive or slowest element that took the longest time to load (416 ms) belongs to the original domain Authenticbrand.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.8 MB (31%)

Content Size

5.9 MB

After Optimization

4.1 MB

  • HTML
  • Images

In fact, the total size of Authenticbrand.com main page is 5.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 5.3 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 497.7 kB

  • Original 582.5 kB
  • After minification 575.3 kB
  • After compression 84.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 497.7 kB or 85% of the original size.

Image Optimization

-25%

Potential reduce by 1.3 MB

  • Original 5.3 MB
  • After minification 4.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Authentic Brand needs image optimization as it can save up to 1.3 MB or 25% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

Requests Breakdown

We found no issues to fix!

Requests Now

40

After Optimization

40

  • Images
  • JavaScript

The browser has sent 40 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Authentic Brand. According to our analytics all requests are already optimized.

Network Requests Diagram

authenticbrand.com

authenticbrand.com

364 ms

ab-logo.png

ab-logo.png

38 ms

authentic-home-hero-image-2-1024x837.png

authentic-home-hero-image-2-1024x837.png

144 ms

lazyload.min.js

lazyload.min.js

48 ms

Authentic_Methodology_FullMark_wLabels-1.png

Authentic_Methodology_FullMark_wLabels-1.png

172 ms

Humentum.jpg

Humentum.jpg

172 ms

Comply-01.jpg

Comply-01.jpg

208 ms

Ninety.jpg

Ninety.jpg

168 ms

PillarBank.jpg

PillarBank.jpg

169 ms

clients_0004_Griffin.jpg

clients_0004_Griffin.jpg

167 ms

Powerblock-copy.jpg

Powerblock-copy.jpg

170 ms

clients_0000_FINAL-logo_v1-01Edney.jpg

clients_0000_FINAL-logo_v1-01Edney.jpg

172 ms

client-logos_0005_Empyrean.jpg

client-logos_0005_Empyrean.jpg

172 ms

clients_0002_Rhino-Logo.jpg

clients_0002_Rhino-Logo.jpg

174 ms

client-logos_0003_hearx-logo.jpg

client-logos_0003_hearx-logo.jpg

173 ms

client-logos_0001_NicMapVision.jpg

client-logos_0001_NicMapVision.jpg

174 ms

quote-image.png

quote-image.png

175 ms

Randy.png

Randy.png

226 ms

RhodaBrimberry_HeadShot.jpg

RhodaBrimberry_HeadShot.jpg

180 ms

JohnP.jpeg

JohnP.jpeg

181 ms

JessicaB.jpeg

JessicaB.jpeg

182 ms

kylegardner.jpg

kylegardner.jpg

191 ms

Ashley-Gullickson.jpeg

Ashley-Gullickson.jpeg

206 ms

bg-pattern-1024x65.png

bg-pattern-1024x65.png

208 ms

authentic-difference.png

authentic-difference.png

207 ms

icon-1.png

icon-1.png

219 ms

icon-2.png

icon-2.png

232 ms

icon-3.png

icon-3.png

233 ms

bg-pattern2-1024x65.png

bg-pattern2-1024x65.png

232 ms

nevermiss.png

nevermiss.png

234 ms

Employer-Branding-Blog-Featured-Image.png

Employer-Branding-Blog-Featured-Image.png

414 ms

Screenshot-2024-09-06-111145.png

Screenshot-2024-09-06-111145.png

292 ms

What-does-an-outsourced-CMO-do-featured-image.png

What-does-an-outsourced-CMO-do-featured-image.png

416 ms

Authentic-Brand_Webinar_MarketingFinance_1000px.jpeg

Authentic-Brand_Webinar_MarketingFinance_1000px.jpeg

276 ms

Augurian_ClientStory_Graphic.png

Augurian_ClientStory_Graphic.png

313 ms

Authentic-Brand_LiveWebinar_MarketingROI_EV-2-copy.webp

Authentic-Brand_LiveWebinar_MarketingROI_EV-2-copy.webp

263 ms

Authentic_Webinar_Crafting-Competitive-Edge_titleonly.jpg

Authentic_Webinar_Crafting-Competitive-Edge_titleonly.jpg

319 ms

Featured-Image.png

Featured-Image.png

319 ms

Inc.-5000-Color-Medallion-Logo.png

Inc.-5000-Color-Medallion-Logo.png

328 ms

fast-50.png

fast-50.png

285 ms

BPTW.Vertical.png

BPTW.Vertical.png

190 ms

eos-white.png

eos-white.png

184 ms

fa-brands-400.woff

fa-brands-400.woff

194 ms

fa-brands-400.woff

fa-brands-400.woff

213 ms

essentialicon.woff

essentialicon.woff

213 ms

eicons.woff

eicons.woff

245 ms

fa-solid-900.woff

fa-solid-900.woff

245 ms

fa-solid-900.woff

fa-solid-900.woff

246 ms

fa-regular-400.woff

fa-regular-400.woff

245 ms

fa-regular-400.woff

fa-regular-400.woff

257 ms

materialdesignicons-webfont.woff

materialdesignicons-webfont.woff

285 ms

Accessibility Review

authenticbrand.com accessibility score

94

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

authenticbrand.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

authenticbrand.com SEO score

91

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Authenticbrand.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Authenticbrand.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

authenticbrand.com

Open Graph data is detected on the main page of Authentic Brand. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: