Tools & Wizards About Us
avdirect.co.za screenshot

Report Summary

  • 18

    Performance

    Renders faster than
    34% of other websites

  • 61

    Accessibility

    Visual factors better than
    that of 27% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

avdirect.co.za

Audio Visual Equipment | Event Stage Hire | AV DirectAV Direct | Audio Visual Equipment Hire | Event Production Company

Page Load Speed

12.2 sec in total

First Response

4.3 sec

Resources Loaded

7.4 sec

Page Rendered

550 ms

avdirect.co.za screenshot

About Website

Visit avdirect.co.za now to see the best up-to-date AV Direct content for South Africa and also check out these interesting facts you probably never knew about avdirect.co.za

AV Direct provides clients with everything they need to create the perfect event, from sound, visual, lighting, staging, and power to video production, set construction, event management and more! We ...

Visit avdirect.co.za

Key Findings

We analyzed Avdirect.co.za page load time and found that the first response time was 4.3 sec and then it took 7.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

avdirect.co.za performance score

18

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value8.5 s

0/100

10%

LCP (Largest Contentful Paint)

Value16.6 s

0/100

25%

SI (Speed Index)

Value19.1 s

0/100

10%

TBT (Total Blocking Time)

Value1,770 ms

10/100

30%

CLS (Cumulative Layout Shift)

Value0.013

100/100

15%

TTI (Time to Interactive)

Value18.8 s

3/100

10%

Network Requests Diagram

www.avdirect.co.za

4281 ms

style.css

751 ms

style.min.css

745 ms

layout.css

747 ms

shortcodes.css

748 ms

Our browser made a total of 63 requests to load all elements on the main page. We found that 76% of them (48 requests) were addressed to the original Avdirect.co.za, 3% (2 requests) were made to Googletagmanager.com and 3% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (4.3 sec) belongs to the original domain Avdirect.co.za.

Page Optimization Overview & Recommendations

Page size can be reduced by 625.7 kB (26%)

Content Size

2.4 MB

After Optimization

1.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Avdirect.co.za main page is 2.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Javascripts take 1.0 MB which makes up the majority of the site volume.

HTML Optimization

-31%

Potential reduce by 323.2 kB

  • Original 1.0 MB
  • After minification 1.0 MB
  • After compression 715.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 323.2 kB or 31% of the original size.

Image Optimization

-0%

Potential reduce by 74 B

  • Original 283.6 kB
  • After minification 283.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. AV Direct images are well optimized though.

JavaScript Optimization

-28%

Potential reduce by 292.8 kB

  • Original 1.0 MB
  • After minification 1.0 MB
  • After compression 751.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 292.8 kB or 28% of the original size.

CSS Optimization

-13%

Potential reduce by 9.6 kB

  • Original 71.2 kB
  • After minification 71.0 kB
  • After compression 61.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Avdirect.co.za needs all CSS files to be minified and compressed as it can save up to 9.6 kB or 13% of the original size.

Requests Breakdown

Number of requests can be reduced by 50 (82%)

Requests Now

61

After Optimization

11

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 61 CSS, Javascripts, AJAX and image requests in order to completely render the main page of AV Direct. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 30 to 1 for JavaScripts and from 22 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.avdirect.co.za

www.avdirect.co.za

4281 ms

style.css

style.css

751 ms

style.min.css

style.min.css

745 ms

layout.css

layout.css

747 ms

shortcodes.css

shortcodes.css

748 ms

admin-ajax.php

admin-ajax.php

822 ms

be-themes.css

be-themes.css

756 ms

magnific-popup.css

magnific-popup.css

993 ms

flexslider.css

flexslider.css

996 ms

animate-custom.css

animate-custom.css

997 ms

be-slider.css

be-slider.css

1006 ms

front-widget.css

front-widget.css

1070 ms

formreset.min.css

formreset.min.css

1240 ms

formsmain.min.css

formsmain.min.css

1245 ms

readyclass.min.css

readyclass.min.css

1247 ms

browsers.min.css

browsers.min.css

1256 ms

pum-site.min.css

pum-site.min.css

1319 ms

css

css

31 ms

jquery.lazyloadxt.spinner.css

jquery.lazyloadxt.spinner.css

1487 ms

a3_lazy_load.min.css

a3_lazy_load.min.css

1493 ms

modernizr-2.6.2.min.js

modernizr-2.6.2.min.js

1494 ms

jquery.js

jquery.js

1757 ms

jquery-migrate.min.js

jquery-migrate.min.js

1568 ms

jquery.json.min.js

jquery.json.min.js

1735 ms

gravityforms.min.js

gravityforms.min.js

1742 ms

responsive.css

responsive.css

1744 ms

94890.js

94890.js

46 ms

style.css

style.css

1315 ms

custom.css

custom.css

1482 ms

webfont.js

webfont.js

176 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

473 ms

gtm.js

gtm.js

130 ms

av-direct-logo.png

av-direct-logo.png

385 ms

av-logo-with-sub-text.png

av-logo-with-sub-text.png

384 ms

home-resized.jpg

home-resized.jpg

1544 ms

be-themes.woff

be-themes.woff

746 ms

analytics.js

analytics.js

17 ms

collect

collect

13 ms

js

js

58 ms

adsbygoogle.js

adsbygoogle.js

127 ms

comment-reply.min.js

comment-reply.min.js

250 ms

plugins.js

plugins.js

756 ms

be-slider.js

be-slider.js

251 ms

js

js

109 ms

gmap3.min.js

gmap3.min.js

256 ms

jquery-ui-1.8.22.custom.min.js

jquery-ui-1.8.22.custom.min.js

530 ms

script.js

script.js

530 ms

front-widget.js

front-widget.js

529 ms

api.js

api.js

85 ms

core.min.js

core.min.js

621 ms

position.min.js

position.min.js

823 ms

site.min.js

site.min.js

832 ms

jquery.lazyloadxt.extra.min.js

jquery.lazyloadxt.extra.min.js

831 ms

jquery.lazyloadxt.srcset.min.js

jquery.lazyloadxt.srcset.min.js

864 ms

jquery.lazyloadxt.extend.js

jquery.lazyloadxt.extend.js

1003 ms

wp-embed.min.js

wp-embed.min.js

1023 ms

lazy_placeholder.gif

lazy_placeholder.gif

1109 ms

loading.gif

loading.gif

1062 ms

tracking.webseo.co.za

tracking.webseo.co.za

1078 ms

show_ads_impl.js

show_ads_impl.js

232 ms

zrt_lookup.html

zrt_lookup.html

68 ms

ads

ads

83 ms

recaptcha__en.js

recaptcha__en.js

61 ms

Accessibility Review

avdirect.co.za accessibility score

61

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

avdirect.co.za best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

avdirect.co.za SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Avdirect.co.za can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Avdirect.co.za main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

avdirect.co.za

Open Graph data is detected on the main page of AV Direct. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: