Tools & Wizards About Us
farm.autotrader.co.uk screenshot

Report Summary

  • 22

    Performance

    Renders faster than
    40% of other websites

  • 98

    Accessibility

    Visual factors better than
    that of 94% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

farm.autotrader.co.uk

Used Farm Machinery & Tractors for Sale | Auto Trader Farm

Page Load Speed

3.5 sec in total

First Response

591 ms

Resources Loaded

2.6 sec

Page Rendered

375 ms

farm.autotrader.co.uk screenshot

About Website

Click here to check amazing Farm Auto Trader content for United Kingdom. Otherwise, check out these important facts you probably never knew about farm.autotrader.co.uk

Auto Trader Farm (formally Farmers Trader) is the UK's number 1 website to buy and sell used Farm machinery & tractors.

Visit farm.autotrader.co.uk

Key Findings

We analyzed Farm.autotrader.co.uk page load time and found that the first response time was 591 ms and then it took 3 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

farm.autotrader.co.uk performance score

22

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.7 s

5/100

10%

LCP (Largest Contentful Paint)

Value8.3 s

2/100

25%

SI (Speed Index)

Value7.3 s

29/100

10%

TBT (Total Blocking Time)

Value2,230 ms

6/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value12.0 s

16/100

10%

Network Requests Diagram

farm.autotrader.co.uk

591 ms

bundle.css

781 ms

bundle.js

858 ms

tp.widget.sync.bootstrap.min.js

18 ms

j.php

26 ms

Our browser made a total of 80 requests to load all elements on the main page. We found that 5% of them (4 requests) were addressed to the original Farm.autotrader.co.uk, 31% (25 requests) were made to Trucks.autotrader.co.uk and 15% (12 requests) were made to I.autotrader.co.uk. The less responsive or slowest element that took the longest time to load (858 ms) relates to the external source Trucks.autotrader.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 658.5 kB (53%)

Content Size

1.2 MB

After Optimization

590.0 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Farm.autotrader.co.uk main page is 1.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Javascripts take 712.2 kB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 112.5 kB

  • Original 134.3 kB
  • After minification 110.7 kB
  • After compression 21.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 23.6 kB, which is 18% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 112.5 kB or 84% of the original size.

Image Optimization

-5%

Potential reduce by 18.2 kB

  • Original 394.5 kB
  • After minification 376.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Farm Auto Trader images are well optimized though.

JavaScript Optimization

-73%

Potential reduce by 522.3 kB

  • Original 712.2 kB
  • After minification 701.5 kB
  • After compression 189.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 522.3 kB or 73% of the original size.

CSS Optimization

-73%

Potential reduce by 5.5 kB

  • Original 7.5 kB
  • After minification 7.5 kB
  • After compression 2.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Farm.autotrader.co.uk needs all CSS files to be minified and compressed as it can save up to 5.5 kB or 73% of the original size.

Requests Breakdown

Number of requests can be reduced by 40 (53%)

Requests Now

76

After Optimization

36

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 76 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Farm Auto Trader. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 25 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

farm.autotrader.co.uk

farm.autotrader.co.uk

591 ms

bundle.css

bundle.css

781 ms

bundle.js

bundle.js

858 ms

tp.widget.sync.bootstrap.min.js

tp.widget.sync.bootstrap.min.js

18 ms

j.php

j.php

26 ms

async-ads.js

async-ads.js

49 ms

tp.widget.bootstrap.min.js

tp.widget.bootstrap.min.js

19 ms

200

200

104 ms

200

200

225 ms

200

200

224 ms

200

200

232 ms

200

200

225 ms

private-buyers-farm.png

private-buyers-farm.png

472 ms

spinner.gif

spinner.gif

242 ms

coverimage.jpg;jsessionid=vmcrkrbetmvv9c868t0e377v

coverimage.jpg;jsessionid=vmcrkrbetmvv9c868t0e377v

758 ms

parts_breakers.gif;jsessionid=vmcrkrbetmvv9c868t0e377v

parts_breakers.gif;jsessionid=vmcrkrbetmvv9c868t0e377v

168 ms

trailers.png;jsessionid=vmcrkrbetmvv9c868t0e377v

trailers.png;jsessionid=vmcrkrbetmvv9c868t0e377v

166 ms

livestock.png;jsessionid=vmcrkrbetmvv9c868t0e377v

livestock.png;jsessionid=vmcrkrbetmvv9c868t0e377v

174 ms

buildings_steel_fencing.png;jsessionid=vmcrkrbetmvv9c868t0e377v

buildings_steel_fencing.png;jsessionid=vmcrkrbetmvv9c868t0e377v

327 ms

farm-land-property.gif;jsessionid=vmcrkrbetmvv9c868t0e377v

farm-land-property.gif;jsessionid=vmcrkrbetmvv9c868t0e377v

329 ms

farm_rental_hire.png;jsessionid=vmcrkrbetmvv9c868t0e377v

farm_rental_hire.png;jsessionid=vmcrkrbetmvv9c868t0e377v

336 ms

commercial_auctions.gif;jsessionid=vmcrkrbetmvv9c868t0e377v

commercial_auctions.gif;jsessionid=vmcrkrbetmvv9c868t0e377v

407 ms

feeding_drinking_systems.png;jsessionid=vmcrkrbetmvv9c868t0e377v

feeding_drinking_systems.png;jsessionid=vmcrkrbetmvv9c868t0e377v

490 ms

gtm.js

gtm.js

95 ms

common.svg

common.svg

396 ms

autotrader-farm-logo.png

autotrader-farm-logo.png

592 ms

spartan-homepage-sprite.png

spartan-homepage-sprite.png

592 ms

v.gif

v.gif

8 ms

fifty-bg-white.png

fifty-bg-white.png

563 ms

dropdown.png

dropdown.png

601 ms

location-pin.gif

location-pin.gif

613 ms

overlay.png

overlay.png

693 ms

activityi;src=1908039;type=comme019;cat=comme901;ord=1;num=4186182513367.385

activityi;src=1908039;type=comme019;cat=comme901;ord=1;num=4186182513367.385

59 ms

header_bg.png

header_bg.png

639 ms

farm_manufacturers.jpg

farm_manufacturers.jpg

805 ms

icon-chevron-up.svg

icon-chevron-up.svg

702 ms

instagram.png

instagram.png

716 ms

google-plus-hover.png

google-plus-hover.png

795 ms

at-icons.woff

at-icons.woff

241 ms

latestadverts

latestadverts

721 ms

1686787582@Top,Middle2,Frame2

1686787582@Top,Middle2,Frame2

198 ms

dc.js

dc.js

28 ms

__utm.gif

__utm.gif

12 ms

ga-audiences

ga-audiences

41 ms

searchlogo.gif

searchlogo.gif

193 ms

bounce

bounce

16 ms

sync

sync

48 ms

1391690679

1391690679

118 ms

1391690679

1391690679

119 ms

empty.gif

empty.gif

85 ms

utag.js

utag.js

37 ms

utag.42.js

utag.42.js

11 ms

utag.94.js

utag.94.js

26 ms

utag.78.js

utag.78.js

7 ms

utag.102.js

utag.102.js

6 ms

utag.75.js

utag.75.js

57 ms

gateway.min.js

gateway.min.js

61 ms

beacon.js

beacon.js

16 ms

analytics.js

analytics.js

23 ms

firstevent

firstevent

15 ms

ec.js

ec.js

11 ms

adstream.cap

adstream.cap

84 ms

collect

collect

27 ms

foresee_trigger.js

foresee_trigger.js

45 ms

collect

collect

56 ms

ga-audiences

ga-audiences

16 ms

90

90

10 ms

90

90

94 ms

90

90

195 ms

90

90

169 ms

90

90

97 ms

90

90

83 ms

90

90

86 ms

no-image83.jpg

no-image83.jpg

88 ms

dest5.html

dest5.html

15 ms

frameWorker.html

frameWorker.html

24 ms

foresee_surveydef.js

foresee_surveydef.js

38 ms

foresee_frame_controller.js

foresee_frame_controller.js

33 ms

ibs:dpid=358&dpuuid=169795701047131956

ibs:dpid=358&dpuuid=169795701047131956

10 ms

foresee_dhtml.css

foresee_dhtml.css

23 ms

Accessibility Review

farm.autotrader.co.uk accessibility score

98

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Best Practices

farm.autotrader.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

farm.autotrader.co.uk SEO score

84

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document doesn't use legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Farm.autotrader.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Farm.autotrader.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

farm.autotrader.co.uk

Open Graph description is not detected on the main page of Farm Auto Trader. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: