Tools & Wizards About Us
sell.amazon.com.au screenshot

Report Summary

  • 57

    Performance

    Renders faster than
    73% of other websites

  • 73

    Accessibility

    Visual factors better than
    that of 38% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

sell.amazon.com.au

Sell on Amazon Australia | Build Your Ecommerce Business

Page Load Speed

2.2 sec in total

First Response

141 ms

Resources Loaded

1.3 sec

Page Rendered

854 ms

sell.amazon.com.au screenshot

About Website

Visit sell.amazon.com.au now to see the best up-to-date Sell Amazon content for Australia and also check out these interesting facts you probably never knew about sell.amazon.com.au

Build your business online with Amazon Australia. Sell on Amazon, leverage Fulfilment by Amazon, make your website more successful, or sell internationally. Grow your business with us by registering a...

Visit sell.amazon.com.au

Key Findings

We analyzed Sell.amazon.com.au page load time and found that the first response time was 141 ms and then it took 2.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

sell.amazon.com.au performance score

57

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.9 s

88/100

10%

LCP (Largest Contentful Paint)

Value6.3 s

11/100

25%

SI (Speed Index)

Value3.7 s

85/100

10%

TBT (Total Blocking Time)

Value460 ms

62/100

30%

CLS (Cumulative Layout Shift)

Value0.002

100/100

15%

TTI (Time to Interactive)

Value8.9 s

35/100

10%

Network Requests Diagram

sell.amazon.com.au

141 ms

sell.amazon.com.au

447 ms

boomerang.e14d39b067609aab9be3.min.js

32 ms

cathodeBoomerang.8de6cd78abc341528ada.min.js

47 ms

61Qj+qFJZ8L._RC%7C11Y+5x+kkTL.js,51RBtQqsEML.js,11yKORv-GTL.js,11GgN1+C7hL.js,01+z+uIeJ-L.js,01VRMV3FBdL.js_.js

78 ms

Our browser made a total of 68 requests to load all elements on the main page. We found that 3% of them (2 requests) were addressed to the original Sell.amazon.com.au, 78% (53 requests) were made to M.media-amazon.com and 7% (5 requests) were made to Fls-fe.amazon.co.jp. The less responsive or slowest element that took the longest time to load (469 ms) relates to the external source Fls-fe.amazon.co.jp.

Page Optimization Overview & Recommendations

Page size can be reduced by 272.0 kB (13%)

Content Size

2.0 MB

After Optimization

1.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Sell.amazon.com.au main page is 2.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.5 MB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 210.2 kB

  • Original 275.8 kB
  • After minification 274.1 kB
  • After compression 65.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 210.2 kB or 76% of the original size.

Image Optimization

-1%

Potential reduce by 8.2 kB

  • Original 1.5 MB
  • After minification 1.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Sell Amazon images are well optimized though.

JavaScript Optimization

-29%

Potential reduce by 53.2 kB

  • Original 181.6 kB
  • After minification 181.6 kB
  • After compression 128.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 53.2 kB or 29% of the original size.

CSS Optimization

-1%

Potential reduce by 404 B

  • Original 50.1 kB
  • After minification 50.1 kB
  • After compression 49.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Sell.amazon.com.au has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 20 (36%)

Requests Now

55

After Optimization

35

  • Images
  • JavaScript
  • CSS

The browser has sent 55 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Sell Amazon. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 9 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

sell.amazon.com.au

sell.amazon.com.au

141 ms

sell.amazon.com.au

sell.amazon.com.au

447 ms

boomerang.e14d39b067609aab9be3.min.js

boomerang.e14d39b067609aab9be3.min.js

32 ms

cathodeBoomerang.8de6cd78abc341528ada.min.js

cathodeBoomerang.8de6cd78abc341528ada.min.js

47 ms

61Qj+qFJZ8L._RC%7C11Y+5x+kkTL.js,51RBtQqsEML.js,11yKORv-GTL.js,11GgN1+C7hL.js,01+z+uIeJ-L.js,01VRMV3FBdL.js_.js

61Qj+qFJZ8L._RC%7C11Y+5x+kkTL.js,51RBtQqsEML.js,11yKORv-GTL.js,11GgN1+C7hL.js,01+z+uIeJ-L.js,01VRMV3FBdL.js_.js

78 ms

A2FNYQ6H8YCT1A:356-0380422-5691647:Y8YPW665SJBXCYXMBV9C$uedata=s:%2Fuedata%2Fuedata%3Fstaticb%26id%3DY8YPW665SJBXCYXMBV9C:0

A2FNYQ6H8YCT1A:356-0380422-5691647:Y8YPW665SJBXCYXMBV9C$uedata=s:%2Fuedata%2Fuedata%3Fstaticb%26id%3DY8YPW665SJBXCYXMBV9C:0

469 ms

aos.css

aos.css

88 ms

assets-Sell.css

assets-Sell.css

110 ms

amzn_favicon_blk.png

amzn_favicon_blk.png

108 ms

amazon-com-au-half-logo.svg

amazon-com-au-half-logo.svg

104 ms

amazon_com_au_logo_RGB.png

amazon_com_au_logo_RGB.png

179 ms

Selldot-Homepage-Collage_Revised.png

Selldot-Homepage-Collage_Revised.png

234 ms

Nakie_logo_White.png

Nakie_logo_White.png

209 ms

orbit_key_logo.png

orbit_key_logo.png

216 ms

Shipping._CB424651256_.svg

Shipping._CB424651256_.svg

212 ms

Sponsored_Brands_Mobile._CB433080359_.svg

Sponsored_Brands_Mobile._CB433080359_.svg

210 ms

ecovacs.png

ecovacs.png

211 ms

Stores._CB433080532_.svg

Stores._CB433080532_.svg

216 ms

Entrepreneurs_USD._CB424651236_.svg

Entrepreneurs_USD._CB424651236_.svg

217 ms

novobay_logo_black.png

novobay_logo_black.png

216 ms

icon-brand-green-200.svg

icon-brand-green-200.svg

218 ms

icon-shapes-green-200.svg

icon-shapes-green-200.svg

224 ms

s-code-plain.js

s-code-plain.js

165 ms

leadcode.min.js

leadcode.min.js

181 ms

aos.js

aos.js

170 ms

assets-Sell.js

assets-Sell.js

151 ms

apple-app-us._CB1565204275_.svg

apple-app-us._CB1565204275_.svg

170 ms

google-app-us.svg

google-app-us.svg

172 ms

seller-app-lofi-02.png

seller-app-lofi-02.png

177 ms

SOA_Desktop_Computer_USD._CB424651259_.svg

SOA_Desktop_Computer_USD._CB424651259_.svg

174 ms

Seller_University._CB424651257_.svg

Seller_University._CB424651257_.svg

176 ms

Diversity.svg

Diversity.svg

178 ms

amazon_com_au_logo_RGB_WHITE.png

amazon_com_au_logo_RGB_WHITE.png

178 ms

amzn_favicon_blk.png

amzn_favicon_blk.png

95 ms

spritesheet-icons._TTH_.svg

spritesheet-icons._TTH_.svg

64 ms

blue50-100.svg

blue50-100.svg

71 ms

Nakie.png

Nakie.png

84 ms

blue-400.svg

blue-400.svg

72 ms

blue-50.svg

blue-50.svg

73 ms

aqua-50.svg

aqua-50.svg

77 ms

green-50.svg

green-50.svg

75 ms

squid-ink-50.svg

squid-ink-50.svg

75 ms

rivian-bg-sm-tall.jpg

rivian-bg-sm-tall.jpg

80 ms

aqua-300.svg

aqua-300.svg

77 ms

experienced-sm-tall.jpg

experienced-sm-tall.jpg

81 ms

green-400.svg

green-400.svg

79 ms

support-sm-tall_351044129.jpg

support-sm-tall_351044129.jpg

82 ms

box-bg-sm._SL1280_FMjpg_.jpg

box-bg-sm._SL1280_FMjpg_.jpg

83 ms

JOONYA_1162._SL1280_FMjpg_._CB443851887_._SL1280_FMjpg_.jpg

JOONYA_1162._SL1280_FMjpg_._CB443851887_._SL1280_FMjpg_.jpg

121 ms

Lisa_kindly_1._SL1280_FMjpg_._CB1198675309_._SL1280_FMjpg_.jpg

Lisa_kindly_1._SL1280_FMjpg_._CB1198675309_._SL1280_FMjpg_.jpg

115 ms

Goal_Prep_Emma._SL1280_FMjpg_._CB443858685_._SL1280_FMjpg_.jpg

Goal_Prep_Emma._SL1280_FMjpg_._CB443858685_._SL1280_FMjpg_.jpg

114 ms

AdobeStock_329065630-1920-drk._SL1280_FMjpg_.jpg

AdobeStock_329065630-1920-drk._SL1280_FMjpg_.jpg

112 ms

flag-sprite.svg

flag-sprite.svg

113 ms

AmazonEmberDisplay_W_He.woff

AmazonEmberDisplay_W_He.woff

8 ms

AmazonEmberDisplay_He._TTW_.woff

AmazonEmberDisplay_He._TTW_.woff

7 ms

AmazonEmberDisplay_W_Bd.woff

AmazonEmberDisplay_W_Bd.woff

9 ms

AmazonEmberDisplay_W_Rg.woff

AmazonEmberDisplay_W_Rg.woff

7 ms

AmazonEmberDisplay_Rg._TTW_.woff

AmazonEmberDisplay_Rg._TTW_.woff

8 ms

BookerlyLCD_Rg._TTW_.woff

BookerlyLCD_Rg._TTW_.woff

39 ms

BookerlyLCD_W_Rg.woff

BookerlyLCD_W_Rg.woff

40 ms

BookerlyLCD_Bd._TTW_.woff

BookerlyLCD_Bd._TTW_.woff

9 ms

AmazonEmberMono_W_Rg.woff

AmazonEmberMono_W_Rg.woff

40 ms

31bJewCvY-L.js

31bJewCvY-L.js

8 ms

showads.v2.js

showads.v2.js

22 ms

A2FNYQ6H8YCT1A:356-0380422-5691647:Y8YPW665SJBXCYXMBV9C$uedata=s:%2Fuedata%2Fuedata%3Fld%26v%3D0.281235.0%26id%3DY8YPW665SJBXCYXMBV9C%26sw%3D1024%26sh%3D768%26vw%3D1680%26vh%3D1050%26m%3D1%26sc%3DY8YPW665SJBXCYXMBV9C%26ue%3D2%26bb%3D16%26ns%3D157%26ne%3D157%26af%3D171%26cf%3D174%26be%3D373%26pc%3D488%26tc%3D-498%26na_%3D-498%26ul_%3D-1709939474660%26_ul%3D-1709939474660%26rd_%3D-1709939474660%26_rd%3D-1709939474660%26fe_%3D-358%26lk_%3D-358%26_lk%3D-358%26co_%3D-358%26_co%3D-358%26sc_%3D-1709939474660%26rq_%3D-358%26rs_%3D-358%26_rs%3D88%26dl_%3D-1%26di_%3D381%26de_%3D381%26_de%3D385%26_dc%3D487%26ld_%3D488%26_ld%3D-1709939474660%26ntd%3D0%26ty%3D0%26rc%3D0%26hob%3D1%26hoe%3D3%26ld%3D488%26t%3D1709939475148%26ctb%3D1%26ec%3D5%26ecf%3D4%26csmtags%3Daui%7Caui%3Aaui_build_date%3A3.24.2-2024-03-07%7CmutObsYes%7Caui%3Asw%3Apage_proxy%3Aunsupported_browser%7Cfls-fe-amazon-co-jp%7CperfNo%26viz%3Dvisible%3A2%26pty%3DSellAmazon_AU%26spty%3DcontentController%26pti%3Dundefined%26tid%3DY8YPW665SJBXCYXMBV9C%26aftb%3D1%26lob%3D0:492

A2FNYQ6H8YCT1A:356-0380422-5691647:Y8YPW665SJBXCYXMBV9C$uedata=s:%2Fuedata%2Fuedata%3Fld%26v%3D0.281235.0%26id%3DY8YPW665SJBXCYXMBV9C%26sw%3D1024%26sh%3D768%26vw%3D1680%26vh%3D1050%26m%3D1%26sc%3DY8YPW665SJBXCYXMBV9C%26ue%3D2%26bb%3D16%26ns%3D157%26ne%3D157%26af%3D171%26cf%3D174%26be%3D373%26pc%3D488%26tc%3D-498%26na_%3D-498%26ul_%3D-1709939474660%26_ul%3D-1709939474660%26rd_%3D-1709939474660%26_rd%3D-1709939474660%26fe_%3D-358%26lk_%3D-358%26_lk%3D-358%26co_%3D-358%26_co%3D-358%26sc_%3D-1709939474660%26rq_%3D-358%26rs_%3D-358%26_rs%3D88%26dl_%3D-1%26di_%3D381%26de_%3D381%26_de%3D385%26_dc%3D487%26ld_%3D488%26_ld%3D-1709939474660%26ntd%3D0%26ty%3D0%26rc%3D0%26hob%3D1%26hoe%3D3%26ld%3D488%26t%3D1709939475148%26ctb%3D1%26ec%3D5%26ecf%3D4%26csmtags%3Daui%7Caui%3Aaui_build_date%3A3.24.2-2024-03-07%7CmutObsYes%7Caui%3Asw%3Apage_proxy%3Aunsupported_browser%7Cfls-fe-amazon-co-jp%7CperfNo%26viz%3Dvisible%3A2%26pty%3DSellAmazon_AU%26spty%3DcontentController%26pti%3Dundefined%26tid%3DY8YPW665SJBXCYXMBV9C%26aftb%3D1%26lob%3D0:492

67 ms

A2FNYQ6H8YCT1A:356-0380422-5691647:Y8YPW665SJBXCYXMBV9C$uedata=s:%2Fuedata%2Fuedata%3Fld%26v%3D0.281235.0%26id%3DY8YPW665SJBXCYXMBV9C%26sc0%3Daui%3Asw%3Appft%3Acallback_timeout%26bb0%3D31%26pc0%3D34%26ld0%3D34%26t0%3D1709939474694%26sc1%3DcsmCELLSframework%26bb1%3D374%26pc1%3D374%26ld1%3D374%26t1%3D1709939475034%26sc2%3DcsmCELLSpdm%26bb2%3D374%26pc2%3D375%26ld2%3D375%26t2%3D1709939475035%26sc3%3DcsmCELLSvpm%26bb3%3D375%26pc3%3D375%26ld3%3D375%26t3%3D1709939475035%26sc4%3DcsmCELLSfem%26bb4%3D375%26pc4%3D375%26ld4%3D375%26t4%3D1709939475035%26ctb%3D1:492

A2FNYQ6H8YCT1A:356-0380422-5691647:Y8YPW665SJBXCYXMBV9C$uedata=s:%2Fuedata%2Fuedata%3Fld%26v%3D0.281235.0%26id%3DY8YPW665SJBXCYXMBV9C%26sc0%3Daui%3Asw%3Appft%3Acallback_timeout%26bb0%3D31%26pc0%3D34%26ld0%3D34%26t0%3D1709939474694%26sc1%3DcsmCELLSframework%26bb1%3D374%26pc1%3D374%26ld1%3D374%26t1%3D1709939475034%26sc2%3DcsmCELLSpdm%26bb2%3D374%26pc2%3D375%26ld2%3D375%26t2%3D1709939475035%26sc3%3DcsmCELLSvpm%26bb3%3D375%26pc3%3D375%26ld3%3D375%26t3%3D1709939475035%26sc4%3DcsmCELLSfem%26bb4%3D375%26pc4%3D375%26ld4%3D375%26t4%3D1709939475035%26ctb%3D1:492

134 ms

A2FNYQ6H8YCT1A:356-0380422-5691647:Y8YPW665SJBXCYXMBV9C$uedata=s:%2Fuedata%2Fuedata%3Fat%26v%3D0.281235.0%26id%3DY8YPW665SJBXCYXMBV9C%26m%3D1%26sc%3Dcsa%3AmutObsActive%26pc%3D502%26at%3D502%26t%3D1709939475162%26csmtags%3DmutObsActive%26pty%3DSellAmazon_AU%26spty%3DcontentController%26pti%3Dundefined%26tid%3DY8YPW665SJBXCYXMBV9C%26aftb%3D1%26lob%3D0:503

A2FNYQ6H8YCT1A:356-0380422-5691647:Y8YPW665SJBXCYXMBV9C$uedata=s:%2Fuedata%2Fuedata%3Fat%26v%3D0.281235.0%26id%3DY8YPW665SJBXCYXMBV9C%26m%3D1%26sc%3Dcsa%3AmutObsActive%26pc%3D502%26at%3D502%26t%3D1709939475162%26csmtags%3DmutObsActive%26pty%3DSellAmazon_AU%26spty%3DcontentController%26pti%3Dundefined%26tid%3DY8YPW665SJBXCYXMBV9C%26aftb%3D1%26lob%3D0:503

187 ms

A2FNYQ6H8YCT1A:356-0380422-5691647:Y8YPW665SJBXCYXMBV9C$uedata=s:%2Fuedata%2Fuedata%3Fat%26v%3D0.281235.0%26id%3DY8YPW665SJBXCYXMBV9C%26m%3D1%26sc%3Dadblk_no%26pc%3D520%26at%3D520%26t%3D1709939475180%26csmtags%3Dadblk_no%26pty%3DSellAmazon_AU%26spty%3DcontentController%26pti%3Dundefined%26tid%3DY8YPW665SJBXCYXMBV9C%26aftb%3D1%26lob%3D0:521

A2FNYQ6H8YCT1A:356-0380422-5691647:Y8YPW665SJBXCYXMBV9C$uedata=s:%2Fuedata%2Fuedata%3Fat%26v%3D0.281235.0%26id%3DY8YPW665SJBXCYXMBV9C%26m%3D1%26sc%3Dadblk_no%26pc%3D520%26at%3D520%26t%3D1709939475180%26csmtags%3Dadblk_no%26pty%3DSellAmazon_AU%26spty%3DcontentController%26pti%3Dundefined%26tid%3DY8YPW665SJBXCYXMBV9C%26aftb%3D1%26lob%3D0:521

232 ms

Accessibility Review

sell.amazon.com.au accessibility score

73

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Form elements do not have associated labels

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

sell.amazon.com.au best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

sell.amazon.com.au SEO score

83

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Sell.amazon.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Sell.amazon.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

sell.amazon.com.au

Open Graph data is detected on the main page of Sell Amazon. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: