Tools & Wizards About Us

Report Summary

  • 98

    Performance

    Renders faster than
    95% of other websites

  • 71

    Accessibility

    Visual factors better than
    that of 36% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 58

    SEO

    Google-friendlier than
    21% of websites

360.marketing

Digital Marketing Services - IM DIGITAL

Page Load Speed

11.3 sec in total

First Response

3.7 sec

Resources Loaded

6.7 sec

Page Rendered

928 ms

About Website

Click here to check amazing 360 content for United Arab Emirates. Otherwise, check out these important facts you probably never knew about 360.marketing

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Key Findings

We analyzed 360.marketing page load time and found that the first response time was 3.7 sec and then it took 7.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

360.marketing performance score

98

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.5 s

95/100

10%

LCP (Largest Contentful Paint)

Value2.2 s

95/100

25%

SI (Speed Index)

Value1.8 s

100/100

10%

TBT (Total Blocking Time)

Value10 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value1.5 s

100/100

10%

Network Requests Diagram

360.marketing

3653 ms

ninja-forms-display.css

209 ms

qtip.css

205 ms

jquery.rating.css

207 ms

cache.skin.css

209 ms

Our browser made a total of 67 requests to load all elements on the main page. We found that 88% of them (59 requests) were addressed to the original 360.marketing, 9% (6 requests) were made to Fonts.gstatic.com and 1% (1 request) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (3.7 sec) belongs to the original domain 360.marketing.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.0 MB (75%)

Content Size

1.3 MB

After Optimization

336.9 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of 360.marketing main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Javascripts take 497.6 kB which makes up the majority of the site volume.

HTML Optimization

-92%

Potential reduce by 195.8 kB

  • Original 213.8 kB
  • After minification 202.4 kB
  • After compression 18.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 195.8 kB or 92% of the original size.

Image Optimization

-11%

Potential reduce by 14.9 kB

  • Original 137.6 kB
  • After minification 122.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, 360 needs image optimization as it can save up to 14.9 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-73%

Potential reduce by 361.2 kB

  • Original 497.6 kB
  • After minification 483.2 kB
  • After compression 136.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 361.2 kB or 73% of the original size.

CSS Optimization

-88%

Potential reduce by 428.5 kB

  • Original 488.3 kB
  • After minification 417.4 kB
  • After compression 59.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. 360.marketing needs all CSS files to be minified and compressed as it can save up to 428.5 kB or 88% of the original size.

Requests Breakdown

Number of requests can be reduced by 28 (47%)

Requests Now

59

After Optimization

31

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 59 CSS, Javascripts, AJAX and image requests in order to completely render the main page of 360. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 15 to 1 for JavaScripts and from 15 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

360.marketing accessibility score

71

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Document doesn't have a <title> element

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

360.marketing best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

SEO Factors

360.marketing SEO score

58

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Document doesn't have a <title> element

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise 360.marketing can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that 360.marketing main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of 360. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: